Apple Article Reviews Samples For Students

Apple Company has realized the fact that tablets are the new driver of its growth in the current market patterns. The company noted that tablets have become the second largest income source by injecting close to 26 billion dollars in 2013. Hence, the company has moved on to devise concrete marketing approaches to ensure that the tablet would become a stronger revenue contributor for the organization. The majority of technology companies have put more emphasis on smart phones rather than on tablets. This situation has led to a decline in the overall prices of tablets and hence this is a threat for ...

Companies in the world are tirelessly working day and night to see that people can get better and improved batteries that are convenient to use and carry around as they carry out their daily tasks. When this breakthrough is eventually achieved, people will find themselves using devices which are not using the ordinary batteries, but instead they (the devices) will power themselves with either energy from the air, cellular, TV or Wi-Fi signals.
The major drive to the development of the battery has been for the companies to meet customer needs by making sure that the customers get ...

What is the Story about?

The new marketing story is about that marketing strategy employed by a single firm, Apple Inc. The new in the article does not center on the wider implications of the telecommunications market even though there are mentions of other market players within the industry. The company is launching a new product into the market; the iPhone 6 ready to be sold to any willing buyers in the market. As part of the marketing campaign adopted by the company, the company is lowering prices for the consumers who buy the old iPhone 5S device online to help finish current stock that the ...

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Summary

In the study of Murdock, Ganz & Crittendon (2013) entitled “Use of an iPad Play Story to Increase Play Dialogue of Pre-schoolers with Autism Spectrum Disorders (ASD),” it analysed the cases of four children who have undergone a specific test using an iPad Play Story. The four children namely Bradley, Jacob, Andrew and Joe were all diagnosed of having an ASD and were all enrolled in an inclusive pre-school program. The study aims to find out if the children with ASD will have a development in communication after undergoing an intervention which is an interaction through the iPad Play ...

At the end of every fiscal year corporations post large profits that run into millions of dollars. The main beneficiaries are the stockholders of these corporations and the top management staff that lead luxurious lives. The situation is however different for the workers in the lower carders of these corporations that work the hardest to create these profits because as the corporations keep growing their profits the number of Americans living below the poverty line keeps increasing.
According to Segal, whose article appeared in the New York Times, an Apple store worker sold goods worth $750,000 in a span ...

Apple utilizes business strategies that are unique and of great help to the company. The business strategies that are utilized by the company help it to compete with other companies in the world that offer similar products with those that the company produces. For starters, the company releases products that are highly anticipated by the high end consumers in small quantity. This strategy is important to the company as a target market for the products is clearly defined and identified. Apple also majors on producing the best products that have made great advances in technology and are artistic in nature. ...

Is Apple Company any better after Steve Jobs Death?

Succession in Apple Company remained a tussle among the interested potential CEOs after the death of Steve Jobs death in 2011 (Chen). The employees of the company were worried and felt hopeless as they thought everything in Apple will change including the nature of the working environment and working conditions. There was a need for a more practical CEO who will streamline everything in Apple to raise its performance. While everyone though that Apple Company was on its ways to the grave with Steve Jobs, things turned out to be a surprise. Tim Cook took up the position and began to make everything ...

The market structure for IPhones is an oligopoly, this market structure is characterized by few players that control a huge market and the other players in this high end smartphone market include Samsung, Research in Motion, Nokia and HTC. The products in this market are homogenous meaning that they are all high end smart phones there are however slight differentiations in terms of software seeing as IPhones use iOS, Samsung and HTC use android and Nokia uses Windows. Competition is very high in this market structure which is evidenced by the new innovations that keep occurring in this industry. Since ...

Overview

The success of any business organizations largely depends on the quality and leadership style employed by managers. Ideally, this paper presents a critical review and analysis of the leadership styles applied by Steve Jobs and Mark Zuckerberg in managing Apple Inc and Facebook respectively. The analysis is based on answering two critical questions.

Question 1

According to a critical examination of the two 60-minutes interview with the two CEOs, it is precise that there is a significant different between the leadership styles applied by Steve Jobs and Mark Zuckerberg. Steve‘s leadership style is regarded as relatively complex. For instance, Steve is seen as a ...

(Name of Professor)

iPhone vs Android
The use of mobile technology provides numerous advantages and benefits to the mobile consumers in general. The two of the most popular mobile technology there is in the market today are iPhone by Apple Technology and Android Smartphones by Google. This paper aims to evaluate these two products in terms of their features and marketability based on reputable consumer reports.
The operating system is one of the defining features that set the iPhone and Android Smartphones apart. For many years, Apple has dominated the mobile technology arena by providing what the ...

The article by Jessica analyzes the move by apple Inc to introduce a watch like device in the market. This device is aimed at competing with smartphones and IPods in the market. The company has resulted to this strategy considering that many other companies have developed watch like devices that have not performed well in the market. The changing technology is leading to innovation of products that are able to meet the needs of the customers. Apple has not been left behind in this strategy since it is wishes to ensure that it remains competitive in the market.
According ...

Article Review: Apple buys mobile security firm AuthenTec for $356 million

This article regards the acquisition of a fingerprint sensor by the Apple Company from the technology developer Authen Tec. The article reveals that the technology can be used in individual computers and mobile appliances. This essay provides a review of the plans to acquire the fingerprint sensor from its manufacturer at the price of 356 million dollars.
In the introduction, the article provides a preview of the price of the shares that Apple agreed to purchase the fingerprint sensor. The article reveals that the fingerprint sensor manufacturer agreed at $8 per share. At this price, the article says that Apple gets ...

I agree that two possible reasons for failure of team collaborations is ego and introvert persons. These two affects the team’s communication which is very essential to have a successful team. With ego and introvert persons, the contributions they may give to the success of the project like their ideas may not be fully blown. They have a tendency that they may not voice out their ideas even if these are good because they may be afraid that other members will not like them.

Building Trust Among Virtual Teams

I agree that trust takes time to establish and reliability and consistency are two helpful characteristics ...

International Implementation Strategies

Strategy is often defined as a long-term direction of the company, which considers available resources and environmental challenges in the attempt to meet customer and stakeholder demands. Strategies, which are implemented internationally and are designed for major global players, should carefully consider customer preferences and the peculiarities of the markets not only on the national level but also internationally.

The recent example of Nokia shows the difficulty of capturing the market globally and maintaining leadership for a longer period. Continuous success may result in irresponsiveness of the company to the emerging trends, which eventually may be detrimental for the company’s ...

Major Focus of the Article

The smartphone industry affects everyone in the business world. So much business is done on smartphones today that they are taking over the world—Apple’s iPhone is arguably one of the most popular phones available in today’s market, according to Forbes reporter Spence (2015). Apple’s iPhone and Google’s Android accounted for 96.3% of the smartphones shipped in 2014, indicating that there was a serious corner on the market for Apple. The Windows operating system for smartphones was able to control only a tiny fraction of the market at 2.7% (Spence, 2015). This indicates that between Apple and ...

Introduction

As of today, many information technology companies are being built due to the fact that it is an important tool for any firm to have one so as to apply its advancements to their business. Hence, many have already been thinking of the way they can do best in their businesses. It is also necessary to filter out collected data which can be useful in making sound decisions in regards to business. Inevitable, competition can’t be eradicated especially for resources and customers. Company executives are now experiencing stress and a lot of pressure in handling the business due ...

The article- “The real reason why 4-inch phones are back in fashion”, published in www.thenextweb.com speaks about iPhone SE, the latest mobile phone from Apple, the business strategies, segmentation, pricing strategies and global marketing strategies . This paper will focus on identifying and analyzing the trends and significance of the event covered in the aforementioned article.

Business Strategy

IPhone, ever since its launch in 2007 has been one of the most sought after products selling millions of copies worldwide, across its product range. From the screen size of 3.5 inches in 2007, the phone kept on growing with every further launches and ...

Lately, Microsoft board of directors has experienced various oppositions from dissenting ideas on the strategies used by the management to run the company. In August 2013, Steve Ballmer who was the chief executive officer of the company announced his intentions of stepping down and in February 2014 Satya Nadella took over as the chief executive officer. However, the efforts of Ballmer towards saving the company have not been successful as it is clear that Satya took over a company that is stumbling ("Should Apple Buy Microsoft?"). For instance, some products such as Microsoft Surface, Windows Phone, Windows 8, and ...

Article review-2

Article reference
Chen, Xu, Zhou, Zhu. “Is this app safe for children? A comparison study of maturity ratings on Android and iOS Applications ”. International World Wide Web Steering committee. 17 May 2013. 201-207. Print.

Introduction (Objectives and article domain)

The article is solely based on growing concern of parents across the world regarding the maturity ratings of android and iOS apps. As per prevailing trends the apps are normally mandated to disclose the age rating but owing to the nudity, gore and violence dominance in current day apps, the authenticity of these agr group ratings has been dubious (Chen, Xu, Zhou, Zhu 203). ...

In his article Parsons purports to analyze the up-to-date organizational structure of the American family. This work is informative enough and may be used as the valuable source for carrying out further research concerning the topic. At the same time the authors point of view is presented in rather complex way. That is why it is important to review the main ideas articulated by the author specifically. For this end we shall refer to the work «The anti-social family» written by Barrent and Macintosh. This work considers the similar topic, but the ideas expressed by the authors are slightly ...

In this paper, I will analyze the summary of the article “Biggest Raises of the S & P 500” as well as discussing some of the managerial implications of the compensation programs. The report involves a description of the top ten CEO pay increases as compared to the market change in the year 2015. The author of the article argues that there are large companies such as Apple, Inc., Chipotle amongst others that had good deals of the year and were making good profits. Yet, in spite of the large profits, the CEO earned relatively lower as compared to others ...

Article Review: How the Other Half Lives by Jacob Riis
Summary
Jacob Riis, a journalist who worked on social documentaries, worked to expose the sordid conditions of the poor quarters of New York City in his photojournalistic publication “How the Other Half Lives”. The title itself is a reference to the side of the city different to that known to the upper class, starting his narrative with the police raid on the stale-beer dives – joints where people from the lower class serve unlicensed and improvised beer that is potentially harmful to one’s health (Riis 118).
Riis joined ...

Path – goal theory is a leadership theory that specifies leadership style whose main aim is to achieve set goals through enhancing working environment for employees. It seeks to motivate, satisfy and empower employees so as to increase their productivity in the firm. Leader – member exchange theory is a leadership theory that focuses on the relationship between managers and their employees. It suggests that the relationships between managers and their employees are classified into three stages. These are role taking, role making, and routinization. Transformational leadership is a type of leadership style whereby managers work with their subordinates to come ...

Article 1: Marketing to Teenagers: The influence of Color, Ethnicity and Gender

Summary
The teenage market is an important customer segment in the US as well as global market. Teenagers usually don't have any financial responsibility on their shoulder and that gives them a significant buying power. Most of the teenagers spend their money on clothes, jewelry, food, entertainment and beauty products. Teenagers are usually more tech savvy than the previous generations and spend a considerable amount of time on the internet, video games, phones, television and social networking sites. They accrue money for spending by getting paid for jobs and receiving allowances and monetary gifts. Brand loyalty is very important for ...

Bose, S. (2016). Xerox (XRX) Misses on Q1 Earnings, Split Likely in 2016. Zacks. Web. 21 July 2016.
Supriyo Bose (2016) discusses financial results of Xerox Corporation in first-quarter of 2016. Despite a little decline in earnings some years ago and a challenging macroeconomic environment, a company has improved its positions and productivity that resulted in adjusted earnings. The author informs about the current economic environment, financial result of Xerox, and provides points of view of experts on how to increase earnings.

Areas of Agreement

Supriyo Bose (2016) proclaims that Xerox has adopted a decision to provide a three-year strategic transformation program ...

Modern devices today especially smartphones are vital to the tectonic shift taking place in both the business and media world. This is because what you do with your smartphone while at the train station while waiting for a train, avoiding your daily chores, idling around or probably at the bus station waiting for a bus is helping a company raise revenues and incur profits. This is the case for Mark Zuckerberg’s Facebook where most people spend time on. For this reason, Facebook is the leading brand ahead of other companies involved in technology. An article from New York ...

Organizational structure has been widely used as a business strategy to cope in the current competitive world. In the past two years, Microsoft decided to transform their company by having four separate divisions, representing operating system, apps, cloud, devices instead of having competing divisions. Microsoft decided to transform their organization in order to make them compete successfully with their competitors in the technology industry such as Apple. This is in line with other technology companies that are trying to look more alike in their organizational structure to get thousands of their employees to collaborate more closely.
The organizational transformation ...

Corporations are claimed to be one of the major causes of the constantly rising economic inequality in the United States. Though this claim doesn’t offer substantiated basis, there exist some validity. One as an example of big companies which is gaining extra profit at the cost of lowest wages is Apple. While this technology giant is run by most of the richly compensated chief executives, majority of the job it has provided are service sector positions-sales employees and customer service representatives, repairmen and delivery drivers. In reality, not every job pays a living wage, especially to low skill and ...

Summary

Article One: New Consoles on the Way, but Gaming Isn't the Same
Physical and console sellers form a significant value as it regards sales that entail stock. In this case, they make approximately thirteen percent of all the sales made in a year. However, this trend does not come from the blues; it originates from efforts garnered by console sellers. However the case, their activities are frequently hurdled by the existence of arising instances of overstocking. It is in response to this that research has been developed, and efforts towards curbing such instances have been placed in the scope so ...

1. Demand and Supply

Pepitone reported that coffee futures had dropped due to favorable coffee-growing weather conditions (n.p.). Coffee lovers now enjoy 1.6%-6.0% cut prices on several popular brands including Maxwell House, Smucker, Folgers and Millstone. Interestingly, the prices for coffee products had increased for 10-20% several months ago. Smucker had increased prices for its coffee products for 10% in February and then an increase of 10% followed in May. Starbucks had upped the price for 17% for the package of coffee in the U.S. retail stores. In accordance with Wall Street Journal, key coffee producers were having the largest harvest of ...