Strategies Book Reviews Samples For Students

Leadership is an attribute of a person with the capability of organizing a group of people or workers for a common goal or objective. In leadership, power pays less influence as compared with the influence. Leaders are visionary, with viable ideas and strategies aimed at achieving a given set of objectives predetermined in the activities. In today’s management leadership plays crucial roles in influencing the managerial processes to be adopted by an organization. Without key strategies of motivating workers or influencing them for a common mission, the organization performance trend is likely to be in a decreasing trend. Leaders in an organization are required ...

In the present day business environment, organizations and individual entrepreneurs are adopting various strategies that aim at building a profitable business. In addition, the business environment has a great significance on operations carried out in the business. Adam Werbach’s book on ‘strategy for sustainability: A business manifesto’ comes up with different ideas on how business communities should adopt the best strategies through developing sustainable programs aimed at increasing the competitive advantage of the organization. In addition, the book describes different types of environment that businesses operate in, and the roles each environment plays in the business. According to the author, ...

I have learnt that success comes from passion. Every investment that we make is passion based. The book introduces Warren Buffet as a man who is content and who loves what he does. I have subsequently learnt that the best business opportunities also thrive on passion. I should ask myself if I genuinely like doing what I am thinking of investing in.

In addition, I have learnt that I need to have the qualities of an investor for me to succeed in business. These include patience, discipline, flexibility, courage, confidence, and decisiveness. Each of these qualities plays a significant role in ...

The book, The Quest for Prosperity, is written by, Justin Yifu Lin. Mr. Lin is the chief economist and senior vice president of the World Bank. He illustrated in his book, a fascinating overview of development, development of economies, development for the underdeveloped countries and economies particularly after the Second World War. The book written by Justin Yifu Lin has been notable and it has been acknowledged as a knowledgeable and highly sophisticated book for people that have their interest in economic development, economic policies, economic growth, development of economies and development for third world countries that are struggling to improve ...

Basic Marketing with Student CD by William Perreault, Jr., E. Jerome McCarthy and Joseph Cannon

Chapter 1 – The Importance of Marketing
Outline:
1. What is Marketing?
2. Why is Marketing Important to Individuals
3. The Right Way to Define Marketing
4. What is Macro-Marketing?
5. The Function of Marketing in Economic Systems
6. Marketing’s Function as it Changed Through Time
7. The Concept of Marketing Defined
8. Marketing and the Value of Customers
9. Marketing in Nonprofit Organizations
10. Concepts of Marketing and Social Responsibility
11. Ethics of Marketing
12. Ending: Conclusion, Key Terms, Illustrated Cases, and Computer-Aided Problem

Summary:

This ...

The book focuses on the financial aspects of investing in stocks. The author’s main contentions are that long term investment in the stocks is cheap to the investor and yields higher income than short term investments. The author backs these sentiments with an in depth research and analysis that shows the strategies and steps that can be used to accumulate portfolio with high returns at low risk. These contentions are in tandem with the historical information, which the author has also presented. The historical records show how the long term stocks have turned out to be low risk ...

The business community is anchored on profitability and to this end companies implement a variety of strategies. The book “strategy for sustainability: A business manifesto” by Adam Werbach tries to prove to the business community that though sustainability programs may usurp some resources, they will in the long run increase the profitability of the business.

The book “strategy for sustainability: A business manifesto” explores the business strategies that companies need to pursue in order to maintain profitability and sustain the environment, address climate change concerns and social issues such as poverty. According to Werbach (2009), business strategies without ...

According to Ramsbotham, Woodhouse, and Mial there are four methods that can be used in the prevention of terrorism. These are prevention, persuasion, denial, and coordination. Prevention involves eliminating and reducing issues that lead to terrorism such as global inequalities, poverty, and lack of equal opportunity. Secondly, persuasion involves reducing the motivation towards terrorism and recruitment. Encouraging terrorists to take up other methods to deal with issues that they may have can achieve this objective. Third is denial, which involves denying individuals engaging in terrorism access to finances, weapons and other factors that encourage terrorism. This also takes into ...

Background

Thinking Strategically by Dixit and Nalebuff is a book that aims to give strategies to help the reader increase their IQ while not necessarily providing solutions to all problems. The book is subtitled "The Competitive Edge in Business, Politics, and Everyday Life." The book is a worldwide bestseller because of the timeless advice, strategies and case examples given throughout its pages. The book was originally written in 1993 but is still listed as one of the best business books around.

Overview

The first chapter of any book usually sets the tone for the rest of the work. In this book, ...

The paper presents a review of the book known as “Wharton on Dynamic Competitive Strategy." The book is divided into four parts and 17 chapters. Part one addresses understanding the advantage in changing competitive environment, part two addresses anticipating competitor’s actions, part 3 addresses formulating dynamic competitive strategy and the last part addresses choosing among alternative competitive strategies. This paper reviews part one of the book that covers chapters one to nine. The review involves a critical evaluation of the chapters and presentation of personal views on over the content of each chapter.
The book brings together an ...

- Analysis of the Author The Killer Angels: The Classic Novel of the Civil War is a historical fiction piece of writing by Michael Shaara, an American Born Italian immigrant, who has received Pulitzer Prize for Fiction for this book in 1975. The book is based upon the battle of Gettysburg of American Civil War in 1863. It describes the events that took place during the war from the perspectives of troop leaders of both Confederacy and Union; how they have made their planning, took decisions and then implemented them during the war. Michael was able to understand all those ...

Book Review - How to Be a People Helper

General Subject Matter: Biblical Self-Help
Price: $11.75
ISBN: 9780842313858

In How to Be a People Helper, Collins (1995) seeks to use Biblical principles and acts of kindness and consideration in order to increase our sensitivity to others' needs. In writing this book, Collins hopes to inspire paraprofessionals (those who are not experts or professionally trained, but have taken workshops or have some experience in Biblical counseling) to have the tools to effectively help others. The book is also written from the perspective of these paraprofessionals, in order to provide information as to how to relate to others and ...

Executive Summary

“Be Different: My Adventures with Asperger's and My Advice for Fellow Aspergians, Misfits, Families, and Teachers”, is written by John Elder Robison. This is a bestselling memoir of the author, who was born with Asperger, when there was no mechanism to diagnose this condition. By that time he got to know about this condition, he had developed some unique strategies to deal with this condition. He identified his strengths and turned them into opportunities for himself. This book is unique in a way because it has been developed with a positive thought. It does not consider this syndrome as a burden, but recognizes ...

Abstract

This document includes the concepts and themes of leadership as presented in the book namely Transformational Leadership by Bernard M. Bass and Ronald E. Riggio. In addition, the principles of managements as discussed by Andrew J. Dubrin have also been incorporated in the paper. In this document, there is an argument presented by these gentlemen on leadership by using separate cases of different leaders around the world.
For instance, the case study presented by Bernard M. Bass and Ronald E. Riggio are Herb Kelleher as CEO and founder of Southwest Airlines’ success story while on the other hand, ...

Globalization and its Discontents is a pleasurable and thought- inciting book. It’s written by one of the most renowned Nobel laureate Joseph E. Stiglitz in 2002. It is perhaps the utmost decipherable, lucid, and delicate attack against globalization during the past couple of years. Though the author struggles, in a slightly rigid style with some shadows of pride, against his ideology of deceitful free-market mindsets, his style is unpretentious and reachable to a widespread audience. However, this is also illusive to some extend. ‘Although the writer stresses on time and again that he is not directing an attack against market principles ...

Book Review

A Book Review
Background of Reading
Teaching is noted as a series of procedures taken into account by educators as they go along particular responsibilities of engaging in the process of passing on knowledge to their students. In relation to the concept of teaching, teachers are expected to take on necessary procedures that are considered essential especially when addressing the different needs of the students given that they are all unique learners. One of the most common patterns of approach taken into account by teachers is the idea of implicating holistic instruction; an approach that affects not only ...

The Book Steel my Soldiers Hearts

The book steels my soldiers hearts is the embodiment of military genius. It is the personification of military prowess at work and the perfect combination of military strategy and art. In other words the book involves military strategy being combined with art and a genius to provide the best available military team at a time of war. The setting of the book is during the Vietnam War, one of the most brutal wars in the history of modern warfare. The book is about Lieutenant David Hackworth. David Hackworth had just written a tactical masterpiece for the pentagon in terms of well thought ...

Strategic Study: A Goal, the Process of Ongoing Improvement

ABSTRACT

The following study relates to the concepts which have been introduced with respect to business management, establishment and improvement. The paper is a significant book review which consists of the student’s co-relations with the theories which have been discussed in the book. Within these four pages of the examination we shall be analyzing the ideologies of successfully becoming an entrepreneur where training, production and statistical establishment can be induced within a young business related mind. While discussing the field of supply chain and operation management, we can understand just how well the student can initiate similar processes to inculcate ...

Book Review: The Leadership Challenge by Barry Z. Posner and James M. Kouzes

First written in 1987 by two authors considered to be experts in the field of leadership, The Leadership Challenge has gone to become one the most trusted voices on the subject of leadership as well as an all time best seller leadership book. One of the reasons for this is that the authors, Barry Z. Posner and James M. Kouzes, in the true spirit of leadership, have churned out regular revisions to their original work, continuously adding to and improving upon content based on the ongoing changes in the corporate environment. The classic’s fourth edition has been released ...

The book titled “When Genius Failed: The Rise and Fall of Long-Term Capital Management”, written by one of the famous financial journalists, Roger Lowenstein gives an account of how the 1998 collapse of Long-Term Capital Management (LTCM), a hedge fund panicked the financial markets . The author explains in his book about how banks relied on various brand names that have been established LTCM through its partners and how lenders were ignorant to the assets and strategies of LTCM. He illustrates several examples that suggest the models, strategies and trades used by LTCM, thereby offering valid reasons as to how ...

1. Introduction

In her book, The Second Shift: Working Parents and the Revolution at Home, Arlie Hochschild sheds light on the various strategies used by men and women in two-career marriages to manage the pressure of work and the needs of their family all at the same time. Hochschild, who is a professor at the University of California in Berkeley, documents how household work is divided by husbands and wives who both have full-time careers after they are done with their official jobs. Her book basically revolves around the story of eleven couples out of the fifty she had her research associates ...

Edward Luttwak, the Grand Strategy of the Roman Empire: From the First Century A.D. to the Third

At its peak, the Roman Empire was based on the following key components; security, stability, and prosperity for all. This is the reason why Luttwak believes that the Roman Empire’s grand strategy is by far the most superior in history and years of advancement in technology, strategy and as well as human behaviour will not get even close to unsettling the aforementioned fact. Before getting into the author’s argument, it is important to understand why Luttwak chose this subject matter. ...

Introduction Culture and Leadership in New Zealand

Introduction
Culture has a great influence on leadership according to various researches that have been conducted. According to Hewison (2006), leadership characteristics are deep rooted in the unique context of each culture. There has been no generally accepted definition of leadership, but majority definitions focus on values, beliefs, attitudes, behavior across cultures and influence that people hold in leadership position hold. Cross cultural research have identified what constitute leadership and the behaviors across cultures. It has also been also identified the various theories used in description of leadership. Leadership in most of the cultures across the globe is dependent ...

Positive Psychology

Donald O. Clifton, a pioneer in positive psychology, and his grandson, Tom Rath, developed the "bucket" and "dipper" theory of happy emotions based on Clifton's research and those of others. Using the metaphor of a bucket and dipper, the authors purport that our sense of well-being is determined by every interaction, which either fills our bucket or drains it. Their main claim is that when using positive psychology in everyday interactions, anyone can experience a happier life – it’s a matter of choice. Whether a co-worker, spouse, child, friend, student, acquaintance or even a stranger, all can benefit – including ourselves when applying this principle.
...

Book Review of Henry Kissinger’s

MEMORANDUM

This book review aims to analyse the content of Henry Kissinger’s On China. The content will include critical evaluation of arguments, theories and viewpoints presented in the book as well as summarize the geopolitical and strategies mentioned therein.

1 On China – Points to be noted
For over two decades before Henry Kissinger visited China as president’s Nixon’s delegate, no high level diplomatic interaction had taken place between the U.S. and China. Very little was known about the nation and its foreign policies. However, post the cold war and the dissolution of the U.S.S.R., China ...

Patrick Murphy’s leadership style focused greatly on accountability; he wanted to make sure people were held responsible for their actions and those under them. (p. 33). When Murphy took over the police force, he “considered himself a reform agent,” deciding he needed to clean house to get rid of the ghosts that were rampant in Leary’s tenure as commissioner. Believing that there was too much splintering and division within the department, he sought to bring everyone back together and eliminate this sort of waste.

Murphy also took special effort to curb corruption any way he could; he opted ...

In the book People Buy You, the author of the book Jeb Blount shares secrets on how to be successful in business of 21st century. One may observe 5 levers of the book that help person become a successful sales expert: being likable, connect with other people, solve issues, build trust and impose positive emotional relationships. Thus, when the customers buy the goods from you, they firstly buy you and not the goods or services, which you are selling to them.
Sales strategies are very critical in ensuring the competitive positioning of any organization in the market. It emphasizes ...

Introduction

Change in the climate is happening rapidly as well as severely. As a result, there is the destruction of the world. The effects of change in the climate are more shocking since disasters caused by this change grows continuously at a higher frequency and intensity. There is much impact on the earth’s surface, thus threatening nature as well as the human system with a severe damage that cannot be reversed. For instance, as the increase in global warming persists, the result will be the rise in depletion of the natural resources, polar ice caps melting, the rise of ...

In the recent past, fast food industry has infiltrated into the lives of many American people. The fast food industry has spread all through the US following the customers to wherever they are. Fast foods are now served almost everywhere: in schools, universities, airports zoos, stadiums and many other places. In a book by Eric Schlosser, Fast Food Nation, it is explained how the fast food industry is ruling the lives of many American people. It further points that the industry has turned the American heterogeneous society into a homogeneous one headed to disaster. Eric Schlosser’s compelling evidence explores the ...

Section 1: What is the something else that DeSoto argues is necessary for a capitalist economy to produce wealth? Choose and explain one example or counter example used by DeSoto to make his case.
The developed capitalist economies have the wealth to produce more financial resources for the investors. The individuals in the developed countries have houses, lands, and many other assets depending on those they can produce financial resources through the developed financial markets to make relatively more and more investments. Consequently, according to DeSoto, the capital is the most influential factor to be relatively more competitive in ...

Introduction

In “Willie’s Way: 6 Secrets for Wooing, Wowing, and Winning Customers”, Philip Van Hooser discussed six secrets of persuading and drawing the interest and loyalty of customers. Van Hooser based these secrets on his interaction with Willie Watson, a taxi driver that drove him from the airport once. Van Hooser was impressed by Willie’s service and considered it as a standard that service professionals should follow. Since Van Hooser discussed six secrets or guidelines in persuading and satisfying customers, the following discussion will be divided into these six. Each ‘secret’ will be discussed thoroughly and will consequently be linked ...

Introduction

The End of Government as We Know It: Making Public Policy Work was published in 2007. The author argues that the current government structure in Washington will disintegrate in a number of years not to come to a crashing end but to embrace the new technologies in this information and technology era. This will lead to a reduction of the number of bureaucrats in the Washington offices and there will be a great reduction in those in the federal offices. All this will be influenced by the policy makers if they adopt the emerging technology in the workings of the government. The book ...

Compiled by Silberman together with his colleague Freda Hansburg, “PeopleSmart” is undoubtedly a useful tool for learning that should be adopted for operational managers as well as corporate executives. It is an easy book to understand that is well organized and user friendly. PeopleSmart is a book with the potential of transforming the work environment particularly due to its practicality. For people interested in sharpening their interpersonal skills and individual growth, the inspirational book is a sure guide for success.
The main aim of the book is to encourage its readers to be socially astute through attempting to mould them into ...

Introduction

This essay is offers a summary of the book, ‘Seven Keys to Create Leadership and a Sustainable Business Model’ by Howard Rasheed. This book is a resource for managers who wish to improve the performance in order to meet the competitive demands of the market and remain in business. In the current business context, businesses are evolving rapidly and there are new insights coming up every day. It is therefore not a matter of convenience that business managers should be innovative, but rather a matter of urgency and centrality for any business to remain afloat in the current dispensation. The seven keys are summarized, ...

Introduction

Rapid changes in market trends and consumer behaviors are considered as the top enemies of profit-driven organizations. In some cases, even not-for-profit organizations see these two factors as the biggest sources of management problems and concerns. Various business planners and analysts believe that continuous learning in the workplace should be promoted in order to prevent unnecessary losses in resources and even a widespread collapse in operations.
Making sure that every organizational team member is equipped with the most appropriate knowledge and skills set, and making sure that they are appropriate for the current market trends and behavior is therefore ...

Summary of the Art of War by Sun Tzu

The Art of War highlights several ideal points which could easily be used in the process of risk management and military capabilities. It is one of the finest books written on military treatise that has been translated from the Chinese languages into various other languages globally. This book by Sun Tzu remained anonymous to England till the 1872 and entered the scene when a French priest with the name of Joseph Amiot, who was residing in China, translated it.

However, the translation was poorly produced. Nevertheless, in 1908, Capt. Callthrop re-wrote it. He came up with a better piece of this ...

The authors of the book seek to identify the reasons that can be attributed to Israel’s economic success despite the nation’s small size both geographically and by population. Israel as a nation is faced by the some of the most formidable challenges in its pursuit of economic development. The country exists in a neighborhood of hostility, and many of its Arabic neighbors do not have any economic ties with the country. This economic isolation has meant that the country does not enjoy the economic benefits of regional integration. However, despite this challenge, the country has experienced tremendous economic growth ...

Introduction

This is a comprehensive analysis that compares insurgencies and terrorists movements of post Second World War II and in our times. O’Neill begins this book by looking at post world war II insurgencies that have emerged which are related to terrorism and guerilla wars. He analyzes the nature of insurgency, tactics used in these guerilla wars both military and political “these so called small wars, which can be found on all continents, are often very costly and frequently involve major interest of regional and global powers,”¹, and makes us understand both physical and human environment of ...

Introduction

Managing the dream is a book written by Warren Bennis, who is one of the most renowned leadership writers. The author explores all aspects of leadership from a theoretical and a practitioner point of view. The book is a perfect representation of leadership, which comprises of numerous essays that represents the author’s thinking towards what leadership entails. Bennis focuses on the core competencies of the aspect of effective leadership, at both the individual and group level in his book. Managing the dream is a tool for team leaders and managers who aspire to be effective in their leadership roles (Bennis, 2000). This paper ...

Introduction

As the world develops, more people expect a higher and better quality of life. In the 21st Century, architecture has evolved significantly and it seeks to maximise the quality of life that people have across the world. Thus, several works have been done, seeking to blend traditional architecture with other disciplines in order to enhance the nature of the built environment. The purpose of this paper is to conduct a book review on Cognitive Architecture: Designing for How We Respond to the Built Environment by Professors Ann Sussman and Justin Hollander. This book review will include an overview of ...

Chapter 1

I found the role of the internet in conducting fast and cost-effective marketing research very much interesting. More importantly, tracing the consumer’s online buying behavior and suggesting recommendations for them from time to time as practiced by online retail giants like Amazon.com amazed me. Also, the concept of mobile marketing by adopting the GPS technology to locate the buyers and send them information about the special offers for the day is quite appealing. I also found the concept of relationship marketing more interesting. The interrelationship between all the stakeholders is the key for the success of any business ...

Introduction

Casino Capitalism is a vivid description of the international financial markets, their behavior, and the economic strength they yield to various entities. The book goes on to describe the advantages of international financial markets and some of the evils associated with the same. The author, Susan Strange was a former student of the British international relations studies; she is mostly renowned for her contributions to the creation of the international political economy. Apart from her major publication of the Casino Capitalism in 1986, she also published other books, namely: States and Markets (1988), The Retreat of the State (1996) ...

In his book “the Origins Of The Second World War In Europe” AJP Taylor makes the argument that the underlying causes of World War II, in contrast to popular sentiment, was the general complexity of political will and international relations at the time, rather than Hitler's dominating influence alongside Fascism and Nazi ideologies. Instead, the various powers, with their individual desires and relational struggles, embarked on the same path which nobody, not even Hitler, had wanted to pursue. Despite the devastation of the Second World War, it is difficult to pin its inception on any one individual. While Hitler ...

Assignment : Essay based on Chapter 5 of “Beggar thy neighbour”.

Assignment number

Assignment –A (1238 words)
Essay-1
Question: The economic consequences of lending at compound interest resulted in loss of productive yield of the society. How finance dominated over economics and politics by using this concept of interest (Geisst 193)?

Introduction

The question given above poses a mandatory evaluation of the harmful impact of the compound interest based lending and consequent ease of loans for the people of America. The author, Charles Geisst, used the viewpoint of John Maynard Keynes to explain that the American society was so possessed by the idea of easily availing the loans using compounded ...

The Practice of Management is a classic book on management, written by Peter Drucker in 1954. The book which offers the fundamentals of modern management practices received wide readership since its initial publication and is still widely sought until today. Drucker combined works of experience as a management consultant for small and large business in developing the key principles in his book. The author’s critical skills and remarkable ability to write is apparent in this literature, despite being written over 60 years ago, it remains to appeal to business people, educators and students who are interested to gain ...

Book report; The jungle and business

Setting of the novel “The Jungle” published by Upton Sinclair in 1900s is in Chicago and revolves around the industry of meat production in the town. The industry seemed to represent the social difficulties of all the Americans living in poverty. Upton was only twenty-six years old when he moved to Chicago in his bid to participate in exposing the evils in the meat industry (Sparknotes.com).
Upton's book The Jungle was initially published in early 1900s and turned into a real sensation for American book readers. From one viewpoint, it depicted the incredible practices of meatpacking industry overwhelming at ...

I believe this book helped me in multiple aspects which pushed me to succeed. It plays a positive role on my thought and enhanced my experiences and assisted me to discover my skills and develop them well through certain strategies. In deed, this book helped me to know a lot of things to do in order to be a good and successful student.

Besides, I also learnt how to write great papers. Freeman gave me a lot of tips on how to write quality and appealing term papers. These can be used both for academic and non academic purposes. If I follow all ...

This paper has analyzed the problem of what impact does leadership have on quality. The scope of this work involves the specific work in the book called Leadership for quality by an author Juran J.M. It has reviewed various concepts by the author.

The approach to this problem has involved analyzing three functions of businesses, planning control and improvement in quality. Also, an analysis has been made in the work force part in order to get an idea of the factors that will lead to their improvement in quality.

The results in this analysis are that quality can be ...

Chapter One

Curiosity and interest are the main factors in writing a good research paper or a magnificent essay. The first chapter is devoted to this very aspect of conducting a research. The main idea of the first chapter is to show students that every researcher should be interested in what he or she is doing. The author suggests that if a researcher is bored, the research papers will be bored, as well. On the contrary, if the topic is interesting for the researcher, he or she will present a high quality research paper. The author emphasized how necessary it is to choose the topic wisely ...

Dale Carnegie’s Suggestions Related to Marketing

Dale Carnegie, through his famous book on building relationships, advises marketers to deal in an effective way with customers to win their minds. He puts forward certain simple principles that marketers often fail to use in their day to day interpersonal relationships with customers and fellow team members. The fundamental technique of handling customers, according to Carnegie, is avoiding criticism. Since the resentment caused by criticism disheartens others, a marketer should desist criticizing a customer or a competitor. For example, if a company openly criticizes or condemns a competitor, its action cannot harm the competitor in anyway. Instead, it compromises its own image and ...

Abstract

Police department is considered to be evolved throughout the world on the basis of criminals and their modern ideas of the criminal activities. We will try to look at the various aspects of the society and its connection with the police or role of the law enforcement agencies. We will try to lay the foundation of the study on the information gathered from several sources that are subjected to the researched reports and intellectual work done on the book written by Roberg. The police department is considered to be an important governmental institution and it must be organized merely ...

Book review

Abstract
The rise of the use of information systems has been an issue of concern and has attracted much attention by many business entities. The development of competitive advantage has been enhanced and developed with the use of information systems. Many organizations have adopted the use of information systems and enhanced the undertaking of business processes. In this paper, a review of information systems in the business context will be looked and assessed. The paper will focus on the content that the authors have focused and done research about. It will help to bring the issues that are of ...

What special insights did I gain from the readings?

Workplace stress is inevitable but can be managed. From Reuter and Schwarzer’s article, I learned that a manager who succeeds in dealing with stress becomes an inspiration to his subordinates. Baltes and Clark taught me that the domestic scene is a fecund source of workplace stress. Both the individual and the organization must devise strategies to attain a healthy work-life balance. Understanding and applying emotional intelligence is imperative to create a workplace that can mitigate the negative impacts of stress. In essence, effective managers and employees should understand how workplace stress and burnout can be overcome.

Personal reflections

I have often wondered why even ...

“The Killer Angels” written by Michael Shaara is a unique book, which describes about the Battle of Gettysburg through imagery and accurate details. While author Shaara is aware that the legendary figures and their personality traits portrayed in the book are his creation, the historical accuracy and vivid research of the story let the readers believe the battle a fact rather fiction. Shaara covers the key events and decisions of the battle in great detail. He does not feel shy about mentioning slavery as the root cause of the war. In the book “The Killer Angels,” Shaara characterizes the commander of ...

Business

Review: Hot Button Marketing
Hot Button Marketing, written by Barry Feig, focuses on the intricate and complex subject of consumer behaviour. As a specialist in the subject, Feig reproduces some of the finer points of consumer purchase behaviour that he managed to observe and develop through his innovative marketing strategies for organizations across the globe. He quotes a number of multinational organizations, such as Colgate-Palmolive and American Express, to name a few, that benefitted from his strategies. This clearly vindicates Feig’s mastery over human buying behaviour.
The book; Hot Button Marketing, provides a comprehensive evaluation of human behaviour by listing ...

Book Review: Hard to Get: Twenty-Something Women and the Paradox of Sexual Freedom

Place: Berkeley, California
Publisher: University of California Press
Publication date: February, 2013
Edition: 1
Price: $33.35
ISBN: 978-0-520-95448-9
Introduction
Is it possible for the modern twenty-something woman to have it all; sexual freedom coupled with good relationships and good career? This is the question that author Leslie Ball explores in her book in “Hard to get: Twenty-something women and the paradox of sexual freedom”. In this book, Bell conducts an intimate and powerful examination of the lives of twenty-something women; one of America’s most liberated generation of women. Bell explores the ...

Leading change by John Kotter provides a couple of processes that organizations can use to achieve the set goals. Apart from organizations, these processes can also be used by individuals; whether they are leaders or not. More to it, the author has also outlined where and how the top performers fail during the process of changing. He has also provided practical resources for individuals that are charged with the responsibilities of ensuring the needed change is pursued. To avoid failure and disappointment when effecting changes the author has provided a number of steps that are effective. According to Jung (2013), changes ...

Introduction

The book Charles I: A Life of Religion, War and Treason by Christopher Hibbert take a closer look of the life of King Charles. The book is a biography of King Charles from the begging of his life a simple boy to what he came to be know globally and finally to his shame (treason). Christopher uses his creative mind in his book shed some light on how the kind grew from a simple boy who knew nothing and was very weak in character to a strong man who took the nations to a civil war. The books also take a look at the person who had ...

- In what way did Dr. Martin King Luther King use non-violent protests in the Civil Rights Movement?
At the staff retreat of the Southern Christian Leadership Conference (SCLC), King talked about the dangers of violence. King said, “Violence has been the inseparable twin of materialism, the hallmark of its grandeur”, and he stood his ground against it on the basis that hate engenders violence. Hence, to curb hate and violence, King saw the importance of participating in peaceful protests no matter how unjust the situations they were in and how difficult it was for Black people to ...

Ethical behavior is one of the key factors that determine the success of a business. Ethics need to be maintained in all levels of business organization starting with the top level management to the senior most employees. Chapter 9 of the book Managing Business Ethics focuses on corporate social responsibility. There are various reasons why an organization should be involved in corporate social responsibility; the reasons include ethical, pragmatic and strategic reasons.
Every organization has a corporate responsibility to all the stakeholders involved. The face of a business is judged by how it treats its stakeholders. The existence of business depends ...