Optimization Research Papers Samples For Students

Abstract

These research paper details the various SEO strategies that are popular in the 21st century. The paper focuses on the importance of Search Optimization and the limitations associated with it. It gives examples of SEO tools that are being used to determine the effectiveness of SEO techniques. It highlights another form of search engine marketing, which is called Pay per Click (PPC). The paper compares SEO and PPC and shows the major differences between the two forms of search engine marketing.
The paper highlights the history of web search engines since they came into existence. It tackles the ...

Supply Chain Management (SCM) or supply chain management - a term that became commonly used only recently. This concept is voluminous and includes specific definitions, such as ECR (Efficient Customer Response) and DRP (Distribution Resource Planning). Actually, the SCM implies no simple definition, and the new strategy of the company. SCM refers to the formation of this sales network, in which the right products are delivered at the right place at the right time at the lowest cost. SCM aims at the establishment of optimal communication channels with distributors and final customers of ready-to-sell products. Its particular purposes are:
...

Yahoo Incorporated was founded by Jerry Yang and David Filo in 1994. Both of them were students at Stanford University. The acronym Yahoo stands for “Yet Another Hierarchical Officious Oracle." (Smith and Graham, Internet Law and Regulation). Yahoo is among the leading internet service providers serving both businesses and individuals worldwide. The company brags to be among the largest provider of internet services globally and other integrated services. Yahoo internet search engines are available on World Wide Web. The company provides services to 500 million users around the world. Yahoo Incorporated provides its services in over twenty languages. The ...

Introduction

In the hotel sector, “Revenue Management” refers to the numerous systems put in place to set up room rates for their benefit. Conventionally, revenue management (RM) is essential in providing direction to hotels rooms’ allocation to the demand with the aim of maximizing profits. While revenue management is still a relatively new concept, it has been effective in helping the hotel managers to maximize profits (Haley and Inge, 2004).

Why Measure Revenue Maximization?

Measuring revenue maximization is critical because it acts as an indicator as to how the hotel is performing. Since the very first days of RM, it has been credited with ...

The investigation on The Burj Dubai tower and the Taipei 101 building

The Burj Dubai tower
The Burj Dubai tower is one of the world tallest buildings to have ever been constructed by engineers. This type of a building wind forces and the resulting motions in the upper chamber of the building become some of the factors that call for a major concern in the construction of the building. Engineers had to make an extensive research programs in wind tunnels in the Rowan, Williams, Davies and Erwin (RWDI) 2.4 ×1.9 meter, and 4.9 × 2.4 meter boundary layer wind tunnels in Guelph, Ontario. In the wind tunnel program, it includes pedestrian wind environment ...

Abstract.3

Introduction..3

Literature Review.4

Brief History of the Company..6

Discussion7

Lean Manufacturing.7
Capacity Planning Issues..8

Building New Oil Refinery or Extending Existing Capacity9

Managing Oil Refinery9
Delivery of Different Fuels to the Filling Stations.9
Recommendations..10

Stages of New Strategy Implementation.10

Conclusion11
Appendices14

References.15

Operation Management in ADNOC
Abstract
The current paper relates implementation of lean manufacturing at ADNOC – national oil company operating on the territory of UAE. The necessity of implementation of operations management techniques is conditioned by increasing competition in the world markets and cost pressure. There were several aspects of the proposed operations strategy outlined with regard to the culture and structure of ADNOC. Operations management strategy was developed ...

Travelling salesman problem is a grouped as a NP-hard problem. The problem involves identifying the shortest route that a sales man would follow to visit several cities. The travelling salesman problem model several problems of real life applications. There are approximations algorithms developed to solve the problem. However, an exact feasible solution to the general Travelling salesman problem has not been developed; although, the problem has been under research for more than half a decade. Small traveling salesman problems have been solved using exact algorithms developed through various methods, such as genetic algorithms.
It has been proved that the TSP cannot be ...

Abstract

The paper focuses on the current application of differentiation and differential equations. Differentiation involves evaluating derivatives, while differential equations are equations involving derivatives. Differentiation is useful in optimization of production; cost minimization and profit maximization. This is a direct and practical application in the discipline of management accounting. Moreover, differential equations are useful in modeling natural phenomena, and solving complex problems in physics, such as electromagnetic waves, RLC circuits, population growth, and chemical reactions problems. In addition, electrical apparatus problems, such as the Ohmic heating problem of a thermistor, are modeled using differential equations.

Current Applications of Differentiation and differential equations

Differentiation is a process of finding derivatives of ...

INTRODUCTION

Service organizations face a challenge in terms of managing demand and capacity. Revenue management (also known as yield management) is a technique designed to address that challenge. Mudie and Pirrie, define revenue management as ‘provision of the right service to the right customer at the right time for the right price’ (164). Therefore, revenue management is a technique used to determine the optimal price of products generated by sale. It involves detailed forecasting of demand behavior and sophisticated mathematical modeling. There exists a strong relation between revenue management and marketing. Since, revenue management is responsible for demand control, including setting rate and availability controls, ...

Development of an effective marketing plan desires a complete synchronization of all the pillars of marketing if positive returns are to be realized for such endeavors. Based on the quality of competition in online marketing, Unhaggle (the organization) is obliged to explore the most desirable avenues of pricing, placing and the product. To increase sales, organizations in the online marketing platform have to gear their focus towards creating characteristic ability of their products that are both broad but with a great sense of personalization (Thomas, 2011). Simply, online marketing has been known to enhance brand awareness and sales mostly ...

Family counselling initially was carried out on legal, medical, reproductive and social aspects of family life, children’s upbringing and education problems. Period of 1940ies and beginning of 1960ies was marked by establishing and unfolding of counselling services of psychological help to family couples. The period of 1930-1940 gave birth to a special practice of family counselling, shifting focus from psychical disorders of a person on the problems of communication between the spouses (Bowen, 1966). In 1950ies the term and practice of family therapy/counselling was established. Unlike psychoanalyses, where the intra-psychical processes were in the center of attention, family counselling was ...

Competing on Analytics

How a company can become and prosper as an analytics competitor
It is essential to appreciate the place of analytics in the business world today. Indeed, as the author reports, the world has become competitive in business circles so that advantages can be derived from exceptional practices such as analytics competition. Analytics competition resonates around the strategic decision making and business operations based comprehensive analysis of data and information gathered by the unit concerned. It is important to evaluate how a company can become and prosper as an analytics competitor.
Becoming an analytics competitor entails an overhaul of the ...

Application of Operations Management Principles

Operations management offers a number of measures that could significantly contribute into the development of any business by using available resources and allocating them effectively. The main goal of operations management is to satisfy customer demand. Operations management can provide several advantages to any business, for example, reduction of production costs, improvement of costs efficiency, increase of revenues, increase of customer satisfaction, reduction of investment required, and providing a basement for future innovation (Stevenson, 2008).

The objective of this paper is to analyze the opportunities of operations management using an example of one of the medium-sized US supermarkets. The situation that ...

Prepare your Google Shopping Campaigns for the 2016 Holiday Push (Christmas, Black Friday)

A shopping campaign enables advertisers to promote their products. The interested parties are able to access to detailed information about the product being sold even before they click on the advertisement. The retailing tools will then inform the advertiser about the performance of the product over a given period of time. Additionally, the shopping campaigns boost traffic to the seller’s website or shopping store, and assist the seller to acquire qualified leads. Usually, the seller sends a product to the Merchant Centre and creates a shopping campaign through his/her AdWords account. The campaign is in turn used to ...

Introduction

Managers are constantly making decisions that affect the operations and the bottom lines of the business. Such decisions could include the stocks in which to invest, when to introduce a new product into the market, how to optimize the profits of a firm, how to assign employees to various tasks, and when to venture into new markets. Managers require information to make correct and timely decisions. Managerial accounting and financial accounting are potent sources of the information that managers require when making decisions. Managerial accounting entails the identification, measurement, and communication of the economic information that is needed by ...

Introduction

Leadership is a process whereby one person directs members of a group towards the attainment of a common goal. Like all phenomenon, leadership is susceptible to changes over time as variables in society changes. The evolution of leadership has changed from autocratic models to democratic systems whereby the concern for people is a very important aspect of attaining group goals and objectives.
Health Science Education is now complicated and designed to cover a wide array of issues and matters in the 21st Century. This includes amongst other things, cross-specialization, interaction of people from different professional backgrounds, a high rate ...

Introduction

If a job is well-designed, it may foster employee well-being and engagement, and therefore contribute to work performance that leads to customer satisfaction (Bakker et al., 190). Job design provides a description of the way “jobs, tasks, and roles are structured, enacted, and modified and what the impact of these structures, enactments, modifications, are on the individual, group, and organizational outcomes” (Grant et al., 318). For a period spanning over half a century, job design theories have played a significant role in guiding scholars and practitioners to offer descriptions, explanations, and effect changes in the work experiences and behaviors ...

Executive summary 2

Introduction 3
Brand image of Lufthansa 6
Turkish Airlines brand image and reputation 18
Viral campaign from Miles and Smiles reward program 19
The viral advertisement campaign of KLM Airlines 22
Viral Christmas campaign of WestJet 24

References 26

Appendix A 28
Executive summary
The purpose of this research is to investigate The Deutsche Lufthansa AG Company and how it can enhance its brand image by using the social media marketing. The case study is conducted based on the analysis of social media users of Lufthansa Company and the extent of popularity of airline companies on different social media networks. Furthermore, ...

Roll Number

Introduction
After Global Agreement for Trade and Tariff came into existence in the 1990s, the overall supply chain process used in companies changed completely. Companies started sourcing raw materials and finished goods from thousands of miles away to gain cost advantage even though those were available nearby the point of consumption (Kannan and Sasikumar, 2009). Supply chain suddenly became the main differentiating factor between companies. The supply chain process increased the overall goods movement, which increased the greenhouse gas emission enormously. Increased level of demands started generating huge amounts of waste and this became a concern for the governments. ...

Spectrum Allocation in Cognitive Radio Using Potential Game Theory

Spectrum Allocation in Cognitive Radio Using Potential Game Theory
Cognitive Radio is another era of remote correspondence framework that empowers unlicensed clients to adventure underutilized authorized range to improve the radio range use. The asset distribution is hard to accomplish in an element appropriated environment, in which Cognitive Radio clients take choices to choose a channel without arrangement, and respond to the natural changes. In this examination we present the game hypothesis model for effective range designation (Benmammar & Amraoui, 2013). The proposed game hypothesis model uses the hereditary calculation application to break down a radio recurrence and advance the utility ...

Introduction

Every logistics company deals with different customers and companies. That can cause problems especially when the company department does not have enough employees who can handle the big amount of documents from different customers. This research the causes of documentation delay in freight forwarder department in Al Madina logistics
- As a manager/an employee at Al Madina , how do you feel the a documentation delay in the organization affects the output?
The managers felt that delays of documentation affect the customer in negative way since they are not satisfied with the industry. As will it affect back office operations ...

Problem Statement:

Why companies should advertise their products on the Facebook? Not all organizations use Facebook in same way and all have different types of target market. However, all organizations are required to promote their products, and to bring them closer to the end consumers. Organizations dealing in business to business or business to consumers can get a good platform at Facebook that they can utilize in increasing brand awareness and sales. Organizations often fear that getting on to the Facebook might create negative publicity as all people can talk openly and conversations can be watched by anyone. Companies also avoid using ...

Question 1: Rationale and Comparative Advantages

The technology behind PET-MRI presents a major stride in terms of nuclear medicine. Since the inception of nuclear medicine as a discipline, the overall medical domain has received a huge boost in terms of precision in diagnosis and treatment (Boss at al., 2010). However, the PET-MRI is the most recent advancement in this field and is promising to impact on medicine in a very positive manner. The contemporary world is faced by a myriad of intricate health conditions that require an equally sophisticated approach. It is the technologies such as the PER-MRI that hold the key to the 21st century medicine. PET-MRI is a hybrid ...

1.0 Introduction
A mobile network is a wireless network that is distributed over several land regions known as cells. At least one transceiver called base station or cell site placed in the affixed location is used to serve every cell. A wireless connection in this case involves the use of unguided transmission mediums such as air, radio, satellite and others for transmission and reception of voice and messages. In mobile network connection, every cell uses dissimilar group of frequencies from the adjacent cells. It helps in avoiding interference and to ensure the provision of bandwidth inside every cell. This ...

Abstract

This research sought to understand how operation management, total quality management and information management lead to effectiveness and efficiency in the process of offering a service. In order to understand dynamics in the process of the human resource, it is important to obtain information regarding the process of offering a service in a given organization. The intent of this research is to determine the processes at Bus Cleaning Club Company. Through the analysis of data, the research intends to determine whether the company is experiencing any operational problems. This was determined by identifying the processes that are used in the company and ...

Personal Philosophy of Nursing

Personal Philosophy of Nursing

Introduction

I am Larisa Infante-Centeno, I have an Associate Degree in Science of Nursing, and I am currently enrolled in a Bachelor in Science of Nursing (BSN) program. I have always had a genuine interest in this field of endeavor as I have the innate desire to be an instrumental contributor to the improvement of health and well-being of people through direct patient care.

In my encounter of various definitions of nursing, the description of its meaning as provided by the American Nurses Association is deemed most appropriate: “nursing is the protection, promotion, and optimization of health and ...

Introduction: 3

Conclusion 8

References: 8

Introduction:
Supply chain management is a concept that combines the art and science of enhancing the way companies find the raw materials required for creating a product or service. Along with that, SCM uses these features to deliver a high quality product to the clients. SCM is composed of the following five basic elements:
1.1. Plan— As a strategic part of supply chain, businesses must have a strategy in place to manage every available resource that is used to satisfy client needs. A major part of its planning involves the development of a series of metrics for monitoring the supply chain ...

PAPER IS SUBMITTED TO THE FACULTY

EU - is the association of 28 European countries, united for the purpose of ensuring peace and prosperity on the basis of general economic, political and social goals. Since the very first day of creation – it has faced numerous problems, which have questioned the principles this organization is based on: “liberty, equality, fraternity”. The main ones are: the problem of economic equality, massive immigration problem, the problem of national language and the competition for the place in the European Parliament. But, the economic problem has been affecting a number of members of this union and is the key problem, that ...

The wireless technology industry has undergone remarkable changes in the past decade and is expected to continuously advance with major changes in the near future. The major drivers for the call on new technology platforms include the high bandwidth requirements of mobile data applications. However there are considerable differences between 3G and 4G.

USER PERCEPTION

4G is the next generation standard that supersedes 3G in its functionalities. Long Term Evolution (LTE) is the brand name accorded to the 4th generation (4G) development efforts by 3GGP. LTE is considered to be a huge upgrade in the network technology services, it seeing its adoption ...

1. Design of Experiment (DOE)
This technique uses experimentation to statistically determine what variables will improve the design or quality of a product. Design of experiments (DOE) is desirable when robust design or quality improvement is required. DOE helps to pin point the sensitive areas in designs that cause problems in production or yield.
2. Example of a DOE Case
DOE was used in the amplifier design process to investigate the sensitivity of this amplifier to process variation. It was necessary to find out the presence of elements in the amplifier design that could potentially affect the output ...

Chemistry

Thermodynamics of Refrigeration

In the olden days winter was the best time of the year for cold drinks, sorbets and ice creams because ice was readily available. Without a thorough understanding of thermodynamics our communities might have to be brought their ice in an ice wagon just like in the olden days. The laws of thermodynamics were developed by scientists and used when processes of the Industrial Revolution were developed. The physics of heat transfer are applied in order to transfer heat away from the portion of a refrigerator or air conditioning that needs to continually cool the air. Now the ...

Analysis of various models used in predicting Bankruptcy

Bankruptcy refers to a legal position of an individual or an organization becoming insolvent. This means that the individual or the organization becomes unable to pay its creditors. In many countries, the status of an individual or organization being bankrupt is usually declared by a court of law (Newton, 2010). The process starts with a creditor or the entity in question filing a bankruptcy petition in a court of law. The assets of the debtor are assessed and then used to pay a part of the creditors’ debts. After the process, the debtor is usually relieved of the financial obligations of the debts incurred prior ...

Performance Assessment Implementation Challenges

Introduction

The performance assessment process requires well formulated ideas and planning to ensure everything is done appropriately. There is need for efficient communication between the people conducting the performance assessment process in the organization. Proper communication helps maintain orderly assessment processes and make employees accept the whole process in general. However, there are several impediments that are encountered during the implementation of assessment outcomes in an organization. Despite these challenges, there are several advantages to gain from the process of implementing assessment outcomes (Schultz & Schultz, 2010).

Communication

Communication is very important prior to putting a performance management system into practice. Every ...

Wal-Mart’s Design of Goods and Services

Introduction
The biggest global chains of supply globally belong to Wal-Mart organization. It is a supplying outlet for many products including SLP1, FMCGs, appliances and garments with multiple channels of distribution and suppliers hence a vast and complex supply chain. It has a philosophy to stay at the cutting edge in regards to the portion of supply chain.
Wal-Mart is a global organization in a highly competitive market, it has a strong chain of supply, and its structure of logistics is tight. It is a large chain of supermarkets where it is operational in all countries of the world and primarily in the United States ...

Abstract

Sustainability of engineering systems forms the fundamental principle that guides actions and decision-making activities in any organization. Meeting current without compromising future needs is the overall goal of sustainability. Sustainability is also critical when making a trade-off among social, economic, and environmental goals. However, sustainability is yet to be realized in industrial ecology due to several challenges that impede its implementation. For this reason, sustainability within the industrial environment forms the basis for this paper.

The rise in industrialization and increase in population coupled with the effects of globalization have generated an increased need for sustainability. According to the World ...