Essays on Customer Relations

There is a 100 word minimum for Part 1. For Part 2, Read the abstract below. Answer the CHALLENGE questions in detail. Your final written answers for part 2 will have a minimum of 400 words (all answers combined).

Part 1

Identify a business or sports leader who you think is highly effective, and explain why you think they are effective. Answer Apple Inc. is a good example of an effective company. Apple’s achievement emanates from its customer oriented policies which seeks to provide the customer with unique products. This explains the reason why the company enjoys an unmatched level ...

1. Management Failure A closer examination of this incident shows that there is a management failure in several aspects. One of which is in its failure in its failure to train its staff in properly dealing with hotel guests and others who drops by the hotel. The lack of appropriate customer relations skill was its manifested when the convention exhibitor asked for an assistance about his packages. That is, the visitor requested if the first guest-service agent could call and find out about the package. It is noted that the service-agent remembers the arrival of the package, however, instead ...

Background3

External Environment....4

Political Factors.4

Economic Factors..5 Social Factors....6

Technological Factors6

Internal Environment6 Critical Evaluation.7 Dutch Model Problem Solving 8 Goal-Setting Theory in the Retraining Program..11

Implementing the Retraining Program.12

Consultancy Role.13 Conclusion13 Reference List..15 Hai Di Lao Hot Pot Strategy Background Hai Di Lao Hot Pot is a chain of restaurants established in Cihina in 1994 and is now spread across China, South Korea, Singapore and the USA (Haidilao 2016). As the name suggests, its specialty is the Chinese Sichuan hot pot, a dish in which the ingredients are assembled together and are cooked in a hot pot at the table of the diner. The humble beginnings, ...

Technology Trends in the Hospitality Industry

Introduction Technology is a major driver of all business in the world today. The mechanization of services leads to short lead times and eventual savings in operational expenses. The savings in turn lead to an improvement in business profits. Technology is also a major driver of the current global nature of business. In particular, developments in the transport and communications sector play an important role in globalizing business. The connectivity of the world means that potential customers learn of new services and products as they arise and expect them wherever their location. Consequently, new technologies spread quickly and the ...

Introduction

High-tech entrepreneurship refers to a form of a business leadership characterized by technology-intensive business opportunities, high-potential for growth, managing rapid growth, and gathering useful resources such as cash and talent. Innovations influence high-tech business innovations that giving products and services exceptional values that stimulate high market demand. Moreover, world economies are known to compete under the concept of innovation in the global market (Zemlickeine 2011). The business world today has become diverse with every entrepreneur aiming at introducing a business idea or product capable of winning the competitive advantage in the dynamic business world.

The business idea

Coming up with a business ...

STATEMENT OF AUTHENTICITY 3

PERSONAL MISSION STATEMENT 3 ELEVATOR SPEECH 3 EDUCATION 3 DeVry Plan of Study 3 DeVry Course Description 4 DeVry Academic History 4 RESUME 5 Objective: 5 Professional Summary: 5 Education: 6 Work Experience: 6 Skills: 7 PROFESSIONAL DEVELOPEMNT AND TRAINING 7

REFERENCE 8

REFERENCE LIST 10 AWARDS AND ACCOMPLISHMENTS 11 VOLUNTEER HISTORY SECTION 12 PROFESSIONAL AFFILIATIONS 12 CAREER PATHING 12 1 Year Goals 12 2 Year Goals 12 5 Year Goals ______________________________________________________________________12 STATEMENT OF AUTHENTICITY I acknowledge the work provided as the author of the information and I present the information and attached documents as my original work. The provided description ...

7. Objectives Product/Service: Bring the menu up to 4.8 score in the next three months.

Pricing: Formulate a plan to make portion sizes proportionate to price without comprising on quality. Pricing: Review the current list of ingredients that are regularly used and identify means to reduce cost. This should be done in the next 60 days. Place: With the help of an interior fit-out firm, review the layout of the restaurant and determine whether an open kitchen/grill/mini-prep station can be installed in a place where patrons can see the cooks in action. Set up meeting in the next 14 ...

Abstract

The composition of the foods people consume has a significant influence on their health. Whole certain components in certain foods offer protection against the development of certain disease conditions, the consumption of other components at certain levels might predispose one to certain diseases and disease conditions. The processing industries have a role to inform the consumer of the ingredients in their food products. This is necessary for the consumer to make informed decisions about their dietary choices. This requirement is enforced by the role through regulations passed by government agencies. Even then, certain compounds that are present in processed ...

4. Environmental Analysis 4.1. Operating Factors Some of the common goals in any restaurant regardless of size is the desire to make money, control food and labor cost and to retain employees . A restaurant is one of the toughest businesses to run successfully because of the long hours involved, the high turnover and the relatively low pay when compared to the number of hours. Therefore it is clear that human resource is a critical operating factor. An understanding of the nature of the market is also essential; factors like market saturation and market trends are critical to operating a ...

Abstract

The creation of effective marketing strategy is the key component of successful introduction of new product or service. This research is aimed at formulation of the comprehensive marketing plan for ready-to-enter the market landscaping company Green Art Studio. The company offers innovative EPCM-system of landscape design that results in establishing long-term relations with the clients. Green Art Studio fulfills dreams both of highly and lowly placed clients providing sustainability and innovations. Marketing plan includes overall strategy identification, analysis of industry competition, market positioning, communication tools and 4-Ps definition. Specific attention is given to the issue of target audience as ...

Abstract

Marketing strategy is the one component of a business organization that determines its relevance and sustainability in the contemporary market. An outdated marketing strategy or a poorly informed model of doing marketing leads to the inevitable failure of a business organization. Zappos, TOMS, and Payless are shoe companies that originated in the U.S., and each one of them has positioned itself to its clients’ uniquely and differentiated its brands to establish a territory in the expansive global shoe market. Zappos is quite established in social marketing practices, specifically customer relations. However, it spends more than average revenue to finance ...

Operations Management: Case of Holton Hotels

The success in business operations is possible through skillful and strategic approaches to various aspects of the operations. Every business organization depends on its stakeholders who are essential pillars of the success (Walker et al., 2015). In particular, customers are highly valuable for a business organization. The modern business environment is highly competitive. Some current successful organizations may fail in future due increased competition and the imitation of their strategies as well as intrusion into their business intelligence by the competitors (Walker et al., 2015). Therefore, the managements have to improve their approaches to business operations to align them ...

Abstract

Media companies utilize the media to provide information for the benefit of users. They also provide platforms for communicating information and sharing ideas. Multinational corporations are able to accomplish this on an international scale to an international audience. Comcast is such a media company. This research paper analyses the use of electronic media and Email in Comcast Media Company. This Media Company has made use of a wiki to streamline its websites to be user-friendly both to users and employees. In fact, the wiki the assimilation of the wiki into their websites has proven efficient. They have also used ...

A strategic plan is the result of the choices made by the corporate executive on how to deal with customers and how to conduct the operations of the company in order to maximize profits and progress the company’s agenda. To formulate an effective strategy plan, the executives need to know the Result they want to achieve, the Purpose of the strategy and the Massive action plan they need to achieve that result. To formulate a successful strategy, plan the executives should have a shared vision for the organization and the aims of the strategy. The aim of a ...

Introduction

If a job is well-designed, it may foster employee well-being and engagement, and therefore contribute to work performance that leads to customer satisfaction (Bakker et al., 190). Job design provides a description of the way “jobs, tasks, and roles are structured, enacted, and modified and what the impact of these structures, enactments, modifications, are on the individual, group, and organizational outcomes” (Grant et al., 318). For a period spanning over half a century, job design theories have played a significant role in guiding scholars and practitioners to offer descriptions, explanations, and effect changes in the work experiences and behaviors ...

Business environment plays a significant role in determining the success or failure of a business. Basically, there are various internal and external factors that dictate the success of the business. Whereas the internal factors can be controlled by the management of the company in question, controlling external factors is an impossible task. Any business that intends to be successful ought to have a perfect understanding of its business environment. This paper seeks to analyze five dimensions of business environment: Economic environment; competitive environment; technological environment; social environment and global environment. In so doing, the paper will focus on the ...

Introduction

Squeezed juice and bottle juices are of high preference as opposed to juices, which are flavored, colored, and added preservatives. Fresh juices and fruits are also in a better position to be bought if the competing juice substitute is made using unhealthy and artificial ingredients. The reason as to why the fresh juices made in trucks are preferred is their availability especially in an area that has high temperatures. I supermarkets, you will find products that are added preservatives to improve their shelf life, a quality that makes fresh juice from fruits highly demanded. Most consumers prefer making their ...

Introduction

This paper is aimed at formulating an advertising campaign for Nokia phones. The essay has six sections which are designed as follows; background information about the writer, Nokia phone, and Nokia brand will be discussed in section one. The research to be done in preparation for writing the essay will be discussed in the second section, the target market will be discussed in section four, the campaign objectives are in section four, creative planning is in section five, and the advertisements are outlined in section six.

Product Background

The aim of this essay is to come up with an advertising campaign ...

Lamyaa Sbai-Tarqi

Business Management Course

Abstract3

Introduction..4

Models and Trends of CRM5

Social responsibilities and ethics..9

Customer Relationship and Satisfaction.10

Business-to-Customer (B2C) and Business-to-Business (B2B) Relationships..11

Importance of Customer Relationship Management11

Conclusion.12

References.13

Customer Relationship Management Abstract This paper seeks to explore the definition of customer relationship management and its impacts on society, and ethics as a social responsibility. It also seeks to explore the different trends in customer relationship management. The introduction is an overview of the key concepts and areas of interest and their relevance. The paper also comprises of a detailed exploration of the different trends and models in customer relationship management and how they affect a business’ social responsibilities. Furthermore, this paper explores ...

Introduction

Steps towards the creation of a successful e-marketing strategy Marketing environment Environmental framework identity Strengths and the weaknesses of the business Environmental framework identity Formulation of the business marketing plans. Marketing strategies based on the business Niche and target markets Positioning and differentiation strategy Domain name and SEO strategy The Business Cost analysis Development of the business ideas Creation of a business website prototype Creation of a wire frame and a navigational outline strategy Creation and the analysis of the social media strategy Creation of a business email newsletter. Identification of business matrices in the business success analysis Development ...

Introduction 3

Methods of accessing digital data 3 Digital Marketing Analytics 4 Social Media Marketing 5 Search Engine Optimization (SEO) 6 3D Printing 7 Customer relations 8 Customer Loyalty 8 Customer Acquisition 9 Customer retention 10 Conclusion 12

References 13

Digital Marketing Introduction Digital marketing is a method which corporates, individuals or even governments and other agencies can use in order to get various product information to reach the customer. It improves the number of individuals and widens the market scope. Digital marketing happens mostly on an online platform where the customer is able to give prompt feedback to the marketer, whether voluntarily ...

EXECUTIVE SUMMARY

The Ya Kun Kaya group had many goals and aims altogether. Firstly, the restaurant wanted to expand its cafeteria to the neighboring nations so as to increase its customer base. Secondly, the organization wanted to expand its supply chain on the products that they sell to all local and foreign clients. Thirdly, the hotel business was to push for the outsourcing of human resource personnel to boost their skills and manpower (Grant, 2003). In essence, the achievement of these plans had to come in handy with follow-up strategies. The tourists, locals, and the regular orders were given priorities by ...

MARKETING COMMUNICATION

Product or service: Fast food products such as burgers and pizza Message: The tastiest and most affordable meals in town. Medium: In the medium of advertisement, we used word of mouth communication where we had the help of a marketing team that was in charge of ensuring that the products are well represented to the public. The word of mouth campaign was facilitated by a large number of marketing associates who represented the brand and promoted customer relations within the areas where the product was under the marketing survey. Additionally, there was the use of billboards advertisements to enhance ...

Executive Summary.3

Training in human resource4 Dynamic workplace environment..4 Collective responsibility in employee training..4 Skill development..5

Role of Supervisors and employers in employee training.6

Career development in employee training.7 Hurdles in employee training.8 Value of employee training9 Fairmont Resort Training program10 Shangri-La Hotel training program11 Recommendation13 Conclusion.13

References 15

EXECUTIVE SUMMARY Employer training is a usual process that takes place nearly in all workplace settings. In particular job, training has its roots in the early observational learning. In practice, the experienced employees are given the roles of training the newly oriented employees on their specific responsibilities and briefs. The training takes place in the same job environment, and therefore, becomes on-job ...

Company/Product Description

Angel wholesale foods are a company that specializes in the supply of vegetables, fruits, and fresh foods. It specializes in the supply of these products to supermarkets at a wholesale price. We purchase fresh vegetables and fruits from our farms. We also outsource other farmers for their fresh products. This practice enables the company to have an adequate supply of the fresh product that meets their customer demands.

Strategic Focus and Plan

Mission The primary mission of our business, as explained earlier, is to offer quality products to our consumers all over the region.

Goals

It is the company's objective to ensure that there ...

Career Objective:

Short Term: To be placed as a Senior Executive or Assistant Manager in the Customer Relations or Marketing department at an organization of repute where I may be able to utilized as well as develop my customer relations and marketing skills.

Long Term: To further my educational qualifications and work experience in order to grow into a senior managerial role and eventually head the marketing department of a reputed organization.

Strengths:

Strong communication and people skills, out-of-the-box thinking, ability to work independently as well as in a group, highly organized and target oriented, passion for learning and development, believes in working hard and driving ...

Introduction

Organizational structure is one of the most important aspects in ensuring the organization meets both its long term and short term goals. The structure of the organization is what determines the strategic approaches of the organization in management. For the purpose of maximizing on productivity organizations will tend to come up with various retention programs for the welfare of the organization. Likewise, organizations will also focus on different customer relations management tactics to ensure that customer satisfaction is attained.

There are different retention programs employed by different organizations in the field of management. One of the retention programs employed ...

Abstract

This article presents a discussion on the importance of management information systems in Bistro Cuisine, a restaurant operating in the city of Nairobi, Kenya. It will explain the role of information systems in the managerial function of planning, staffing, directing, and monitoring functions of management. It will describe management information system as a system of processes that provide information necessary to manage an organization effectively.

Modern technology has further made the result to management information systems in management imperative because of the changing environmental and circumstances. Finally, the article will make recommendations to public and private institutions on the importance of running ...