Essays on Flavors

International Business

Abstract The underlying study is an analysis of camel cookies which is a UAE based business willing to expand in Kingdom of Saudi Arabia. The company is already functioning in few Arab countries with a goal to satisfy customers and uplift the Arab culture in a modern way. Founded in 2013, the company has successfully met the demands of the domestic market. The first part of the paper plans to analyze the business concept of camel cookies and the second part entails a detailed political and legal analysis of Kingdom of Saudi Arabia as the company is about to ...

Introduction

The issue of choice overload is a real concern in the hospitality industry in the modern era. The problem is informed by the broad range of options that the practitioners in the industry have. As a consequence the organizations in the hospitality industry have a difficult time making decisions due to the wide range of options they have informed from the contemporary trends. It is critical that when faced with so many choices it is extremely hard for an individual to reach a decision whether, in the hospitality industry or any other industry (Slåtten and Mehmetoglu, 2011, p. ...

The institutional affiliation

It should be emphasized that sometimes globalization of fast food can have risks to local culture and economy. It is true to say that a lot of Asian nations are going through impetuous changes in the economy and society, which lead to drastic alterations in the lifestyle and dietary habits. The abundance of fast food in Asian countries instantiates the extensive impact of complex food marketing that works on globalization and the growing wealth of the area (An Pan, 2012). Food corporations have spent a good deal of money to promote Americanization of fast food with moderate directive or ...

Value Chain

The objective of analyzing Monster’s value chain is to make a product that will become popular to its customers, which includes not only the production segment but also marketing and distribution (Horngren and Data, 2015). This is because products will eventually need to be discontinued due to changing customer preferences and product innovation from competitors. This means that the company’s core operations and its products must continuously evolve and this could be done using the value chain analysis tool. For an energy drink company like Monster, one of its main goals is to continuously adapt to the ...

Introduction

This is a blog post which provides a critical evaluation and marketing recommendation on the Red Baron Pizza. The procedure of evaluating the product will include an application of the marketing mix and other variables relevant to the qualities and features of the frozen pizza. This will use the tools and techniques of marketing and they will be applied in order to identify whether it is a good product to buy or not. Ultimately, the research will culminate in the presentation of a recommendation on whether the product is ideal or not.

Product Description

Red Baron Pizza is a product of ...

An industry entails the production of services and goods by availing utilities to customers or transforming inputs into outputs. The outputs of industry are either used by other manufacturers for further production or by consumers in satisfying their desires. Operations in a particular industry might be the generation, extraction, production or transformation of goods and services at a given price level. There three categories in which industry can be subdivided based on the nature of products in subject or the process of producing it. These types of industries entail: i.)Primary industries This industry entails creating utility by hauling ...

Introduction

Food is a vast subject and encompasses from the simplest recipes to the most complicated flavors and ingredients. It can lead to a productive discussion about its nutritional value or the financial aspect of the food trade. Asian cuisine has always been intriguing for the West as Asia represents the eastern flavors of the world. It's a different style of cooking and the ingredients are very different from the regular European or American dishes. This paper evaluates a small Asian market, My Hoa Oriental Food Market, the kind of food it sells, their nutritional value and how dieticians can ...

Developing a Marketing Plan

Executive Summary This report is an analysis of PepsiCo marketing strategy in Cambodian market. The report starts by giving an explanation of the significance of marketing plan for Pepsi. It goes further to state the goals that the company intends to achieve and the mechanism to make them. The current marketing situation analysis gives the facts on the ground about the enterprise. It goes further to illustrate how the company has positioned itself in the market. There is SWOT analysis for PepsiCo. This gives the strengths and weaknesses that the firm has. Working to improve these factors and exploiting ...

Absolut vodka has developed into one of the largest spirit corporations in the world. The Swedish company’s campaign of “constant creativity” have caused it to perform strongly over the years. Absolut was founded in 1879 by Lars Olsson Smith, and by the time he was in his twenties, Smith controlled one-third of the Swedish vodka production by improving the production process and using local products (Pernod Ricard). Distilling this fine liquor in a country where vodka was already a rich tradition, Smith invented the process of continuous distillation, where the liquor is continuously distilled through its production. This ...

Peg's Coffee Clutch has 20 years in the business of coffee. The company has the thread from local and multinational competitors. The local competitors are Joe Joe's Cup of Joe, Sallie's Little Sip and The Big Cup. The multinational competitors are Starbucks, McCafe (McDonalds), Pacific Coffee and The Coffee Bean and Tea Leaf. It is necessary for the company to create a new product with a new strategy that helps it to increase sales in a moment when the founder has health problems. The new product must maintain the values of friendship and compromise of the company with the ...

Coffee shops are very popular places to do work, have meetings, study or simply hang out. The variety of coffee shops that can be found in every even little town is amazing. There is quite a variety of coffee shops in big cities. One can find any style coffee shops. However, it is necessary to accept that there are network coffee shops that are spread all over the country or even worldwide. Some coffee shops tend to be more popular than the others and they are more recognizable. People from the countries who do not even have this shop ...

Food is a basic commodity needed to sustain life and as such, it must be safe to eat. Despite the innumerable controversies that abound regarding the ingredients and additives in our food and sage advice from many professional sources and health gurus arguing to the contrary, this paper will support the thesis that, for most people, our food supply is safe. While accepting that prepared foods may contain additives and preservatives, these are necessary to allow manufacturers to bring food safely into our homes. Preservatives and additives are necessary to ensure that our food supply is safe, but ultimately ...

Overview of the company

Cliché Patisserie is a French inspired Chinese bakery, that has recently opened its doors in the Iowa city. Located on the South Linn street, the bakery cum tea shop offers an exclusive range of bakery products, desserts, milk tea, loose tea and homemade sodas. Their only location at 341 S. Linn St. is sparse and the interiors are well designed with high ceilings and huge French windows allowing a profusion of natural light. They are open from 9.30 a.m. to 10 p.m. Monday through Saturday. The company is privately owned by two Chinese students – Leo Jiang and Weiija Huang ...

Branding is one of the most crucial aspects of marketing. The reason that branding is so important is that it is essentially a medium for your target consumer to make a perception of your company message. By having effective branding, one is able to ensure that they will have a successful bottom line, assuming that their product is produced effectively. That being said, branding is an imperative structure to both influence and keep one’s target consumer. One company that does an exceptional job with branding is the coffee machine company called Nespresso. The reason that Nespresso is so ...

1. Company Background

Key Issues

Mission and Vision 2. Unilever Company Application 3. Ice Cream Competitive Environment Application

Company Background

Nestlé is a Swiss based company and its core was formed by two different Swiss companies in 1867, Anglo-Swiss Condensed Milk Company in Switzerland (About Us n.d. para 5). Henri Nestlé sold his company and factory to three businessmen and by 1878 Milkmaid and Nestlé were the main competitors in the European market as they started offering similar products (About Us n.d. para 5). In 1902, Milkmaid, sold off all of its operations based in the United States, paving the way for its ...

Abstract

This paper is a marketing report on the launch of a new product for Kellogg’s: Ready fit for 2016/2017. Any new diversification of the product requires a thorough information selection and analyzing, this report is aimed at describing types of marketing research and define target market strategy for Ready fit and distinguish its positioning strategy. The paper takes into consideration different characteristics of the consumers, such as demographic factor, age, gender, work status, social class. This research defines primary and secondary methods of marketing research that help Kellogg’s company to identify proper strategies for the line of ...

Abstract

The choice between breastfeeding and bottle (formula) feeding appears to be one of the fundamental decisions that await both new and expectant parents. Quite a number of health bodies including World Health Organization (WHO), American Academy of Pediatrics (AAP), and also the American Medical Association (AMA), all recommend breastfeeding to be the appropriate choice for infants (Andres, Cleves, Bellando, Pivik, Casey, & Badger, 2012). Breastfeeding assists defend against several chronic conditions, prevent allergies, and protect against infections. The AAP, in particular, recommends that infants be breastfed exclusively for the first six (6) months following their birth. Beyond that, breastfeeding is ...

Business

Executive Market Summary The given marketing plan is based on a sub-brand of Yogi tea, a tea known for its origin in Ayurveda. The tea comes in more than forty-four flavors which are divided into categories so as to please the customers with different preferences and tastes. The target market of Yogi tea includes individuals and families in Europe and America. The aim of Yogi tea is to give a feeling of comfort, freshness and relaxation to the customers as they sip the flavorful tea during or after a hectic day at work. Yogi tea is doing well in ...

There exist many written historical documents that provide information on the history of India. Some of the primary and secondary historical sources on the history of India include the following. For instance, Dharmasutras which was a law book of ancient India, forms part of these sources. The book which is a primary historical document on India contains information on the code of duties for administrators, kings, and the people. The book also provides information on punishment that was meted on those who broke the laws. Kautilya’s Arthasastra is another primary historical source of the history of India. The ...

Introduction

The name of the proposed business is EnergyFizz. The name of the founder is STUDENT NAME. The proposed business will create new organic formulas for energy drinks. The company will obtain these formulas from companies in the Asian markets and modify them to introduce in the US market. The idea is to offer a wide range of energy drinks with different tastes in easy handling packaging to consumers across the U.S. market. The idea of the proposed business is motivated by the success of 5-Hour Energy that has become a success in the US for its unique value proposition ...

Mergers and acquisitions are business strategies taken by companies, that involve either merging two companies or operating them together or a company taking over operations of another company. Multinational corporations tend to acquire full ownership or a certain percentage of a company’s operations to incorporate others services within its objectives and to some extent, it can be seen as a business move to reduce speculated competition. This step is essentially used to improve the financial performance of the company and to lessen the risk that the corporation is likely to face. Mergers are common in many areas of ...

In review of the changes that Starbucks has implemented in the last 2 years, there appears to have accelerated its expansion into more Asian markets; presented the general public with several new Frappuccino flavors; changed the dynamics of its beverages in terms of calorie count; a coffee education blog was started and the company has sought to involve consumers more in terms of the types of beverages that are offered within its locations.

Specific Information that Was Needed to Make the Decisions

In order to effectively make the decisions that it has made within the last 2 years, Starbucks management would have needed to conduct surveys, and to ...

Introduction

A pressure cooker is a hermetically sealed pot that utilizes the thermodynamic principles of steam pressure to cook foods faster than conventional cookers, and use energy more efficiently. Though pressure cookers have existed for many years, they have lately gained considerable popularity as they are considered to be among the beast means for healthy cooking in the market. Moreover, pressure cookers are very simple to use, and the resulting appearance and flavor of foods cooked in them make it difficult to believe how fast the cooking process is actually completed. This paper will focus on the thermodynamic principles under ...

Introduction

In most communities, family apartments were private spaces that offered a place of refuge and intimacy. Public spaces such as city squares were ideal for business dealings in addition to offices (Knowles, 2011, p. 130). This arrangement has since changed in the advent of information communication technology. Raymond Guess argues that the conception of privacy in modern times is where the identity of self-first has crumbled down (So-il.org, 2016). He goes further to observe that the community presently has the duty to promote and defend the security of individuals. Classic liberals are of the opinion that the basic right ...

Final Reflective Portfolio

This paper is a reflection of the skills I have gained in this class. It focuses on four texts and analyses them as indicators of my development as a reader and creator of literary and cultural texts. Three of the analyzed texts were created for this class while the fourth was written for a math class.

Part 1: Texts

The Ultimate Book of Martial Arts Fay Goodman's book entitled The Ultimate Book of Martial Arts is already an entertaining read by itself. However, different parts of the book contain paratextual elements that give it a new meaning and make it a more ...

In generic sense of the term, a "genetically modified organism" is a living organism whose genome has been altered artificially. This understanding includes all the possible ways of modifying the genetic information, from crosses method for genetic engineering tools. From a legislative point of view, a large number of countries and organizations use a more restrictive definition in reference to that specified in the Cartagena Protocol, which means "living modified organism" "any organization living with a novel combination of genetic material. " However, this definition is not universally recognized. Some countries, including the United States, do not make this use ...

In this era of globalization and the shift to the digital world, the consumers are disposed with an array of choices of products and services that they are in need of, and thus, the consumers loyalty shifts from time to time, the consumers’ requirements, necessitates that New Product Development (NPD) at an organization connects with the consumers to churn out the service and products in lieu with the needs and demands of the target segment. One such process for NPD is called ‘Co-Creation’, and with the advent of social media channels and online services, the customers get involved by ...

American foods are as diverse as the people themselves (Hunter and Writer). The country consists of different cultures that bring with it differences in their food tastes (Smith and Kraig 698). It is not uncommon to find ethnic foods being served in American restaurants and many people have ventured into this business. The people identify themselves with different delicacies that are congenial to their taste. According to Decker, 74% of American households enjoy preparing and have ethnic foods whereas 59% of them like the ethnic foods because of their unique flavors (Decker). Philadelphia houses a variety of people with ...

Product Description

Nestle Toll House Cookie dough refers to raw baking dough used to bake cakes and cookies made of chocolate, milk, eggs and wheat ingredients among other flavors and additives. The cookie dough is composed of butter, sugar and semi-sweet chocolate chips which are mixed with the wheat flour and the eggs coming up with a sweet bite when baked in an oven. The product or the bite is an inventory of Ruth Graves Wakefield, who was the owner of Nestle Toll House, which is the baking brand that has provided American households with chocolate cookies and chips for more ...

The business will be a direct marketing and online retail entity and will be known as ‘Fudgelicious’ and the slogan will be, ‘Tantalizing the Sweet Spot with Fudgelicious’.

Marketing Mix

Product The product quality will be the key, i.e. taste and flavors and the presentation of the homemade fudge. Being a home based production for the products; it will be showcased as treats to be tasted individually, or for parties and events. The packaging used will be transparent that will show the products shape and colors to the target market to create a need by a visual temptation. The launch will ...

Methodology (Chapter III)

This chapter describes the methods used in this study. The study is organized in the following sections: Participants & Setting, (2) Focus group criteria (3) Study procedure, and (4) Collection data

Participants and Setting

The study involved eight (8) participants who belonged to six (6) different colleges/universities around the state of New Jersey. Those included New Jersey City University, Rutgers University, Felician College, Bergen Community College, Kean University, and Saint Peters College. Most participants were Hispanics with the exception of one Italian participant. All participants demonstrated a literal attitude and their interest in the topic made their recruitment extremely simple. They were asked ...

Proposal for Extending Business in Chinese Market

Ice cream is a kind of classic dessert in America. Almost, 87 percent Americans have ice cream in their refrigerator. To satisfy the need for ice cream, there are more new ice cream brands in America. Plenty of new ice cream brands give us more competition in the market, and it is harder for us to gain more market share. Also, it is a major concern for our business that profits from the business have started falling. Since our company has been established, we have maintained good product quality and positive word of mouth in the market. Therefore, our ...

Some materials that need to be assembled before conducting a wine tasting session include a room with the correct conditions for wine tasting, different types of wine, wine glasses, corkscrew, water that guests can sip and for cleaning the glasses before pouring a subsequent wine, buckets for collecting the wine and water discarded, placemats or tablecloth in white color to help determine the precise wine color, napkins, tasting sheets along with suitable stationery such as pens and pencils, and simple snacks such as plain crackers or bread (“Set the”). The room chosen for wine tasting should be clean, free ...

For many people who smoke electronic cigarettes, the main purpose is to combat nicotine addiction – this way people are trying to quit smoking modern tobacco products. Exploring the topic how effective the electronic cigarette is in combat against tobacco smoking, I pursue the only goal to prove that today the electronic cigarette is the life-saving panacea, which does not require the rejection of the smoking ritual but at the same time it does not cause the dangerous harm to the body of a smoker. Many people mistakenly believe that electronic cigarettes are dangerous to health – this statement is not ...

In the 21st century, the issues about healthy eating habits are becoming common amongst people. Most people are not practicing a healthy diet nor are they concerned about what they eat. Manufactured food is now common with almost everyone for their “ready to eat” perception, time is an issue for many, and they result in feeding on junk. The quality of manufactured food is not up to standards since everyone is out there to make money. Therefore, there is less concern about what is available for the consumer. It is not clear whether this blame should be laid with ...

RE : Fairafric Chocolate Proposal

Introduction Fairafric is a brand that gives the consumers a chance to taste the finest chocolate from Africa. Aside from having a dose of the consumers’ chocolate fix, the brand also promotes social impact every time a bar of chocolate is purchased. The chocolates that are produced are made of Ghanaian premium beans that had been carefully selected and processed for 48 hours to be able to produce 70 percent vegan dark chocolate bars. Buying Fairafric means that the consumers support the cocoa farmers from Africa and at the same time help boost the economy of the country. In ...

The United States has a traumatic and brutal past in relation to African Americans. This sad legacy of slavery, it would be accurate to say, translates into many diverse fields even though litigation and other institutions keep it check. This being the case, the performance industry has not been the African American’s best friend culminating in black face and other fraught phenomena. However, in the twentieth century, or rather, the second half of the twentieth century has embraced diversity in an unprecedented way. This trend is what gives rise to a renaissance of artists stemming from diverse backgrounds, ...

Hawaii is an American state where Europeans are not the majority of residents and it is the home to the largest Asian-American community in America. The Asian-American population consists of Koreans, Filipino, Japanese, and Chinese (Avila-Tapies and Dominguez-Mujica 56). Most of the Hawaii natives are descendants of Japanese, Korean, Filipino, and Chinese migrant workers who arrived in the 19th and early 20th century to work in the sugarcane plantations. Since then, more Asians have continued to migrate to the United States. The Hawaii state was the home of Polynesian Islander until European traders began to arrive in mid18th century ...

Middle Eastern Cuisine is known for its rich flavors, and unique spices. Perhaps the most common diches include Hummus and Falafel as featured at the Hummus Blog, both made from chickpeas, as described in detail at Humus 101 (2015). Another major staple in Middle Eastern foods, however is lamb. One popular and well spiced lamb dish is Kofta Kebabs These kababs are made with six different spices, giving them a rich and distinct smell, and deep flavor that hits every area of the pallet. They are among the fastest, easiest, most unforgettable lamb dishes I have ever tried, and ...

Business Plan

Contacts: [Toronto, Canada] Business Description Foodies Company is a for profit company that is going to offer dairy products, free of artificial flavors and chemicals. The fresh products will be offered to the consumers. The purpose of the business is to increase the health awareness among the people, offering them healthy, quality and free of the artificial flavored products that directly impacts on their health. Initially, the company will offer milk, butter, yogurt, cream and cheese. No artificial sugar, carbohydrates and sodium and any other flavors as well as chemicals for its preservation and sanitizing will be used in ...