Customer Experience Reports Samples For Students

Integrative Research Project

Abstract
This research project aims to establish how the organization can increase its competitive advantage by requiring supply chain vendors to meet ENOC’s standards. A qualitative research methodology was used, and the research design is to carry out semi-structured interviews over the telephone. The semi-structured interview allowed interviewees to expand on their thoughts and experiences while the researcher guides the conversation to say on the topic. Interviews were performed over the telephone with employees at ENOC and employs with ENOC’s supply chain vendors to collect data. The data analysis was carried out by evaluating the results of ...

Marketing Management

18.12.2014

Introduction

The launch of modern hypermarkets and superstores is re-shaping and reviving the retail sector in UAE. The country’s grocery market closed at approximately 9.5 billion U.S. dollars in 2012 with more than 9,000 grocery outlets. Huge opportunity is seen by modern grocery outlets in Dubai due to favorable government regulations. Currently 943 stores are categorized as modern grocery stores but this number will increase enormously as the distinctive demographic makeup of the country with a large number of immigrants and expatriates attract many international and global chains
Keeping the increasing investment and government focus on the ...

Literature Review

Companies have been looking into broader perspectives which go beyond the 4p’s of marketing since the 1970’s . In the modern day, employee customer interface is a concept that is being considered by most businesses. This concept affects the people involved in the business processes and how they interact with each other. This was first implemented through service and marketing and merged both the marketing and the management departments . The employee customer interface assists the company to shed light on other aspects of the business such as service customer and service marketing, among others. The employee's experience at ...

1.0 Executive summary
Ryanair has experienced tremendous growth and success over time. The low-cost company strategy has been quite effective for several years. The adoption of the strategy has contributed to the growth and the success that the airline currently enjoys (Barrett 2004, p.90). However, despite its success the company is faced with various challenges including but not limited to volatile fuel prices, increased competition among others. The strategy employed by the company has worked well in the past. However, there is the need to analyze the current market and develop appropriate strategies that will further increase the airline ...

Introduction

Staples.com is an online store for office products and a source of other office solutions. It provides furniture, affordable copy and print services, office supplies, technology to offices and boardrooms through its online ecommerce site which was created and operationalized in 1986. Since its inception, the firm’s internet sales have reached $25 billion and rank behind Amazon in terms of online sales (Staples.com, 2016). Staples.com has its headquarters in Boston United States of America. Today it has presence in Americas, Europe, Asia and Australia meaning that the firm serves diverse customers of different demographic profiles.
This is a ...

Technology Trends in the Hospitality Industry

Introduction
Technology is a major driver of all business in the world today. The mechanization of services leads to short lead times and eventual savings in operational expenses. The savings in turn lead to an improvement in business profits. Technology is also a major driver of the current global nature of business. In particular, developments in the transport and communications sector play an important role in globalizing business. The connectivity of the world means that potential customers learn of new services and products as they arise and expect them wherever their location. Consequently, new technologies spread quickly and the ...

Who are we? The National Bank of Canada is an incorporated group that offers an inclusive financial service to clients. Its customers are small, medium-sized firms and big corporations that are in the major market of the bank while providing special services elsewhere around the globe. The NBC offers a full range of services such as corporate, and investment banking in this sector. Moreover, it is considered as an active player on the world markets. What do we do? The bank participates in the brokerage of securities, management of wealth, the mutual fund and the retirement plan arrangements as ...

Introduction:

Retail business is continuously growing and capturing opportunities available in local and global market. Companies like Walmart, and Tesco has become a model for new entrepreneurs who want to establish their business not necessarily in grocery but in other categories that still not targeted by other players. Purple Heart is a new retail concept that deals with variety of products related to kids, baking accessories, goodies, postcards, and wide range of party and seasonal accessories. The company wants to establish its business in one location in Brighton UK, then gradually wants to expand in other locations. After successful operation and growth ...

Introduction

A report following a global study of 44,000 people in the tourism sector by TripBarometer Connected Traveller report states that China is among the few top ten nations with connected travellers and categorises 49% of the Asians as connected travellers as most of them use a PC or mobile for booking trips . TravelBurma App targets the Chinese travellers, local business travellers, and other foreign travellers in the age group of 21-50 years. As Myanmar is a business district unit, people often prefer travelling there than any other part of China. During the year 2015, more than 4.68 million ...

Introduction

BMW Group is one of the most successful automotive companies in the world and is a considered a brand leader in the premium market segment in the United States. Despite competitive pressures within the market segments and among the low and mid-priced automotive, BMW’s vehicle volume sales continued to increase by 5.2% in 2015, thanks to the normalization of the global economy. Its revenues also increased by 14.6% and reached $92.2 billion while its net income reached $6.4 billion, a 10% increased from the previous year (BMW Group, 2016).
As per location, Germany accounted for 42.6% of the ...

Introduction

Globalization of economies and the strengthening of political and economic relationships in the European Union have had the significant influence on the development of retail industry in the country. The fashion industry is highly dependent on the social and economic trends. With increased mobility of individuals and the digitalization of the markets, companies are obliged to look or ways to further enhance their brand and become more responsive to increasingly dynamic fashion market and consumers, who are more demanding with regards to the short lifecycle of the products today, than ten and even five years ago. Moreover, competition on ...

Introduction

Costa Coffee is a multinational coffee company, founded in 1971 and headquartered in Dunstable, Bedfordshire. Founded by Costa family, the company started as a wholesale operation, working with specialist Italian Coffee shops. In 1995, the organization was acquired by Whitbread, who adopted very aggressive growth strategy, expanding the physical operation of Costa Coffee to over 2,800 shops across 30 countries. With over 1700 stores in the United Kingdom account for a major part of the total revenue of the company. Costa Coffee employs over 45,000 people and serves 25 million customers annually.
Costa Coffee operations are complex, ...

Internal Analysis of McDonald’s Corp.

Introduction
McDonald’s is the biggest chain of hamburger fasts food cafes around the world with over 50 million consumers. The corporation was started in 1940 by two brothers in San Bernardino, California (McDonald’s. com, 2016). Today, McDonald's is the leader in global food service retail with around 35,000 locations in more than 100 nations. However, most of its worldwide restaurants are owned and operated by independent local business people. Additionally, the alignment strength in McDonald’s is its franchisees and suppliers. This system has been the reason for the long-term success of the corporation. In the ...

Introduction

Business operating in the global business environment recognizes that the human resource management plays a significant role in enhancing and company's strategy. In the contemporary world, the performance management has become one of the essential and necessary components of the human resources management in the workplace. According to Jiang et al. (2012), the performance management is the HR policies and practices that lead to a particular type or level of performance and the management of the individual employees. For the National Australia Bank Group (NAB) to remain competitive in the banking industry, it has to formulate and implement various ...

Business Intelligence and enterprise data mining management

Business intelligence is one of the techniques of analyzing business process data in the enterprise and mainly comprises the practice of capturing and assessing various aspects of customers, competitors and the enterprise as a whole. BI is used in gathering, storing, analyzing and providing access to intelligent information used to derive trends, patterns of business and decision-making processes. Enterprises can make more accurate information concerning tactical and strategic plans such as determining supply chain or competing in a specific market.
This paper concerns an implementation plan for building up BI and EMD capabilities in Woolworth. The paper will discuss user ...

MANAGEMENT OF INFORMATION TECHNOLOGY

INTRODUCTION
Gaining competitive advantage by leverage information technology and information systems is a critical concept for organization. Baltzan and Phillips define competitive advantage as a product or service that an organization’s customers value more highly than similar offerings from its competitors’. This implies the products, services and capabilities that an organization has while the competitor’s do not have. Competitive advantage are temporary as competing organizations seeks ways to duplicate the competitive advantage. In order to lead in competition, organizations have to continually develop strategies. This paper describes the procedures in which organizations can analyze, identify, and develop competitive ...

Business decisions

Telco is a customer-oriented business that specializes in grocery products and services. It has over 30% market share in the US double their leading competitor’s market share. In order to effectively serve our customer and ensure continued business operations and profitability, the marketing executives are conducting a survey on the level of satisfaction in our customers. Telco provide grocery and baking services to its wide range of clientele. The clients make calls for home delivery services or drop by the stores to purchase their groceries and cakes. Over the years, Telco has served millions of households and continues to serve ...