Essays on Nokia

[College]

Political: 5

Economic: 6 Social: 6 Technological: 6 Environmental: 7 Legal: 7 - SWOT Analysis. 7

Strength. 8

Weakness. 8 Opportunities. 9 Threats. 9 4) Competitive Strategy Analysis: Five Forces, Value Chain Strategy Clock. 9

A) Five Forces: 9

Threat of new entrants: 10 Threat of substitute products and services: 10 Bargaining power suppliers: 10 Bargaining power of buyers: 11 Rivalry among existing competitors: 11 Recommendations: 11 B) Value Chain: 12 C) Strategic Clock: 12 5) The Further Suggestions. 13

References 14

Samsung: Strategic Management: Business Report. 1) Samsung: Introduction and Background of the Topic. Samsung Group (in future SG) is the Korean global company - well known ...

Question 1:

The turnaround change consists in a radical change in the organization, in their mission, vision, and goals to achieve new objectives. The turnaround change, different to the constant change phenomenon as developmental transitions and task-focused transitions. The paradigms of an organization are the current framework where the company is, what is good and bad for an organization is inside the paradigm that influences the organizational climate and the employees behavior. A company with a complex structure and more than 500 hundred employees develop in the time resistance to changes, necessary to the organization to adapt to the changing business ...

MANAGEMENT INFORMATION SYSTEMS

Management Information Systems

Microsoft Corporation is a company that deals with licensing, supporting, and improving a variety of software services and products. The products of Microsoft Corporation include applications for business solutions, tools for software development, online marketing, tools for management server applications, video games, and operating system for phones, servers, computing devices, and other intelligent devices. Furthermore, the company provides Cloud services that provide the consumers with services, software, and content in the Internet through shared computer resources, which can be located in the centralized data center. The company sells and engineer tablets, personal computer, phones, entertainment and ...

Management Research Paper.

Management Research Paper.

Introduction

Nokia is a Finnish, telecommunications public limited-liability company listed at number 274 of the Fortune 500 companies based on its 2013 revenues. Nokia is multinational having employed 61656 people in 120 countries across the world. According to its Q4 and full year report for 2014, the company gained revenue to the tune of €12.73 billion having made sales in over a hundred and fifty countries worldwide. Nokia enjoyed dominance and continued profitability in mobile telephony through its Symbian platform for a good 14 years before it was tremendously overtaken by the iPhone and Android. Its response ...

There is no doubt that Apple is one of the most successful companies of our time. In addition to millions of fans, Apple has a large number of imitators and competitors. Inspired by Apple companies all over the world try to create sophisticated gadgets on the basis of well-known brand. One can easily recall the history of Microsoft - many people believe that its success is largely due to Apple. Nowadays, Apple has a lot of competitors like Microsoft, Google, Samsung, Dell, Lenovo, Nokia and others (Investopedia, 2014). Around eight years ago when the market met its first iPhone, ...

Nokia

Nokia, headquartered in Keilaniemi, Espoo, Finland, is a global growing communications organization that concentrated on procuring services and products in the IT, wireless, and wired telecommunications industries. The span of its employees’ recruitment exceeded one-hundred and twenty thousand across the globe and its yearly income as of 2008 was fifty billion euro. The current production of Nokia entailed a broad array of smartphones and mobile phones which is supplementary to a handful of fixtures. Moreover, Nokia launched digital map information, internet, and navigation services that are certainly the value addition in the global marketplace.

Fredrik Idestam established his initial timber pulp company ...

- Chapter 1: Introduction This project is focused on a creating mobile application based on android mobile OS. There are several frameworks out there that can be used for the application development, and it is necessary to opt the best framework for creating a robust application. The main aim for creating this application is to connect more people with the company and make something that will be useful once the project has been completed. The application is developed for a company called AL-MASA that based in Saudi Arabia, and their work involves different types of media including web design, live radio ...

1. Identify an organisation that has developed a successful position because of innovative leadership

The series of innovative strategies that assisted in catapulting Amazon among the world’s innovative companies include the following: (1) offering commission-based services to buyers and sellers of used books; (2) opening access for continued business to third-party sellers; (3) web-services platform; (4) producing and marketing the e-book reader, Kindle; and (5) “by thinking of an important unserved or underserved job that customers want done and then coming up with a well-defined value proposition ...

1. Operating Systems for Handheld gadgets

An operating system that supports handheld mobile devices is known as Mobile Operating System. The first mobile operating system was launched by IBM in 1995 in its Smartphone; IBM Simon. This was the world’s first Smartphone. Subsequently, mobile operating systems were developed by Microsoft, Nokia, Google and Palm Inc. This paper takes an in-depth view into two major mobile operating systems in the market today; Microsoft and Google’s Linux kernel based Android.

2. Microsoft’s Mobile Operating System

Microsoft’s mobile operating system’s history spans back to ...

Samsung had been amongst the most growing companies in the last 10 years. The company values its customers as it’s always alert to analyze what is needed by its customers. They develop unique products thus expanding their markzzet share. The essay below looks into both the business-level and corporate- level strategies that will help the company to have long-term success. It further discusses the competitive environment of Samsung and what helps it to succeed over its rivals.

Samsung applies its business-level strategies so that they can have a competitive advantage over their competitors. Their main business-level strategies include cost ...

Nokia is a global brand name for a mobile phone manufacturing firm that also engages in production of other phone devices employed in the communication and information industry. It employees more than 132,000 employees and operates in about 150 countries. It is noted as the biggest mobile phone manufacturing firm in the year 2010. It has taken Nokia 148 years to become a force to reckon with since it was founded in 1865 by Fredrik idestam. The Nokia Corporation was founded after mergers between a rubber company and a cable firm. The greatest growth of Nokia was noted between 1968 and 1991when the ...

For a business entity to achieve its goals and objective, it needs strategic planning. Strategic planning is a like blue print, which guides an entity into realizing its goals (Grünig et al., 2005). With an organization like Microsoft, it is vital to have strategic plan that will make the firm competitive in the market place.

After assessing Microsoft’s financial reports, it is clear the company has developed strategic plan initiatives that will ensure the firm grow and expand. The main focus of Microsoft Strategic plan initiatives is mobility. Since the company business operations are mainly centered on wireless software, ...

1) Recommend strategic alternatives for the company you researched. Explain the rationale behind the recommendations you offered.

Strategic change refers to the transformations in a company’s strategy contents as described by its span, resource exploitation and competitive advantage. The Nokia Company is one of the most famous manufacturers of mobile phones. For a long time, this company has been a leader in the mobile industry. The company was however affected by the emerging technological innovations in the mobile industry, which resulted to a great financial loss for the Nokia Company. Consequently, the company requires strategic changes to enable it reclaim its place as a ...

The main purpose of advertising is persuading people into buying certain ideas, services or product. Persuasion on the other hand, can be defined as the process through which one is able to influence the other’s attitudes, beliefs, values and behaviors. Persuasion may not be directly coercive. However, in most cases coercive acts are followed by persuasive messages; in which effectiveness depend on the level of threats credibility on acting otherwise. The motivation and ability of an individual to process persuasive message determine the route, in which the persuasive message is processed cognitively.

Peripheral persuasion is the one in ...

Strategic alliance can be defined as an agreement between the companies that undertake a specific project or an activity together and agree on resource and effort sharing. The members of a strategic alliance, which are usually actual or potential competitors, retain independence, while enjoying new opportunities for market development, processes optimization and gaining a competitive advantage over competitors. The alliance can be only formed if the members derive mutual benefits from the collaboration.

Strategic alliances have a number of advantages compared to other forms of cooperation. The first benefit of strategic alliances is the possibility to enter new markets and customer segments, taking ...

In the face of changes in business such as declining market shares, companies are compelled to undergo organizational changes in order to remain relevant in their industries, (Spector, 2013). The declining market shares of Nokia in the United States prompted several organizational changes.

Nokia’s drop of market shares from 35% to 7% in less than a decade can be attributed to its failure to match its rivals in meeting the expectations of the American market for smart phones (Hall, 2011). Nokia did not anticipate drastic changes in American consumer tastes. It therefore failed to produce phones to suit the ...

Apple has been a revelation in the last few years in the technology industry. The company has been able to develop into a strong unit financially as well as building a reputation of developing high quality products. The company has been able to compete favorably against its rival companies such as Microsoft, Dell, HP, Nokia and Samsung in their respective sections. The success the company has realized can be attributed to its internal strengths. Despite some gaping weaknesses, the company capitalized on its strong points to realize its vision.

One of the main strengths is that Apple Inc. has a strong department dedicated towards research and ...

Apple is a successful computer, phone, and computer hardware and software producer. The external environment of the business has evolved drastically over the years opening up new opportunities as well as exposing the company to new threats. The company has numerous opportunities and threats which can be exploited and avoided respectively to ensure the company remains competitive and successful.

There are major threats that the company needs to curb in order to realize its mission and serve its stakeholders effectively. The IT software industry has many competitive and innovative companies such as Microsoft. The company faces similar conditions in the ...

The launch of Samsung Galaxy, at the beginning of this year the market share, became competitive due to already overcrowded tablet computing market. The probable beneficiaries of the tablet market are the Samsung and Apple Electronics who are already in the market. The emergence of the tablet computing market was due to introduction of the Microsoft Tablet in the year 2001. Upon this development, it has seen the entry of 20 separate products into the tablet computing market, which includes Amazon.com’s, Kindle DX, which is coupled with numerous offering from Nokia, Motorola, and LG companies. The ipad 2 ...

Introduction

Realistically, certain lifecycles are experienced in all products and services. The term life cycle refers to the period between products/service first launch into the market to the products or service final withdrawal. During a products or service life cycle, significant changes may be experienced depending on the behavior of the product in the market and the marketing objectives. An increase in profits is always the major objective or goal for an organization that is introducing a new product in the market, therefore, management of a product life cycle is very important. Technology is improving and developing every day and therefore new products ...

INTRODUCTION

Open source refers to a model of licensing software such that the software’s source-code is made available to the users of the software and they are required to pay no royalty. The terms of availability of open source software allows the users to redistribute, modify, and add elements to the software, however, with some degree of restriction (Business Software Alliance, 2007). Open source software is different from commercial software because in the latter, the developer does not disclose the source-code. The user of the commercial software is restricted from modifying the software or reproducing it to protect the commercial ...

SWOT Analysis

Strengths Microsoft has the 90 percent market share in the operating system industry and there are more than 1.2 billion users. Microsoft also holds significant market share in the productivity software industry as they have a large number of loyal enterprise customers. Microsoft has a strong brand reputation and loyalty as customers are unwilling to leave their services for competition. The organization also has well-developed channels of distribution that helps them to reach their present and potential customers (Sun, 2015).

Weaknesses

Microsoft remains overexposed due to their dependence on the Personal Computer market. In coming years, the market growth of PCs is ...

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Competitors Industry landscape of global mobile phone sector is characterized by presence of a large number of existing players. The two largest ones, however, are Apple and Samsung. Apple’s model is focused on capturing the largest share of profits the industry is making, while Samsung appears determined to be the market leader in terms of share. A number of players with rather localized (but robust nonetheless) focus such as Xiaomi and Huawei are also beginning to have their presence felt. On the other hand, existing players that used to have ...

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Introduction 3

Influence of PESTLE 3

Economic factors 4 Social factors 4 Technological factors 4 Legal factors 5 Environmental factors 5 Concept of Positioning 5 Stages of product life cycle 7 Introduction stage 7 Growth stage 8 Maturity stage 8 Decline stage 9 Influencing factors 9 Product-Oriented Factors 9 Target Market and Direct Competition 10 Marketing Strategy 10 Budget allocations and Resource availability 10 Conclusion 11

Reference List 12

Introduction Samsung Electronics have launched hundreds of latest smartphones including Galaxy ...

Introduction

The objective of establishing a firm in any industry is to increase profit or provide services and products to the society. A company is established in a market where there is a niche since the management aims is to ensure that the company is sustainable in the long run. The structure that a company will adapt will depend on barriers that exist in the market. With the increased possibility of competition, every company’s management is in search of strategies to ensure they gain competitive advantage. Competitive advantage is attained when a company can manage to retain its market share despite the presence of ...

Integration of Natural User interfaces for illiterate users

CHAPTER FOUR CONCLUSION This chapter has illustrated the results of the research. Using quantitative research methods, the researcher established the depth of use of mobile devices among literate and illiterate users. Results obtained from the study highlight a number of concepts. Mobile device users majorly fall in the 16-55 age groups. Though most of the users know how to read and write, those without any academic qualification equals those with degree/certificate qualifications. Most holders of mobile devices did not report any difficulty in using them while those without the gadgets cite lack of knowledge to using them as ...

1-Strategic rationale: what are the primary reasons for the acquisition?

In September 2013, Microsoft acquired Nokia at a cost of $7 billion in a bid to strengthen its (Microsoft) position as one of the leading players in the mobile universe. The strategic rationale was in response to the fierce competition in the industry. Microsoft desires to enhance its market competitiveness. Before the partnership with Nokia, Microsoft was virtually irrelevant in the mobile market but its acquisition of Nokia has enabled the company makes inroads in the lucrative smartphone industry. Nokia smartphones run on Microsoft’s Windows Phone 8 operating system. Sale of Nokia smartphones has gradually increased, and Microsoft would benefit ...

ABSTRACT

In today’s modern world, new forms of technology are invented to make our lives easier, faster and more convenient. In the early days, data transferring has to be done through wires via fax machines. The invention of the mobile phones also gave way to a much faster data transferring which involves text messaging, multi-media messaging and infrared technology that involves two devices placed closely together in order to create a successful file transfer. However due to the invention of the Bluetooth technology, data transferring has never been this easy unlike before. Bluetooth technology unified all the devices such as ...

Introduction

In every market system, two key players are involved; buyers and sellers. Buyers purchase products at their willingness and ability while the seller supplies the products and services to the market at their willing price and ability to the market. (Kumra, 2007) The market system is defined by the forces of demand and supply. Demand is the capability of a consumer to purchase products at the prevailing price within a given period .Supply is the ability and willingness of a seller to produce and supply products and services to the market at the prevailing price at a given period. When demand and ...

The mobile phone industry is much less concentrated today than it was in 2005. Does this make the industry more or less competitive? Why or why not? The mobile phone industry has become extremely competitive. In 2005, there were few companies producing mobile phones. This means that the competition was only limited to a small number of companies thus the industry was less competitive. The introduction of new mobile phones from new companies has provided buyers with a wider selection of choices. This has increased competition in the sense that, companies are forced to develop mobile products that will attract ...

Company Analysis (Nokia)

Executive Summary The current paper relates the strategic analysis of Nokia Company. The main objective of the paper is to assess the current internal and international strategy. The company description contains information related its product, headquarters, and revenue volume. The international strategy of Nokia is assessed with the help of SWOT analysis. The new marketing strategy based on the new meaning of the brand and emotional component is outlined. The description of logistics system contains the main logistics approaches and the current changes in logistics policy. Human resource policy was the main success factor for the Company in ...

Analysis of Bedove’s Decision to Develop Windows Phone in Partnership with Microsoft

Introduction Management’s decision making is a crucial foundation for an organization and better decision making results to effective problem solving that has a great ability to improve organization’s performance. In that respect, the quality of decisions made by management is important hence forming the objective of this discussion which seeks to analyze a decision made by an organization’s management. To achieve the objective, the discussion refers to Bedove’s need to partner with Microsoft for purpose of using Microsoft’s windows for its touch screen mobile phones as a strategic way to enhance competitiveness. To begin with, the discussion ...

The purpose of this report was to analyse and identify the key strategic issues that were important to develop a new market strategy for Nokia. Although Nokia is doing well in its low cost mobile segment market, and is still second behind Samsung in the overall sales, the real problem lies in the smartphone category. Nokia has lost its market share to the likes of Samsung and Apple in the most competitive smartphone category. 1. Some of the internal issues that the company needs to address were: Its inability to break into the US market, that is considered to ...

in its Foxconn, China Plant

Introduction

Interestingly, it takes five days and 325 sets of hands to make a single iPad (Topolsky, p. 1). These hands belong to most Chinese workers who are being paid about $1.78 an hour and labor 12-hour days? (Topolsky, p. 1). Apple, a global leader on smart phones and other computer devices, has been seriously criticized for its production practices for several years. This paper makes the case of Apple’s outsourcing in China unfair, illegal, and unethical even if it is the general system and practice in the country. In exploring this viewpoint, this author ...

Marketing Products and Services

Theory of Branding Imagery and Attributes Marketing Products and Services Theory of Branding Imagery and Attributes

Introduction

Literature provides the dimensions of the impact of the theory of branding imagery and its attributes in marketing products and services as applied to this process in the Nokia and Microsoft agreement. Aligned to this is how textual stimuli combined with the influence pictorial marketing practices using product brand engages the consumer in spending decision-making behavior. Purposeful evaluation of the theory of branding reveals quality consumption as well as sophisticated visionary reactions to advertising producing emotional reaction and responses to the ...

INTRODUCTION

Wireless Communication is a much discussed science in the recent times. A lot of research activities have been carried out in this field due to high demand of low-power & interference free communication technologies. Secondly, the humongous developments in VLSI technologies have enabled low-power & low-area implementation of unique DSP algorithms. Many low-end communication technologies have been introduced so far to cater the requirement of short range & secure communication between endpoints for communication, data exchange and automated commands execution . Near-field Communication (NFC) is basically a Bluetooth-like short-range wireless communication technology for smartphones and other mobile devices to communicate with each other by ...

Apple Company was founded in 1976 by Steve jobs, Steve Wozniak and Ronald Wayne with the objective of developing and selling personal computers. It was later to be named Apple Inc. in 2007 in order to mirror its shift towards consumer electronics. The company has well-established brands of equipment in the market that involves iPod media player, iPhone smartphone, and the iPad tablet computer. The company has continued to develop and come up with innovations hence ahead of its competitors such as Samsung. The company has been involved in several industries such as computer software, consumer electronics, and ...

Introduction

Strategic management is a systematic analysis of the factors related with clients and competitors and the organization to generate the basis for maintaining most favorable administration practices. In addition, it is an approach that is related to formulating and implementing the main goals and initiatives used by a firm’s top management on behalf of owners. Furthermore, the formulation and implementation is based on the consideration of resources and an assessment of the internal and external atmosphere that the firm competes in (Hill & Jones, 2012, 21). Therefore, this paper offers an overall direction to the firms in question and involves ...

Business

Restatement of Problem The topic of consumer buying behavior has researched by a number of scholars, and each one of them has illustrated what are the possible factors that influence or guide consumer behavior. Therefore, when organizations plan their strategies to ‘guide’ consumers, they do so by studying these factors and using them to design and market their products or services. This involves the participation of all stakeholders in the planning and strategizing process. The stakeholders could include the design team, the production team, finance, marketing, purchase and stores to name a few, and it is the collective effort of ...

Introduction

Design thinking can be defined as the creative process of coming up with new innovative ideas to solve problems. Design thinking combines innovation and critical thinking to allow data to be organized, decisions to be implemented and solutions to be enhanced. Design thinking can be applied in all areas of industry such as technology, business, science, education, humanities and architecture. Design thinking process starts with defining the problem. Then research is done on previous attempts to solve the problem. Research is followed by ideation where design thinkers brainstorm and come up with different ideas on solving the problem. Then ...

Executive summary

Technological innovations play a crucial role in boosting the competitive advantage of business entities. As such, companies operating in the mobile industry seek to gain market dominance by continuously releasing new smartphones into the market and imitating others’ products to confuse unsuspecting customers. Nokia Corporation has dominated the mobile phones industry for decades by capitalizing on its strengths such as strong brand image, constant innovation, product differentiation, and ownership of production and manufacturing facilities. A SWOT analysis on the corporation reveals the company’s slow response to technological changes, leading to brand switching by its customers. The company faces a number of ...

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Microsoft swallows Nokia's phone business for $7.2 billion SUMMERY OF ARTICLE: Microsoft Company plans to buy Nokia phone, license, and its patents for EUR 5.45 billion. Since two years Nokia has been struggling hard to survive in the market and is able to save itself from the Microsoft deal but eventually the company had to surrender because Nokia once the dominant in mobile phone market is ravaged by the rival companies such as Samsung and Apple. Microsoft retiring CEO plans to make Microsoft into a high-technology serving company ...

Executive Summary.3

Discussion of Topic one4 Discussion of topic two7 Conclusion9 Executive Summary of Chapter 12 In his book titled Management in Technology: Managing effectively in Technology-Intensive Organizations, Hans Thamhain (2005), chapter twelve has been dedicated to the management of risks in high technology. In this chapter, Thamhain (2005) opines that effective risk management of high-technology managements brings into play numerous variables that are associated with the organizational environment, people, tools and tasks. Navigating through such risks calls for a thorough understanding of the project work, as well as organizational processes, techniques and tools. Thamhain (2005) highlights ...

Introduction:

The evolution of the cell-phone industry has immensely transformed the communication and information technology, in critical aspects such as innovation in product design and functional features, which propels future research into high performing models. This paper will examine how this evolution has greatly influenced society, how society has influenced technology as well as how the absence of technology and or its evolution might affect society.

How technology has influenced society:

The evolution of the cell phones’ industry has overtaken the dynamics of any other industry, from 1983, and has become outstanding within the technological domains. The evolution has been manifested in both design and ...

Technology has changed the world into the virtual space by enabling never-ending improvements in all industries. Efficient and effective business models and ecological units in times of economic failure are created by technology. In the current generation, it is difficult to visualize a life without technology as any information can be obtained on finger tips using the cellphone, portable devices and Internet. More prevailing, and less expensive computing impacts all the industries. Companies and consumers desire faster and cheaper computing, a terminology called as Moore’s Law, termed by Gordon Moore. Moore’s Law is based on the ongoing efforts ...

Intellectual Property Case Study

Part 1: Introduction

The purpose of this report is to highlight the procedural requirements that an investor must accomplish before an invention or any product design is released into the market. In the course of an invention, it is a legal obligation that the rightful owner must define the product and distinct it from other related products available. Therefore, the proprietor defines the property rights, the trademark, product design and the product accordingly acquires due recognition within the trade domains.

Registered Design:

According to the United Kingdom’s Design Act, a design describes the overall description of a new product. The description pronounces the ...

1. Description of the Business Opportunity Microsoft Corporation is a company that develops different software product among other services in the ICT industry. The company designs hardware and performs online advertising services. The broad suite of services provided by Microsoft enables the company to have a high customer base. The company has cross selling opportunities that impact positively on the revenue and the profit margins. The company has a robust financial performance managed to grow by 5.6 percent to $77,849 million in FY2013 (Microsoft Corporation, 2014). The operating and the net profits have grown by 23 percent and 28 percent ...

Executive Summary

This report begins with company’s mission statement and brief introduction. It proceeds to presenting a detailed branding, pricing and distribution plans. The major competitors of the company are categorized in inter- and intra-competitors and their strengths and weaknesses are highlighted. The differentiation strategy in relation to closest competitor is also presented in this paper. StarTech is presented as struggling to become market leader. The salient issues pertaining to macro-economic issues are also presented in this report. Three main market trends are mentioned in this paper as technology, status symbol and fashion. The marketing implementation strategy, for StarTech’s new ...

Undeniably, Black berry is of the well-known companies in the whole world. It is well known for the great products that it produces to the market. This organization has been able to go through various stages of a normal company life cycle. However, the company has always been willing to rise up, and continue or even where necessary, to restart the life cycle stages. Many organizations have to go through a life cycles that are similar to the life cycle of blackberry. Several factors influence the longevity that is related to a given life cycle. These are saturation composition, as well as, ...

In this paper, I am going to discuss about Nokia phones from the Nokia Corporation. This is a Finish company. Nokia was considered as the leading manufacturer of mobile phone devices by market share; the corporation was considered as the world’s leading communications and internet industry. The organization produces all manner of devices to meet the various segments of consumers. In the telecommunication industry, Nokia has travelled a long way; it started with its pioneer phone products NMT handheld mobile phone called Mobira Cityman that was launched in the year 1987 as Nokia’s first GSM phone to Nokia 1011 ...

Introduction

Nokia Company is a multinational communications company, focused on supplying products and services in the wireless telecommunications, wired and information technology industries. It is the largest mobile manufacturer and a leading supplier of fixed networks and digital mobile in the world. The corporation’s increasing focus on wireless services and cellular products is accountable for the Nokia success in the last decade. The company is Headquartered in Helsinki, and most successful organization in Finland.

Business Strategy of Nokia Company

The corporate strategy is to reinforce its position as a leading product provider in communication's systems. The organization strategic intent, as a reliable brand, is to create personalized technology ...

Introduction

Organizations are made to earn economic profit from different angles, and it could be done with the help of effective strategies and mitigating the cost accordingly. The organization has been termed as a place in which there are a numbers of departments working together and among them; the name of the marketing department is one of them. The marketing department is one of the most important and effective departments from the viewpoint of the organization, as it used to market the products or services of the company in front of the consumers. There are a number of marketing based tools which are ...

Summary

Article One: New Consoles on the Way, but Gaming Isn't the Same Physical and console sellers form a significant value as it regards sales that entail stock. In this case, they make approximately thirteen percent of all the sales made in a year. However, this trend does not come from the blues; it originates from efforts garnered by console sellers. However the case, their activities are frequently hurdled by the existence of arising instances of overstocking. It is in response to this that research has been developed, and efforts towards curbing such instances have been placed in the scope so ...

Abstract

Nokia was one of the largest mobile phone companies in the world. It operated in 120 countries and posted a profit of more than $10 billion in 2007. The biggest market for Nokia was China followed by India. Indian market was growing at a faster rate, and Nokia had a 70% market share in the Indian market. During the early part of 2007, Nokia came to know about a defect in BL-5C batteries. It wanted to replace all the defective batteries at free of cost. Nokia India faced this huge task of replacing the battery with maximum logistics efficiency so that the cost ...

Dear Sir,

I am delighted to present you a report on management information systems applied in Nokia Company in their worldwide branches as obtained from interviewing employees in the company. The report is prepared pursuant to the company’s articles of association and goals to be the leader in technology and adoption of efficiency management systems. This includes the efficiency, operations, and saving systems that will enhance the management effectiveness of the organization in the ever-competitive environment. The report also highlights general overview of the company and products offered, including the different scales on which the products are provided. ( ...

- CHAPTER ONE 1.1 INTRODUCTION Product placement is advertisement done through various forms of media. At times, it appears as straight forward where consumers see the product, its price and its use. The practice has been commonly been used in movies. It is currently easy to pinpoint product placement in various movies. This paper seeks to explain how product placement has been developing overtime, how it has been used in various movies and its benefits. It shall also seek to ascertain whether product placement and response from customers is affected by movie genre. 1.1.2 Background ...

Adaptive strategies

Adaptive strategies is a term used to describe the changes that individuals, communities and households undergo in terms of rules and institutions in the long run in regards to productivity due to changes in the economy and the local environment. These changes aim at responding to the shocks and stresses that come with economic changes forcing them to respond differently in an effort to meet the changing demands of their livelihood. The adaptive strategies are a mix of locally induced and modified factors and innovation. These factors bring about changes that alter the normal way of doing things in the local ...

A location finder application is a computer program that supports the search of specific zones as input by the program user. The program uses a set of instructions which detect the location settings of any end device user that has a mobile phone. Preferably, the location finder application is expected to operate at an optimal level in high end devices like smartphones and tablets.

Objective

The objective of the project is to carry out the creation of mobile application software which assists in the location finding based on one’s geographical location. This will be aided by a framework of mobile networking through provision ...

Market Research Plan

Introduction

Many factors influence the consumer purchase behavior of mobile phones. The recent technological trends in mobile telephony industry have seen many big market players grind to a halt because of lack of market intelligent to predict consumer behaviors. Nokia, the once dominant player was recently sold out to Microsoft after losing its market share and technological relevance to archrivals such as Apple and Samsung (Ando & Rigby 2013). Blackberry is also rumored to have been earmarked for sale in the recent past. This unpredictable nature of trends in technology demands constant market research to establish the changes in consumer behavior ...

Affiliate institution

According to Barney and Hesterly (2008), strategic planning has been described as a meticulous effort to make major resolutions and actions that redefine and lead an organization on what it does and how it does taking consideration on the dynamic nature of the environment. An effective Strategic management is as a results of delicate acts of the environment within and without in a view to achieving the strategic goals of the organization. Taking the case of Nokia company which was a very powerful company in the 1990’s went down completely due to ineffective strategic management. They were the leading mobile phone ...