Essays on Brick-And-Mortar

This report shall be a case study on change management and it shall focus on one particular company. However, rather than focus on a gleaming example of change management done right or a company that emerged stronger when it came to the practice of change management, this report shall instead focus on a company that did it too wrong and too late. Indeed, Blockbuster Video used to have a commanding share of the video rental market. However, they failed to read the proverbial tea leaves when it came to the paradigm shift to streaming and the use of kiosks ...

Introduction

Arabella Nuts and Confectionery is one of the UK’s finest confectionery, nuts and dried fruits company. The company produces a variety of Mediterranean, Middle East, and other international tastes. Arabella has been in existence for more than 20 years in which it has been serving exclusive and top-end stores and hotels in the UK (Arabella Nuts and Confectionery, 2017). The company operates majorly through its online channel. However, it also has physical shops within the Westfield Shopping Centers at both London Shepherd’s Bush and Stratford City. In light of this brief background of Arabella Nuts and Confectionery, ...

Analysis2

E-Commerce in Retail Sector.3 Customer Information..4

Improved Marketing Techniques5

Security Issues7 Conclusion8 References..10 E-Commerce & Retail The emergence of the internet and of computing technology in general over the last generation or so has had drastic and dramatic effects on all of society including both the personal and business realm. Indeed, these new technology has made it easier to spend money, work and so forth in a way that makes one’s home life and work life blend together in many ways. However, this report will focus more on how e-commerce has come into its own as part of this new technology and ...

Introduction.3

Analysis3 Current Market Features..3 Marketing Summary..3

Competitive Advantage.3

Segmentation, Targeting & Positioning...4

Branding5

Potential Impact on Consumer Behavior..6

Growth Opportunities.7

Conclusion..8 References..9 Amazon Review & Strategy Analysis Current Market Factors Amazon is among a number of firms that emerged quickly during the 1990’s or 2000’s. Among the others that have done the same would include Google, Twitter and Facebook. Twenty years ago, Amazon and these other firms were in their infancy or did not exist. The veritable explosion of social media, mobile computing and internet technology in general has served as a vehicle to help those firms progress from their nascent stages to the ...

1. Describe how Amazon’s online marketing strategy is impacting conventional retail stores. What specific advantages do Amazon and other online firms have over brick and mortar department stores? What advantages do local retail stores have over online shopping? Online marketing is enhancing efficiency by lowering the operational and distributional costs as well as increasing the phase of product delivery. The strategy assists conventional stores to transact business with their clients without the need to move from one destination to another. It also allows the business clients to look at the displays and make orders for the items they ...

Best buy enterprise has had minimal innovation activities over the past few years; the company's financial position is declining, revenue fell by 4.7% from two years ago and 2.4% since last year for a total loss of 1.32 billion or 3.36 per share. Cash flow is down 2.6 billion due to charges in the closure of stores in the UK, China, and Turkey, also, the reopening on 50 stores in China. Profit is down by 1.7 billion with a year-on-year growth of negative 361. This report will cover a situational analysis of potential causes of the company's revenue, cash ...

1. When two or more sellers or producers struggle to achieve the same segment or establish the market, then competition rises in the market. Competition occurs when any producer or seller tries to sell similar product or service with the motive of achieving profit and capturing the market share. The competition comes together with innovation that brings the new displacing technologies in the market (Arnold, 2010). This is called the competition for the market. On the other side, competition in the market refers to the set of actions of the new entrants in the market that focuses on gaining ...

Introduction

Jessops was founded in 1935 by Frank Jessop Simmons well known around the world for its broad expertise and experience in the photographic industry. While Jessop was a leader in the industry for many years, technological and market changes over the last few decades led to a significant decline in its sales and profitability. By early 2013, it stores closed and it stock ceased being traded. However, soon after this British entrepreneur Peter Jones invested millions of pounds into the business and reopen 36 of the Jessops stores (BBC News Online a). He hoped to turn the business around. ...

The objective of this paper was to carry out a comprehensive assessment of the possible security vulnerabilities that an organization’s computer and network operating systems may have; and also to provide appropriate techniques in order to boost protection based on the findings of the said assessment. The organization, whose computer and network operating system framework would be focused on, that was chosen is Target, operator of one of the largest network of malls in the United States’ retail industry. What makes this computer and network operating system security case analysis significant is that any form of risk involving ...

Executive Summary . 3-4

History .. 4-5

Strategic Elements 5-6

Critical Events .. 6-7

Leadership 7-8

Mission and Vision Statement . 8-9 External Assessment 9-13 Analysis of Competitive Position 13 Internal Assessment . 13-17 Current Strategy 18 SWOT Analysis 18-21 BCG Matrix . 21-23 IE Matrix .. 24-25

Possible Strategic Alternatives 25-26

Evaluation of Current Organizational Structure .. 25 Recommendation Changes .. 25-26

Situational Analysis . 26-29

New Turnaround Objective .. 29

Proposed Measures . 29-31

Funding this Turnaround Effort 32-33 Financial Projections 33-34 Conclusion 34

References 35-36

Sears Holdings Corporation Executive Summary Sears Holdings is a major brick-and-mortar retailer in both the United States and Canada. As such, it sells a wide variety of products, including appliances, consumer electronics, apparel, tools, sporting equipment and ...

Introduction

Dhamani Jewels, a Dubai-based wholesaler of gemstones and retailer of fine jewelry, wants to globalize its luxury jewelry brand Dhamani 1969. Dhamani 1969 is aimed to compete with established fine jewelry lines like Graff, Cartier, DeBeers and Bulgari. Established in 2014, the brand is envisioned as the flagship for the company which has been in operation since 1969. However, the brand is entering a highly competitive luxury jewelry market. Also luxury jewelry brands sell as much on their craftsmanship as on their emotional connection to the buyer. Brand value is paramount and the challenge for the Dhamani 1969 brand ...

Executive Summary

This paper explores and analyzes the case of Maritime Trading Company with its desire to utilize the Internet to generate more revenue for the company. The plan is to have a Web site that will be truly responsive to the customers through the fostering of closer buyer-seller relationships. In order to explore the existing business scenario, analysis will be conducted through: 1) a summary of the situation; 2) an examination of material exhibits; 3) strengths of the business situation, and; 4) weaknesses of the business situation. In this manner, alternative approaches can be identified and recommended courses of action ...

Executive Summary

The company wants to develop an electronic business solution to improve the products and services the company offers to the clients. An interior design company develops a new platform on the internet to have more contact with providers, clients and potential clients that find in the use of a website and other information technologies as a new opportunity to increase sales and increase the number of clients.

Industry Analysis

Target Demographic: The requirements of interior design services are different groups in the market. The institutional demand for organizations, companies that require the customization of Workspaces and the demand by individuals and ...

Advancement in technology has seen many industries evolve and make significant profits. Businesses and enterprises have invested in online networks as a strategy of maximizing sales. Through such online forums, the firms can access a wider client base. However, the “brick and mortar” businesses are widely used especially in the third world countries that have not embraced technology adequately. The flow of income in an online business is high compared to a “brick and mortar” business. The paper is a review of the difference between the revenue cycle activities of an online business and “brick and a mortar” enterprise ( ...

Executive Summary

The aim of this consultancy report is to highlight to the management of BRICK-AND-MORTAR the need to draw up business strategies as analysis of the business environment and competition in the industry highlights the need for the same. The report is prepared with a view of the different changes the industry has been through in the last decades, especially in the last twenty years. There are no doubts that BRICK-AND-MORTAR wanted to capitalize on the developments and dynamics in the music, movies and computer games industry. However, like it had happened in the past, the industry is always undergoing ...

The world is a global village, this is stated with regards to the way the world is connected from all aspects be it business or personal, every era is defined by a trend, and this era is defined by its globalized economy popularly known as ‘globalization’ and this trend shift started with the inception of the world wide web (www) for the global audience in the year 1993 that sparked a revolution that is still growing by each passing day, creating new trends in the shape of online shopping, social media platforms, video chats and much more and quintessentially ...

1a. Three cost benefits in Red Jet Sweets feasibility plan include the following: the cupcakes are competitively priced at $2.75 when other cupcakeries in the Fort Worth area sell their cupcakes from $2.50 to $2.95 (Katz & Green, 2014); since Red Jett Sweets is a mobile bakery this means that the company does not have to spend on costs related to renting, leasing, mortgaging or maintaining a brick-and-mortar shop; and the fact that the company does not have to spend money on owning and renting a physical shop (which can form a considerable part of small business’s income) allows ...

Weaknesses

Competition One weakness to opening an online derma-cosmetic business is the competition. This industry is not new and many are already successfully running their own businesses. It can then be hard to enter this market.

Inability of Customers to Sample Products

Still, another weakness is that unlike brick-and-mortar stores where customers can sample products, this can’t be easily done with online stores. This becomes a weakness in that the store will not be able to easily promote new products as customers won’t have the chance to try them or even see them in their actual form.

Difficulty in becoming a Reseller for Large Brands

In addition, it may be quite ...

Given a description of business pressures in the digital firm requiring information systems solutions, describe the evolution, the current state, and the trends in information technology and solutions that address those pressures from a functional perspective.

About fifteen years ago, there was a distinct line that separated organizations from its partners, suppliers, and customers (Laudon & Laudon, 2006). There were also distinct lines that separated an organization’s various divisions such as finance, production, manufacturing, and the human resources department. As such, organizations weren’t expected to make any information available to parties outside of the organization. However, in today’s business ...

There is no doubt that communication is one of the greatest assets that a work environment can enjoy. It helps in effective and smooth flow of information up and down the ladder, hence ensuring a smooth running of business. There are different forms of communication. The essay below looks at reporting as a major form of communicating within a firm.

Part 1:

For the past one month, specialists at the Design Den web developers has been working on a site that aims at transforming Fresh Foods Inc from a brick and mortar industry to an e-commerce compliant industry. This is no mean task, though with the dedicated ...

Will there still be a need for a college campus spanning several hundred acres?

The colleges would have adopted lean organizational strategies that focus on the customer needs. Therefore, there would be no need for expansive campus complexes. The lean strategies seek to reduce wastage and optimize performance. Since technology allows virtual learning, brick and mortar buildings would have reduced usage.

Will a student be able to complete courses for graduation without ever setting foot on campus?

The future of education is about the access to learning materials and collaboration both locally and globally. With more integrated management systems, students can take their lessons online, be graded, and graduate. Due to this, it would not be necessary for the cohorts ever to step on the campus. Technology is also ...

Introduction

Security is incredibly important part of business. As an extreme example, imagine a jewelry store where all the jewelry is laid out for people to touch, try on, and examine. In this environment, the level of security is extremely low, and thus, the likelihood of losing assets is incredibly high. Most businesses will not be so careless with their assets, but they may be more careless than they should be—the role of the security officer should not be discounted. Businesses are constantly under threat of theft and burglary, but there are many other security threats that are looming ...

ITunes Music Store Analysis

ITunes music store is a one-stop online shop for digital contents consist of music, apps, movies and, electronic publications. The store is a division of Apple Inc. business focusing on providing contents for Apple-native devices. Consumers can purchase and download either individual tracks or complete albums from the artists of different genres. Unlike other online distribution shops, iTunes is not a subscription service or a stand-alone website, it is an entire application that is normally integrated in the operating systems and it is downloadable from the Apple store’s website. Albums cost between $7.99 and $12.99 but the majority costs 9.99 while all ...

Executive Summary

RUNandPLAY.com will be based on the formulation of an internet based network for sports entertainment with the provision of programming that is sports based in addition to clothing and equipment. This is in recognition of the crucial aspect of online selling of merchandise as a provision of compelled entertainment content as an inspiration to sales. The company will present content that is unique in the showcasing of entertainment that is new and exciting for all related events, service provision in relation to sports programming. The platform will offer of an experience of shopping that is interactive will direct to the ...

Evidence abounds that online retail stores such as Amazon and eBay are causing brick-and-mortar stores to close down. Whether reducing their portfolio of stores or going out of business altogether, owners of physical stores are facing a daunting challenge when competing with online retailers that are increasingly attracting customers. The most important reason that customer chose online shopping over going to a physical store is comfort. Next in line comes availability. Not only is the customer afforded the comfort of sitting at home or anywhere to browse through hundreds of products at the click of a button, he or she is ...

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Introduction

E-commerce is a growing industry worldwide, with volumes and turnover increasing at an average rate of 20 % for 2014 according to eMarketer (2014 a) of this, Asia Pacific region is likely to show the strongest growth, with a jump of over 40 per cent from $384 Billion in 2013 to $585 Billion in 2014. By 2018, the Asia Pacific region will be the leading driver of e-commerce, accounting for 33.4 per cent of the total ecommerce trade of $2.356 trillion in 2018 (eMarketer, 2014b). The key drivers for growth in the Asia pacific region have been the increasing access to ...

Business Report on Amazon

Introduction Amazon is one of the most renowned and distinguished online retailer. It is an American run e-commerce firm. They have their headquarter in Seattle, Washington. It is known as the leading company which is operating electronically through the internet. Since more than ten years, they have managed to sustain their position. They have been comparatively unaffected by the changes in the external environment. Initially Amazon was an online website which was involved in selling books online. Later, when they started being successful, they diversified their operations to sell videos, mp3 songs, video games, apparel, jewelry, packaged ...

Opened in 1995, Amazon is one of the pioneering companies in e-commerce. While it did not invent the concept, it certainly defined and developed retail marketing on the internet. It is a virtual company. It aims to be the world’s truly customer-centric company. Its server various customer sets including: consumers, sellers, enterprises, and content developers. Aside from selling and retail services, it also offers such services as advertising and co-branded credit cards. The company manages its operations geographically divided into two segments: North America and International. Most of its operations are conducted and its costs incurred in the US. ...

The article addresses the issue of how brick-and-mortar stores have to deal with the continued emergence of E-commerce. Online shopping merchants continue to enjoy more revenues and better sales while bringing a fresh perspective and a change on shopping behavior for consumers. According to the article, Best Buy is the latest retailer to post a decline in their holiday sales. Best Buy cited lowest price drops, which produced lower profit margins and revenues. Major changes in shopping habits decreased traffic into the stores, which has brought a shift in power from malls and other large retailers. Long challenged by the newfound preference of ...

Introduction

Amazon is one such organization that has a unique business model and has been able to satisfy the needs and wants of its consumers for the last two decades effectively (Amazon Overview, 2014). The recent announcement of the e-commerce giant, with regards to launching the first ‘brick and mortar’ store in the middle of New York City to experiment face-to-face experience like traditional retailers, have received immense attention and represents a major shift from the current business model. The move is a positive way forward for Amazon have been planning for many years to launch a brick and mortar store to ...

Introduction

Mobile commerce emerged as a result of digital revolution or the continuous technological development or advancement during the 20th and 21st century (Rosenbloom, 2011). Essentially, mobile commerce refers to a contemporary model of conducting business through the conveyance of commercial activities or capabilities using a consumer’s mobile device (Ibrahim, 2006). Moreover, mobile commerce occurs electronically thus, requiring consumers’ access to wireless networks to enter online stores and make transactions. Due to the inimitable nature of mobile commerce or m-commerce, it has significantly changed the landscape of traditional commerce and consumerism (Holmstrom, Winquist, & Kamarainen, 2000). The succeeding report explores the nature of ...

1) Three concrete strategies to reduce external control federal agencies and private industry have on campus activities at UC Berkeley: a) Importance of Resource: Provide substantial incentives for STEM students to take on faculty/paid TA positions at UC Berkeley upon graduation. This would reduce the ability of private industry and federal agencies to benefit from the resources of skilled graduates in their own programs by funneling more of these graduates back into the campus program. This keeps these resources localized, and deincentivizes federal agencies and private industry from exerting the same level of control over funding of these fields ( ...

Problem Definition in New Zealand Retail Market Facing Traditional Businesses

Top shareholder in the New Zealand retail business argues that most traditional businesses in the New Zealand marketplace are bound to suffer reduced numbers if they do not embrace changes taking place in this sector. Specialists argue that New Zealand has depicted potential increased retail numbers and revenues for online retailers as they could sell goods from other parts of the world. Notably, Adams (2014) indicated that over $ 2.7 billion from the New Zealand retail market went to the overseas retailers. Notably, this contributed to close to 40% of the overall retail business in New Zealand. This could be ...

eCommerce and eBusiness For common people, eCommerce and eBusiness may mean only one thing but technically speaking, these two terms have different meanings. Although, both of these concepts utilizes electronic medium of transactions, the way they are used are two different things. eCommerce refers to the transactions that can be done online. This includes the buying and selling of goods and services and all the processes that are involve with it like the marketing or taking orders and procurement of raw materials. eCommerce can be done either through vertical integration, cross-business integration or technology integration. (Bartels, 2000) eBusiness ...

E-Commerce is a thriving business in a multi-billion dollar industry. E-Commerce is becoming the fastest growing industry because of its low startup cost compared to brick and mortar, and there is no need to stay targeted to one market or demographic. The internet has transformed the way in which businesses operate, marketers market, and consumers spend money. There has never been a greater time than in the recent upgrades to technology that has allowed for a fledgling entrepreneur, or even established businesses to have obtainable and available success. E-Commerce succeed due to those that are willing to put in the time, money, knowledge, ...

Introduction

In this current age technology-based solutions are the main drive for business growth. A company that lags behind in adopting technology-based solutions risk the potential effect of incurring losses and finally bowing out of the business. Amaco is a systems development company having been in the industry for more than 10 years. It has seven branches all over the globe with three in Europe, one in Middle East, One in Africa and the headquarters in San Francisco U.S.A. Over time, it has realized that business environment is changing and needs to adapt to the changes in order to remain competitive. ...

Introduction

Shopping in brick and mortar stores has become outdated. Instead of traditional stores, customers now prefer online stores. To significantly increase the participation of customers in the market, an innovative business idea has been provided to attract and retain the customers in the market. The idea presented encompasses detail information regarding the product/service offered to the customers along with the target market and the unmet needs of the customers in the market. In addition, the point of differentiation and the alternatives available in the market have been described in detail. This section will clearly entail reasons for the business ...

Marketing Comparison Paper In Relation To Real Estate

Introduction The intensified growth and development of information communication and technology has led to tremendous and dramatic changes in the way business is conducted in the global market. Development of information communication and technology has affected various diverse sectors of the economy. These developments have led to simplification and improved efficiency and effectiveness in carrying out business activities. The increased efficiency and effectiveness has led to reduced costs of operating business, which have led to increased profitability of business enterprises. This paper will seek to establish the relationship of the business marketing model such as the business-to-business (B2B), ...

The two books used for the analysis are the “The Storyteller”, by Jodi Picoult and the “Salt Sugar Fat” by Michael Moss. The price that Amazon currently charges for the “The Storyteller” is $15.97, however this includes a 45% discount from the original price of $28.99. Amazon does not apply delivery fees unless express delivery option is chosen. The same book is sold on www.barnesandnoble.com for $16.44. The original price was also quoted at $28.99, which shows that Barnes & Noble is willing to offer a 43% discount to its customers. However, the stated price does not include the delivery charge of $ ...

Amazon.com is an American internet retailer based in Seattle, WA. It is currently the largest online retailer in the world, and has separate retail websites for Unites Stated, Canada, United Kingdom, France and more. The company was founded in 1994 by Jeff Bezos. Since then Amazon has grown to become a popular global brand. It began as one of the original dotcoms, and over the last decade it has grown to serve a customer base of approximately 30 million consumers. As one of the first online retailers Amazon was pioneer of online technologies and e-commerce. Amazon started out as an ...

Globalizing technology has certainly changed many of the ways traditional businesses have done business. The brick-and-mortar business approach has been forced to give way to the click-and-mortar business model in which businesses maintain physical markets essentially and foray into online markets substantially. The book publishing industry has not been spared, especially with the entry of Amazon-dot-com. Amazon has been very successful in launching in the readership market the Kindle and along with it pushing the frontiers of demand for online books. Barnes & Noble has risen to this challenge in non-traditional markets by developing and launching the Nook. My ...

Introduction

The automobile industry is still majorly depending on the traditional procurement behavior which includes distribution franchisees that help the customers to choose a vehicle of their choice and buy them. This industry is one of the most competitive areas and has a large number of companies that compete with each other on various important issues related to the consumers like the design, speed, safety, brand value and pricing. A dealership was not only deal with sales however there are various other functions that it handled which may include warranty service, servicing, part sale and sales of branded accessories. With the ...

Organizational Environments

1. Why are inter-organizational relationships important to our understanding of the impact of organizational environment? A specific organization has to have a form of relationship with the surrounding environment for survival and better performance. The surrounding environment is divided into external and internal, and is defined as forces and institutions both inside and outside the organization that enable the organization achieve its pre-determined goals (Worthington & Brington, 2009). The external environment is divided into general and specific. General environment signifies broad external conditions such as global, economic, technological, political, and socio-cultural conditions, while specific refer to customers, suppliers, competitors, and ...

Delivering Value through the Marketing Mix (4Ps)

In January 2010, Apple Inc. introduced the iPad, a multi-purpose portable gadget for reading and sending email, viewing photos, browsing the web, watching videos, playing games, listen to music, reading e-books, and among other functionalities (Apple, 2011). This product was developed using Apple’s Multi-Touch technology that uses a simple interactive interface to enable customers to connect with their applications and content. With the iPad, customers are capable of accessing the iTunes Store whereby they can download video and audio files, in addition to thousands of other varieties of digital content and applications. Other than the accessories available to Apple from ...

HBS Case - Retail Shopping in 2007: The Net versus the Mall

1 - Starting from the mid nineties till date the online retail business has grown by leaps and bounds, the growth is not only noticed in terms of the number of customers choosing web shopping as an option but the diversity among the options available has also increased and therefore a large market of consumers or potential buyers of any product is available online, and therefore it is important for any retail entrepreneur to add online retail business, so that he can approach larger number of customers. Moreover, the online presence adds a great diversity and reach to the customer which ...