Uber College Essays Samples For Students

The Iowa City Council is proposing adjustment to the laws governing the operations of taxis in and around the state. This comes in the wake of reports that some taxi operators and/or other players in that sector have often resorted to manipulative practices in the wake of emergencies. In fact, there are allegations that some taxi operators have engaged in criminal activities which in most cases are aimed at innocent customers who need their services. Under the circumstances leading to the proposing of such adjustments, the current paper is of the position that the city council and state government ...

Taxi is an important part of public transportation in all the major economies of the world.

The taxi market is highly regulated by the governments; the regulation can take many forms in
different countries. Taxi services range from private hires like Uber, which are mostly previously
booked to taxis which can be boarded from the street. It has been widely debated if there is a
need to deregulate the taxi market to increase the competition in this sector. But many pro
regulation economists believe that regulations are important to remove market failures in this
market segment for its smooth functioning.

One of the major aspects that have to be understood about the taxi market is the underlying

market failure in the system which requires government interference (Biggar 2011). ...

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The Likely Impact of Uber and Other Similar Companies to Operate On the Equilibrium of Taxi Markets

Uber, the ground-breaking app that has since allowed users to commission the service of an accredited driver for an agreed fare using only their smartphones, has stood up to various challenges against taxi markets in major cities around the world. New York City, perhaps best known for the convenience of its yellow-cab services, has treated Uber as a threat to the value of its taxi medallions, which has since diminished since demand for the services provided by the app rose (Brustein, 2014). The case of London currently stands as perhaps the most vociferous ...

Introduction

Today, Uber is operating in fifty-four countries. It is one of the quickest growths in the world. The rapid growth of the company is changing the industry as well as the taxi drivers. Not only does Uber fit in to today’s competitive marketplace, it is shaping tomorrow’s marketplace. There are several different ways a business can make money. Technological changes have a significant impact on this. Uber’s success has changed the way business think about the global marketplace. Uber was able to strive in a struggling economy. The idea behind of Uber is not like the ...

Executive Summary

Uber was founded in 2009 by Garrett Camp and Travis Kalanick in San Francisco. Both were tech veterans who invented Uber to be a competitor of the traditional taxi services. It first started as a private luxury car service that was used by top executives. Whenever one of these executives needed a ride, they would email Kalanick for a code that allowed them access to the smartphone app. This app connected passengers with drivers. Uber works the same way that Expedia connects passengers to airlines. By March 2014, Uber was operating in 85 cities and 33 countries. The company had more than 400 ...

Its ease of use, hassle-free negotiable platform, and reliability has attracted many city dwellers, especially tourists, to choose online taxi services over traditional methods of cab booking. But among many online cab service providers, Uber has established itself over the others in a short span of time. Especially in the United Kingdom, their market shares are astonishingly high compared to the country’s oldest running taxi services such as Addison Lee and Black Taxi. More than the usual marketing tricks and colorful experiences to fool the customers, there is a working system under this whole operation of Uber to ...

A growing number of the Uber drivers and the consequences of cheaper and faster transport could be reached in expense of greater risks and lack of safety. All should know the safety stakes of getting into the Uber car. The real question is does the new online transportation or rideshare network as one of the fastest growing industries in the world with the provision of a more convenient and substantial service than traditional taxi cap represents greatest safety risks for the customers.
Uber Technologies Inc. (Uber) is the largest online transportation network company and one of the most popular ...

Uber Merger and Acquisition Strategy

Uber has been experiencing a huge competition from Didi Chuxing in the Chinese market. The tag of war between Uber Technologies Inc. and Didi Chuxing has led to Uber losing at least $2 billion in the Chinese market in the past two years. Uber is not only facing huge competition from other companies in China but also in other developing countries more so in Africa and Asia. The only market that Uber has made a consistent profit is the United States and Canadian market.
According to Wang (2016), the main reason Uber has faced a huge competition in China ...

QUESTION 2

Introduction
Strategic management uses an organizations mission statement in order to develop procedures and policies that help an organization reach a certain goal. Strategic management techniques have been known to help organizations implement and plan projects that are designed to align with the organization’s mission statement. Strategic management techniques also help organizations reevaluate different projects in order to determine whether or not there are certain obstacles preventing them from reaching their goals. The tools and techniques of strategic management are helpful for management by providing them with information that will add value to their organization. This paper discusses ...

Business analysis for Uber and Nike

Introduction
Nike and Uber have undoubtedly been incredibly successful in recent years. Uber in particular has been wildly successful as a result of the technological developments that have occurred in the age of the smartphone; however, Nike’s rise can also be attributed, at least in part, to the technological boom that has occurred since the 1990s. Marketing, branding, and engagement in coherent advertising strategy has been incredibly important for Nike over the years as well (Goldman and Papson). Nike and Uber have vastly different products, and it stands to reason that their marketing strategy and business plans would ...

Uber is a car service company that created an Android application that enables anyone to request a car under a few minutes on a short term basis. The creation of the company was in 2009. It all started on a snowing day in Paris, where Travis Kalanick and Garrett Camp was having trouble getting a cab to reach their destination. They thought it was too much hustle and wanted to make the traveling experience easy by being able to access a cab from the comfort of your mobile phone at any location. They sought to use technology to give ...

This paper is about the classification of Uber drivers and their status as the working force. It will be seen that classifying Uber drivers as employees rather than independent contractors represents the principles of Utilitarian theory. To begin with, the case will be presented. A definition of Utilitarian theory will be explained. Then, the details of the case will be related to the utilitarianism and the groups which are harmed or which benefit will be described as such.

Chronology of events of case

Uber driver is a mobile application founded in 2009
It exists in 57 countries
California Labor Commission ordered Uber to ...

Uber, being a part of transportation industry, faces stiff competition from other players in the industry like Lyft, Curb cabs and Sidecar. For making its persistence dominant in the industry, Uber has resorted to different marketing strategies so far. However, focus was never on hefty spending over mass marketing media like TV and newspapers. Uber’s marketing strategy was ubiquitously focused on better services delivery and creating good buzz among the customers. The core notion was to initiate relation with new customers and then to ensure their reprisal. Evolution of technology and use of high-tech mobile booking applications has led ...

Introduction

Something that is disruptive overturns or changes the traditional way of doing things and in its place introduces an absolutely new way of doing the same old thing. Disruptive technology, therefore, can be described as a technology that displaces an established technology and in the process introduces a new groundbreaking product or service to the market (Rouse, 2014). Disruptive technology disrupts the status quo of the market, changes the way people live and work, and rearranges the pool of values. This inevitably forces other companies to either change the way that they approach their businesses or risk losing market ...

Business Strategy

Q1 Answer
I use Uber services when a need arises especially when I do not feel like to operate from home to town without the need to board a bus. Uber services are both good and bad depending on various factors. Uber provides quality service to its clients through its competent drivers who are well trained and are friendly. Besides, their prices are fair as compared to other taxi services offered by various companies in the world. Moreover, Uber services are east to use and understand hence making one request for the services at his or her convenience.
Several ...

A recent concept that has emerged in the global economy is the sharing economy. The sharing economy is a peer-to-peer business where a peer can offer a product or a service through an online platform. The model is very applicable to items that are expensive to buy such as houses or cars that are widely used by people but often are not being placed into full use. This new economic model, driven by technological advances, allows consumers to interact with each other and share information about products/services. Sharing economy empowers “citizens to get goods and services from each other and to get more ...

In ridesharing services, drivers use their private cars to give rides. Such ride is provided to passengers on their request. Various companies have made ridesharing easy on the basis of their networking and now people use their Smartphone to place their requests for ride. Ride sharing is a good idea in order to save fuel and money but at the same time, there are various other aspects of ride sharing. Recently ridesharing services have attracted a lot of controversy and ridesharing service faces various troubles. On one hand, ridesharing service faces anger of traditional taxi services while on the other hand, ...

Uber will not be the face of the new labor force in the future. The conclusion of the assignment question is that Uber has a problem with employment retention even though it is a global transport company thus confirmation that it will not be the face of future of work. A Harvard research professor states that after analysis of the Uber Company that the most of its staff, the drivers, choose to work at their choice, when and for how long with minimum supervision (Lawrence 1).
The Uber company drivers work between 15 to 20 hours a week not ...

Annotated Bibliography

Technology plays a big role in the lives of people in the modern society. The revolution in communications and computing since the last few decades is an indication that the progress in technology and implementation of information technology is likely to continue growing at an increasing rate. Almost every activity in the society today utilizes technology starting with communication, transportation, delivery of goods and services, and education. Additionally, the attitude towards science and technology has become another relevant dimension demanding public attention. Different technological developments reveal the impact of technology on the society. The following discussion focuses on modern ...

Uber has created an easy and comfortable way of allowing users to find a ride from the comfort of their own couch which in turn has allowed for Uber to spiral in popularity. The app was created to allow users to connect with drivers in their area to pick them up for a fee that has been regarded as lower than most cab fares. Uber goes the extra distance by calculating the fee beforehand and makes it easy to pay by mobile as well as split the costs.
The article pin-points the fact that Uber is revolutionizing the way citizens ...

Final Take Home Paper

3. The Importance of Artifacts on Establishing Social Business Practices within Organizations
There are various artifacts that contribute to the overall design and success of a business. The first artifact refers to the mainstream business needs, goals, and objectives, which impacts in communicating business drivers in its social business strategies. The second artifact refers to social tools, infrastructure and various standards, and it helps in the identification of a key technical element that shall be invoked in solving various social issues to a business. The third artifact refers to security and identifies issues which help in the enumeration of ...

Description of Taxi service market structure in NSW

In this description, it is important to note that the taxi service plays a pivotal role in the transport industry in the NSW. It complements various other means of transport offered for the members of the public in the NSW region. The convenience of their almost spontaneous response and their ability to deliver door to door service to the public makes them very convenient (Abelson, 2008). The market in NSW is characterized by free entry into the market with the government only intervening in licensing of the taxis. According to the review of entry strategy to the market adopted ...

In a stellar example of technological expertise and with the birth of the Uber has revolutionized the Cab industry, creating utilities in a campaign dumbed “Get there. The day belongs to you” This forms the Uber’s User Selling proposition as it assures the consumer that they get a satisfying and enabling service.
According to Smith and Belle (2014) the convenience created by Uber Driver App has made travel accessible, adventurous and affordable this time not from the old yellow or checkered cabs of the past but from sleek rides that have no jurisdiction issues. What matters is the ...

Nowadays a large number of companies use dynamic pricing in order to maximize their profits. However, when Uber started to apply dynamic pricing, a lot of people began to criticize the company for unfair and excessive price increases. Surowiecki (2014) states that when the price increases are too high, people find them “psychologically intolerable and unfair”, especially when the prices change sharply due to the sudden shortage of services or products.
Uber’s dynamic pricing strategy differs from the strategies of the other companies, because the prices only rise above the base level and never fall below. Since the ...

Job Analysis – Operations and Logistics Manager

Paper Due Date
Organizational Need
Uber is a company that offers mobile and desktop application, allowing to connect drivers and passengers and offers public transportation solutions in various formats. Our company is growing at a rapid pace and has ambitious plans to grow 200% in Latin America. The primary focus is on Brazil, Argentina, and Uruguay, as part of the Mercosur market entry strategy. That said it is essential that the internal capabilities, competencies, and skills are aligned with the generic growth strategy and company’s Human Resources can support the growth by providing adequate knowledge and expertise. Now, ...

Social Media has made a wonderful positive change to international society; however, with a change that is so drastic, there are a plethora of legal issues that have arisen that were never previously present before. Given the publicity of the Internet, Social Media has become a force that both helps and hinders its users. One of the primary concerns that pertains to Social Media is the issue of privacy. What is fascinating about the aspect of privacy when we are referring to Social Media is considering the legal implications that result from that lack of privacy. This paper will ...

Communication:

Nowadays product placement is no longer a privilege of blockbusters starring famous actors. With the advent of access to broadband and development of the Internet advertising, namely product placement has transformed as well. Recently I have watched a TV episode of late-night talk show Jimmy Kimmel Live called “Jimmy Kimmel the Uber Driver”. The product which was promoted is Uber – mobile application that allows customers to ride with crowd-sourced drivers at prices lower than offered by taxi-agencies.
In this episode the main showman Jimmy Kimmel “registered as Uber driver and gave rides”. The plot of the video is following: ...

Zipcar is one of the most revolutionary business ideas that has come along in a long time. Zipcar, along with Uber, have been instrumental in leading the consumer’s choice to not pay for expensive parking and car transportation options in big cities, (Zipcar Case Study: An Overview, 2016). Zipcar’s target is the consumer who perhaps is not a long term resident in the city they are residing that does not want to invest in the responsibility of owning a car and all of the expenses that come with owning a car, (Zipcar Case Study: An Overview, 2016). ...

Disruptive technologies in Australia

Introduction
In the recent years, the world over has realized tremendous changes in relation to technology. Newer models of tools and devices are being developed by the scientists around the word with the goal of revolutionizing the way human beings live. Lives are being saved, and work is becoming easier with every single day that passes. Technology and innovation have ingrained themselves within the fabric of society in a way that was unimaginable in the last few decades. Transportation, communication, medicine, art and war have all been influenced by the changing dynamics of technology. The globalization of the world ...

Introduction

As technology continues to evolve at a rapid pace, organizations are increasingly becoming globally connected. This has resulted in a competitive business landscape the likes that human civilization has never before experienced. As this continues to emerge as the new reality, industries of all types are finding that they must become creative in the operational strategies and that manner in which they engage in business the world over. Fierce competition has created an operating environment that forces current and future companies to think outside of the box and develop ways of competing on a grand scale in such a ...

Increasingly, businesses are relying on peer-to-peer (PTP) efforts to replace conventional functions performed by specific units or departments. The shift to PTP is based on cost-benefit rationale but also comes in response to fundamental changes in managing businesses in an increasingly dynamic and diverse organizational ecosystem. Consequently, out company has decided to develop a cloud-based application by which staff can share skills. The main rationale of introducing Skill Trading App (STA) is to outsource locally services our company has conventionally performed by specific departments or to external parties. STA remains in beta phase and includes services such as Tutoring, Installation ...

Executive Summary

GrubHub is a company that connects hungry consumers to restaurants in a novel way. They provide technology that allows the consumers to order food from restaurants. This abbreviated marketing plan will analyze the segmentation, targeting, and positioning elements of their company to be forward facing (Tyler). Additionally, they will analyze the product, place, and promotion tactics of the company. Using all of these elements and tactics, they will propose a way that our company can innovate in a field that is becoming ever increasingly crowded.
The GrubHub business model is straightforward, its transactional centered. They provide diners to restaurants and then for ...

Mobile messaging and companies that use mobile messaging such as WeChat, Line, and Uber are technologies and companies that will prosper the most in the near future.
One of the reasons the mobile Internet has become so popular is its ability to allow people to easily and efficiently communicate with others. This is even truer, as smartphones and tablets become more ubiquitous. Nowadays communicating with another person just a few clicks and swipes away. However, although our mobile devices are with us everywhere, we can’t talk forever and neither can the people we want to communicate with. Enter ...

Through the Lens

Abstract
Starwood Hotel and Resorts Worldwide, Inc is a perfect corporation to analyze using the Porter’s Five Forces strategy. Special focus is on the following; the company’s market, product differentiation, the uniqueness of the suppliers, and cost of change and how the competitors in the same market are performing. The analysis also unearths the competitive strategy used by the competitors and how it threatens Starwood Hotel. Starwood Hotels and Resorts Worldwide is in a vibrant market and due care should be taken while trying to analyze the firm. Due to this, we going to apply the Porter’ ...

The goal of marketing activities, ultimately, is to create and deliver value to existing and potential customers. At the core, value in a marketing context, is defined as the net difference between the total expenditure that a business organization makes and the cumulative revenues generated from the sales/utilization of a product or service. From the end-user’s perspective, value is a more subjective concept in that it is extent of the benefit that an individual derives from purchasing, using and consuming any brand (Möller 913).
An important point that marketers need to understand is that every member of ...

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Management and its philosophy stem from one integrated objective – i.e. how to achieve organizational growth and goals, remain effective and efficient, while helping stakeholders achieve their goals and aspirations. Effectiveness is defined as the organizational goal that management has set and how it goes about achieving them. Efficiency is defined as the best way management uses its resources to help the organization attain its goals.
Amazon is the best example of a company which is both very effective and efficient. The aim ...

The company that was chosen to be discussed in this paper is Handy, formerly known as Handy Book. Handy is a startup firm. It operates in the information technology industry. Its business model can be compared to the likes of Uber and Air Bed and Breakfast. This means that its business model is based on the on-demand economy. Handy generates revenues via commissions. It enables people who do repairs find work using their existing pool of clients. Their commission then can be classified as payment that the individual contractors and clients have to pay for using their platform. The ...

CONTENTS
Background..3

Environment Scan4

Internal Operation Environment7
Strategies & Justification8
Organizational Change: Reflections..10

Conclusion.11

Airbnb: A Strategic Analysis
BACKGROUND
The hospitality business is changing. In contrast to a conventional model of corporate-controlled business model offering a broad range of hospitality services to consumers largely defined within limited geographical spreads, peer-to-peer hospitality enterprises are disrupting hospitality business into an innovative model. The peer-to-peer model cuts across different hospitality services but, for current purposes, main focus remains on accommodation services. Of all short-stay, peer-to-peer companies, Airbnb is probably most prominent and, for that matter, most controversial. Founded based on limited property offerings in specific areas ...

Sharing economy is also called a peer economy, as it is based on the peer-to-peer principle which grants a common access to the online offered goods and services. Sharing business allows anyone from any place in the world to order absolutely any product or service, starting from borrowing a pen to renting a house. Besides that, this new type of economy permits any person to become a retailer, and later an entrepreneur. Mostly, sharing economy is popular for the products which are expensive to be purchased, but are highly demanded, like accommodation or vehicles (“The rise of the sharing ...

The sale of cars in China is on a decline, and the end of the country’s booming automobile industry seems to be on the verge. China has been the world’s leading car producer, and the country’s rapidly slowing economy is now dragging the vehicle demand along (Kwok, 16). Analyst project that car sales growth is expected to bump along an average of just five percent annually in the next ten years as China’s weak economy takes its toll. Over the last couple of years, China’s economy has been on a double-digit growth and as ...

Question 1:

The 2007-10 financial crisis was one of the most severe crises in recent history. Many have compared it to The Great Depression of the 1930s in terms of its impact on the economy. Most economists still debate the causes of the recession. Still, it is widely accepted that certain factors did play a role in bringing about this recession. A recession was in the making for several years. Banks had started to give out loans to borrowers that were not creditworthy. These borrowers started reselling the mortgages on the secondary market. (Nicol 102). Another factor involved was that issuers paid ...

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MBA 6203 Final Project

Executive Summary
This report examines the importance of having a brand which stands out in the airline industry. Hence, the concept and philosophy behind the brand name, logo, slogan and brand identity of the Business Class Only Airline, LuxAirways based on the Kapferer’s Brand Identity Prism.
Furthermore, this report aims to make the best suggestions for launching LuxAirways nationally, regionally, and globally in respect of promotion, price, product and place. These suggestions would be made in light of the interpretation of the Travel Industry Forecast Review. It is the purpose of this report ...