Buying Case Studies Samples For Students

Central Issue:

The question to be answered is how Mattel should respond from a strategic standpoint in light of a product recall that involved unsafe toys that were made in China. While the use of offshoring of labor is pervasive in the industry that Mattel works in, there are indeed other options and having “tainted” toys and other products that are used primarily, if not solely, by children is a huge problem for Mattel from a reputation and liability standpoint.

Recommended Course of Action:

Mattel is in a precarious position in that having the toys made in the United States or in other fully developed ...

Nowadays Costco Wholesale Corporation is the leading American warehouse club. Costco’s method of doing business is different from the one of other trade corporations. James Sinegal, Costco’s CEO, started the company in 1983.
In Costco’s stores customers can enjoy buying products for lower prices comparing to other stores. Moreover, the store offers only a few items of the same kind which makes it less difficult for the customers to make a choice, and stimulates them into buying. Usually, people spend more in Costco stores that they have planned before entering them. This can be explained by ...

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Five Key Elements Of Lululemon’s Strategy
There are five key elements of Lululemon’s strategy, which includes the following;
International Expansion: The primary strategic objective of Lululemon was to double its size in the United States by adding new stores in order to strengthen its presence while tapping the new geographical markets in Canada and North America.
Increased Brand Awareness: In order to enhance the brand awareness among people, Lululemon leveraged the marketing by opening up a new store with aggressive grass-roots marketing approach, which specifically exploits brand ambassadors such as yoga instructors and ...

Question 1: Arabic Perfume Unique Selling Propositions and Position Strategy in the Global Market

Pursuit defines unique selling propositions as an act that sets a business to stand out uniquely because of what it produces in the market. In most cases, companies make mistakes of wanting to be known for everything as soon as they enter the market. One of the Arabic Perfume propositions is that their fragrance produces are descent and anchored in the local’s culture, and traditions and consumers use it a lot, and the businesses have a tradition of gifting the fragrance. For this reason, a Middle Eastern customer can buy several units of same scent perfumes (Elizabeth Arden ...

Introduction

Sony Corporation began in 1946 in Tokyo as a manufacturer of measurement and telecommunications equipment. Over the decades that followed, Sony became a major player in electronic markets such as communications, audio and video equipment’s meant for professional and home use. By 2010 the company had more than 171,000 employees worldwide in countries such as china, the United States, Europe and japan. In the financial year ending March 31st, 2010, Sony Corporation reported annual sales of $89billion. Sony introduced the VAIO series of computer products to build its consumer lines and debited the market with desktop product ( ...

Using Digital Media to Achieve Organizational Goals, a Walmart Case

Using Digital Media to Achieve Organizational Goals, a Walmart Case

Introduction/Synopsis

Digital media types are some of the greatest technological advancements that provide benefits to humans. They can be used in various ways that every individual is able to achieve his or her goals by using different types of digital devices, such as mobile phones and personal computers. Digital media also enables humans to access a wide range of communication to the point that geographical location is no longer an issue just to send and receive messages and information from different parts of the country and around the globe. In ...

Background

Successful modern business marketing lays emphasis on meeting the needs of the customers. This focus is a departure in the opposite direction from the traditional business whose major concern was selling its products or services. Corporate Social Responsibility (CSR) is one way of meeting not only the direct customers’ desires but also the needs and expectations of all the stakeholders of a business (Ortenblad 2016). Unethical profiteering practices of large companies and customer awareness due to free flow of information have forced many companies to make CSR a key strategic focus in their conduct of business. Besides enabling a ...

Q.1
The luxury goods industry is one of the best performing industries in the business world, dealing in quality and stylish leather goods such ladies handbags, ornaments, designer clothes, fine watches as well as writing instruments. In this industry, goods are characteristically defined by their quality, styling, and pricing for factories such as Coach Inc. that have attracted a large number of customers including middle-income earners (Gamble, 2006). The global luxury goods industry has shown a constant growth. From the year 2006, the industry was expected to grow by 7 percent which was equivalent to $112 billion. Statistics conducted ...

Introduction

1.1 Company Background
Al Badia Company is a firm based in Oman and deals in processing and selling camel milk. The company will source milk from Oman and sell the camel milk within the country. It will be started after a survey that indicated that a large population in Oman consumes and most consumers like camel milk due to the associated benefits. The company’s headquarters will be based in the capital Muscat due to the location of many ministries in the location. The company shall establish its camel farms in Salalah and Sur and Barka. It shall also ...

Q1a. From the information contained in the case study above, conduct an analysis of Tesco’s external environment using the STEEPLE model. Your analysis should cover and identify each of the factors as they relate to the case study. (16 marks)

The external environment of a business can be evaluated using a STEEPLE model, which incorporates seven external factors; sociological, technological, economic, environmental, political, legal and ethical (Block 1, Reading 5, p. 34). Here is a brief analysis of Tesco according to the STEEPLE model;

Sociological factors

The variety of business in the UK and across the world is going through ...

Weaknesses

Compromised quality assurance departments
Most of the food processing company’s quality assurance departments have failed in their work of inspecting and recommending the sale of safe foods. These departments should ensure that the food that enters the market is safe for human consumption. They should also ensure the labeling of the food containers has no defects at all. Unfortunately, they are allowing unsafe foods to enter the market.

Poor customer service

The most important thing that food manufacturing companies should ensure is quality customer service. They provide quality products that meet the needs of the customers. However, focusing on the case ...

External Analysis

The first opportunity was holding a design contest for its first product. In this manner, the company managed to secure the manufacturing and engineering expertise of Lotus cars who brought experience to Tesla Motors. The use of Lotus’ software and tools also ensured that a company that has specialized in the area built the chassis. There were financial challenges that faced the company due to the misleading by the CEO, who lied to the investors about the manufacturing cost of the car. Furthermore, there was a discovery that the technology used was outdated, resulting in safety issues in the ...

Introduction & Case Background

Hershey is one of the oldest chocolate company in the United States with presence around the world for more than a century. The iconic Hershey’s bar is one of the most loved chocolates in America. Hershey is headquartered in Pennsylvania and was founded in 1882. Hershey’s owns more than 80 brands and it has now become the largest confectionery and chocolate producer in America with numerous famous brands like Kisses, Reese’s Rolo & Krackle Bar, Hershey’s Chocolate Bar, You Peppermint Patties, Mr. Goodbar, Payday, Almond Joy, Milk Duds and many others. Major products include chocolates, food, ...

Identify the client:

The client identified from the case is Mr. Arnold Kallestad. He is the hay farmer accused by Peter and Tanya Rothing of breach of implied warranty of merchantability.

Identify the client’s problem:

This is in line with the expectations that he sells good hay. It would also be safe to assume that prior to the case being taken to court that Mr. kallestad would have been approached by the Rothing’s in the instance that they realized that their animals were expressing symptoms of poisoning after diagnosis from their veterinary. Mr. kallestad then instead of taking cognizance of the situation and conducting investigations ...

Sander’s Strengths as a Manager

Alex Sander was the youngest and the newest product manager of the Toiletries Division at Landon Care Products’, which was later acquired by Avant-Garde. Alex is represented as a skilled, perfectionist, smart, self-driven, self-confident, hardworking, professional, and multitasking individual who is keenly focused on her job tasks, Sanders is an ultimate achiever who is always engrossed, motivated, and dedicated toward her individual and organizational targets. Alex successfully possesses all the ground-breaking business management qualities and always portrays high commitment towards her job tasks. She is highly passionate towards her goals and the evidence to this was the successful rebranding ...

Starbucks to Offer Brand Visa Card,” by Julie Jargon, WSJ, March 24, 2016.

Initiatives Starbucks announced at their recent shareholders’ meeting
In their recent shareholders’ meeting, Starbucks announced several marketing initiatives that would be adopted in a bid to enhance the business’ marketing competitiveness and customer attraction as well as retention.
The company announced the adoption of a new loyalty program by the introduction of a “Branded prepaid Visa card”, by the year end, that would enable the customers using it to earn reward points from the company coffee shops. The new card would be used at any retail outlets that accept such and the points earned would eventually be redeemable in ...

Five Below, Inc. is a retail chain belonging to the specialty retail industry which was incorporated in Pennsylvania, USA in 2002. It offers “dynamic, edited assortment of exciting products, all priced at $5 and below, including select brands and licensed merchandise” ("Overview | Fivebelow"). Five Below’s products range from sports equipments, styling merchandise, small décor items, craft works to candies and party items. It largely targets customers who are teenagers or pre-teens.
Since the company’s inception, it has expanded its business to almost all regions of the United States and has been successful in opening more than ...

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Introduction

Galaxy Micro Systems is in the middle of deciding what kind of contract it will tie up with a national franchiser for three years service warranty. There are two alternatives; one is a lump sum contract paid out at the onset. The other is combination of a smaller fixed sum and an installment payment schedule spread over three years. Both schemes appear to be acceptable to Galaxy but there are parameters that need to be defined to make the decision. There is also a significant potential sale that needs to be assessed as it will influence ...

Krispy Kreme is a well-known company that was founded in 1933 in Paducah, Kentucky. Krispy Kreme became a regional chain in the 1940s and in 1973 there were already 94 company owned stores and 25 franchises. However after the death of Vernon Rudolf, who was one of the Krispy Kreme’s founders, the company went through several troublesome periods some of which resulted in the failures that could not be easily resolved and required demonstration of the strong leadership from the top managers.
When analyzing the case study it seems that Krispy Kreme’s top managers failed to build ...

What position should Jason Sterling take on European sovereign debt? Why? What are the advantages/disadvantages of using credit default swaps to profit from this crisis? What are the potential risks? Are there any lessons for Jason that can be gleaned from previous crises?
The aim of Jason Sterling is to assess novel information so that he has the ability to trade on prior to the trading close for the week period. This was because the growing debt crisis in the sovereignty of the Europe would be the hot topic or the primary notion that the leaders and representatives from ...

Conventional Farming vs. Organic Farming

Agriculture is the process by which food in grown on a large scale. It is larger than just the family garden that is intended to sustain a family for a year. Agriculture is intended to sustain an entire community and when it is practiced on a very large scale, it is done to feed thousands. Cultures around the globe have been involved in food production to sustain communities for tens of thousands of years or more. According to John Unsworth at IUOAC Agrochemicals, “Up until the 1940s inorganic substances, such as sodium chlorate and sulphuric acid, or organic chemicals ...

LEGO is a Danish company that was founded in 1916. Now this company is very popular around the world thanks to the legendary bright construction toys that develop imagination of the children. However, LEGO has been experiencing a very large number of problems since the late 1990s. In the case study the central focus is given to the LEGO’s business strategy that failed to respond to the changed buying habits and globalization issues that significantly reshaped the toy industry. Some of the reasons of the LEGO’s failure include the decision to open one more own plant in ...

Intel Case Study

Internal recruitment would suggest finding trainers inside the company, establishing compensation system for overtime for trainers or employee layoff for the period of trainings. Significant benefit of this option is that supposed trainers already knows operations standards of the company and can provide more in-depth analysis and trainings of higher quality comparing to invited mentors. Also, reallocating current employees helps to save money associated with hiring new members of the factory.

Cost-benefit analysis for internal recruitment:

Cost of cross training: an employee 20 hours (1 week at 4 hours of training per day) x $12(avg hourly wage of warehouse employee) + bonuses for overtime ( ...

Introduction

Marks & Spencer is a successful international group of clothing retailer, food, homeware and financial services company. Its excellent marketing strategy turned it into a billion dollar international group in terms of annual sales. However, the emergence of a more competitive market leads to slow growth, which required a reconsideration of their business strategy. The system that once worked for the international company has become its liability with the occurrence of market decline sometime in 1998. They later found that buying for two seasons of the year and phase buying for the rest of the season was no longer advantageous ...

Introduction

In the recent past companies use their websites to get views, comments, ideas and feedback from consumers. This is geared towards obtaining informative and innovative ideas from consumers over time. With advancement of technology, it is easier to get consumer views through the internet than through the traditional ways of actually going to the field. The consumers are free to fill and submit online forms. Consumers can also make comments through social sites such as twitter and facebook.
Companies allow consumers to visit their websites and through “contact us” the company can make comments and queries. A review ...

1. Critical Issues facing Wachovia Company

The Wachovia Company is facing critical issues in several areas. There is processing delay of individual orders for buying and selling of securities resulting to the company engaging in massive transactions. This ends up affecting the market prices of products. This may work to the disadvantage of the company, hence costing it millions of shillings. In every subsequent minute there would also be cancellation of orders. The company currently is not maximizing on the opportunity to make profit from these orders. There is also delay in pricing for either revenue protection or revenue gain. It took 16 hours for ...