Strategy Thesis Proposals Samples For Students

Business proposal for change

Introduction
This paper aims to develop a business proposal for Tesco Inc. In this proposal the main focus is to explore different points of change. The change is very essential for the growth and progress of an organization. Looking at the company’s profile it can be suggested that the company can further increase its profit by making certain change in its selling and marketing strategies. In order to make a better proposal for the organization 8 phase model of change in business is illustrated. Furthermore, a detailed online channel of marketing is discussed which can be very much beneficial for ...

Abstract

This paper describes a proposal for conducting a research to determine the effective marketing strategies that would enable GNTB to attract Japanese tourists to Germany. This paper provides overviews on the organization’s profile, including its revenue and profit and its products and services. It then provides a brief description of the current undesired situation as well as the desired future situation and how the research will be conducted.

Organizational Profile

The GNTB (German National Tourist Board) (GNTB, 2014) works on behalf of the German federal government to promote Germany as a travel destination for Japanese tourists. Founded in 1948 (Bloomberg, 2014), it has 147 ...

Volunteering Role in Marketing for Dubai Expo 2020 Event

Context and Relevance of the Study
Dubai Expo 2020 is a significant international event that gathers the world’s leading thinkers and innovators for generating new inventions and new business directions that will change the world. Under the theme “Connecting Minds, Creating the Future”, Dubai Expo 2020 aims to pioneer new developments and innovation in business, in sustainability (energy and water) and in mobility (expo2020dubai, official website). Because of its global proportions and human advancement goal, the event needs consistent and intense promotion, which can be supported by volunteers in marketing the event. For better understanding the implications of ...

Introduction

This research aims to develop a definition of innovation in an NGO with a new strategy that has no abstract understanding and or interpretation on the concept of innovation. Due to the fast growth rate of the NGO the Chief Executive and Chief Financial Officer both require that innovation should be incorporated in the operations of the NGO especially as it expands into other regions nationally and internationally. Both the CEO and the CFO have ideas about innovation that are quite differentiated in their approaches to innovative ideas. Nonetheless, both the CFO and the CEO agree that the NGO’s expansion ...

1.0 INTRODUCTION
Tesco has grown in leaps and bounds over the years over the last two decades. Currently, Tesco is the second largest retailer in Europe and the third largest retailer. Carrefour, which is larger than Tesco, has a lower net income than Tesco. A research conducted by Bernstein Research indicated that the international prospects of Tesco have been underappreciated. In fact, it indicated that Tesco is better positioned for growth internationally compared to its competitors. Tesco has been a success story that has been studied by various researchers in an effort to unravel the reasons behind its success. Different ...

Implementing Cost Cutting in the Oil Industry

Abstract
In the modern day, organizations across different industries across the globe are implementing new strategies focused towards enhancing the profitability. Cost cutting is one of the major strategies adopted by companies to enhance their profitability. In the oil and gas industry companies have been pursuing different cost cutting strategies aimed at enhancing their profitability an issue that has been of primary concern. Various strategies have been proposed towards enhancing cost cutting strategies and these include automation that facilitate a throughout system, heightened regulatory measures compliance, technical support and solutions as well as maximizing modularity and replicability. These are ...

Abstract

Affecting about 3-10% of all children, ADHD is among the most frequently occurring Mental Health Childhood Disorders. The methodology utilized in the study is systematic literature review. Research articles were searched from two online data bases that is, Medline and Ovid. The objectives of the review center around three aspects related to the mothers of children who have been diagnosed with ADHD. The review focuses on one describing the variety of stresses experienced by mothers after having their children diagnosed with ADHD. More importantly, it illuminates the policies and procedures available to support these mothers specifically in regard to ...

The Future of Gifted Provision in Saudi Arabia in Light of the Current Datum

Ph.D. Research Proposal
ID / 25162136
Gifted education plays an important role in meeting the unique and often advanced needs of students gifted with exceptional abilities, competencies and talents (Borland, p. 9). Moreover, gifted education fills the gaps in the teaching and learning process that regular education appears inadequate to address. The development of gifted education is essential because it would provide opportunities for gifted students to hone their talents and competencies within a competitive and challenging learning environment (Smutny, 2003, p. 56). In Saudi Arabia, the development of gifted education began during the late 1990s when former ...

Management organizational conflict management of women leaders in public sector in Kuwait

[Institution Affiliated]

Introduction

With my research project, I intend to identify the causes of the numerous conflicts and the various types of organizational conflict management at the ministry of education or the perspective of women leadership. It also seeks to identify the main strategies of organizational conflict management and the perception that people have on women and conflicts in the Kuwait Ministry of Education. This study will also seek to establish if the degree one has studied in college, the number of years she has worked and the work she does has an impact on her response during the study.
...

ABSTRACT

Customer satisfaction is a major concern to any business that intends to increase its sales. This research will be based on the need to understand what customers expect from business in an effort to improve success of a business. The research is planned to use a qualitative approach to collect data on the research topic. As can be noted in previous researches, customers’ satisfaction is an important contributor to the success of a business and hence it cannot be ignored. This research proposal gives the significance of collecting accurate information on consumer satisfaction; this is because previous findings have shown that incorrectly designed ...

The Proposal

The purpose of this document is to present a business idea for the development of the Virtual Learning Space (VLS) for the online streaming industry. More specifically, this media product will present an interface and the category of short interactive videos, targeted at the development of specific skills, knowledge, and awareness among targeted population group. That said the product will consist of several twenty to thirty minutes’ videos, supported by the opportunity of interactive test and Q&A blog sessions. Importantly, the VLS will be licensed to only one online streaming provider, but “fed” by a variety of developers from ...

Introduction

- Research Design
- Population and sample
- Measures
- Procedures

Conclusion

Introduction

Position statement

The Importance of Play to Children’s Learning and Development in Early Childhood Program
“Playing to Learn/Learning’
Methodologies describe systematic and theoretical analyses researchers employ to investigate phenomena. They are features applicable to specific disciplines’ conduct of research studies. Also, the definition encompasses principles used to gather data/information connected with a particular body of knowledge. Importantly, methodology applications embrace articulation of concepts inclusive of paradigms and theoretical models. Ultimately, methodology forces researchers into selecting either a quantitative or qualitative approach towards conducting a research project ( ...

THESIS PROSPECTUS: THE ROLE OF THE GULF COOPERATION COUNCIL OF ARAB STATES TO MEMBERS IN ORDER TO ACHIEVE THE UNITED NATIONS MILLENNIUM DEVELOPMENT GOALS

Background of the Study

Since the end of the 20th century, issues such as extreme poverty, equal human rights for all gender and ethnicity, health services improvement, environmental sustainability and equal development have been in the forefront of both regional and international affairs. Several proposals and programs have been presented by various world leaders, however, a workable framework that can be applied to any nation is difficult due to the difference of each nation politically, socially and economically. With the ...

Abstract

The emerging economies are usually faced with more uncertainties than developed economies. This provides a harsh environment for operations, which creates a situation where the decisions of the organization are well analyzed before being enforced. This calls for inclusion of an independent body in the decision making body of an organization. This paper will expound on the role of independent directors in an organization in regard to emerging economies.
1. Introduction
1.1. Background
Corporate governance refers to the balance that exists in the management of resources of an organization in the most efficient means in order to achieve ...

Purpose

This paper intends to investigate how well the Pakistan pharmaceutical industry’s supply chain system performs. The thesis aims to achieve this purpose by examining the transportation, outsourcing, logistics management, and government regulations, and how these factors influence the efficiency and effectiveness of the pharmaceutical industry of Pakistan. In particular, the paper provides insights into the performance related practices used in the Pakistani pharmaceutical industry. Consequently, it points out the need for more research aimed at capturing dynamics and specific operational characteristics of local networks for development and improvement. Further, by denoting the relationship between system practices and SCM ...

It is estimated that 50% of the world’s population reside in cities and urban settings. The number is expected to rise to 60% in the next few decades according to UN Habitat. The surging urban population presents a challenge and an opportunity for the development of green design and sustainable cities. Cities comprise of 60% of all energy usage, 60% of total water consumption, and 70% of all greenhouse gases production. The exponential trending of urban population together with contemporaneous standards of living implies that the demand for essential goods and services will rise. These include water, food, modes ...

Background

Although it is a small business compared to its competitors, Bain & Company has managed to succeed in modern complicated economy. Bain & Company headquarters, which is an American global management consulting business, is based at Boston Massachusetts. One of the main services of Bain & Company is to offer advisory services to a good number of the global largest government agencies, non-profit organisation, and other global businesses. The Bain & Company started in the late 1973 by a group of individuals and employees from the Boston Consulting Group. The initial leaders of the organisation were the GCG VP bill Bain who increase its profit by ...

Motivation

The modern era is facing problems regarding the supply of sources of energy, increasing energy costs and environmental problems associated to the use of traditional fossil fuels. Numerous methods and strategies have been made and done in order to solve the energy crisis as well as to protect the environment from further damage. Some of these methods and strategies include the development of renewable energy sources. These methods and strategies could greatly influence the progress of the society if it is used in technologies which are intensely common in the modern era such as the mobile phone. Mobile phone ...

Increasing Productivity in the Public Sector

Abstract
Employee productivity has been identified as a key success factor in an organization. However, there is limited research linking human resource management practices to employee productivity in the public sector. This study aims to identify how four human resources management practices – compensation, stress management, training and development, and performance appraisal – correlate to increasing employee productivity in the public sector. This is a qualitative study that makes use of a survey questionnaire as the primary research instrument.
Keywords: productivity, human resource management, HRM, public sector, government

Background

The public sector workforce has long been documented as having lower productivity when compared ...

ABSTRACT

CRM databases are created to aid organizations in managing their customers thereby increasing their revenue and profits. A central database of customers and contacts can help an organization drive forward sales to get higher returns on marketing activities. This paper describes the design of a customer relation management database for an auto part store. The store will document relationships between customers, salespeople, inventory, and products, through parameters such as orders and order lines among others. Using modeling tools such as ERD, a model of the auto part store CRM will be developed. The model encompasses the analytical and transactional components to ...

MEMORANDUM

ABC Company has for a long time been the leading marketing company nationally. However, the current analysis of this company's performance has revealed that it is not performing to its optimum potential. The need to improve the employees' performance has prompted the research teams to develop various proposals to help us achieve this ultimate goal. I take this opportunity to inform you that a study will be conducted to determine the role of management in the motivation of employees and the effectiveness of the motivational strategies used in ABC Company. In addition, there will be a discussion on the importance of motivation at ABC Company to develop a better motivational tool thatto help this company revive and re-establish itself. The members would be expected to cooperate during the study. They would also be expected to give accurate information to establish the right intervention measure.

In closing, I would like to say that the success of this proposal shall depend on your cooperation. I believe that achieving this proposal's objective shall propel the company's organizational performance to higher levels. Please let me know if you have any questions or comments.

Summary

ABC has long been rated as the best marketing company in the country. This performance has been attributed to the tireless effort of the employees. However, in the last two years, the annual general meetings have revealed a significantly low turnover, and the profits generated have significantly reduced. The research team, in collaboration with the management, has been working tirelessly in trying to find out what might be the problem. For a long time, this company has been assessing human resources management by assessing their performance and implementing a good salary system. This form of management has been successful until recently when despite a good salary system, the general performance has been unappealing.

The company is therefore committed to establishing a better motivational tool that may help counteract the company's current state. A study on a correlation among corporate productivity, performance assessment system, and motivational strategies will be conducted to find information necessary for the formulation of appropriate strategies necessary for improving the company's performance.

A survey with multiple choice questions will be conducted to elucidate the correlation among various factors acting on companies. In order to obtain as unbiased answers from responding companies as possible, the survey questionnaires should be as innocuous as they can be.

In the survey conducted, the respondents will be allowed to choose more than one answer to each question to minimize any interference or control by the surveyors. The obtained answers to the questionnaire are then subjected to analysis. An initial proof that the proposed methodology works would be shown in terms of correlation coefficients showing the correlation between corporate productivity against the performance appraisal system and motivation system.

The data collected shall be presented with graphs, pie charts, or tables. The conclusion made shall form a base through which the motivational process shall be prioritized. The findings and recommendations shall then be announced to the staff members so that they know the relevance of the new research and ensure that they cooperate accordingly to the new adjustments.

Purpose

The current era is full of external stimuli from different sources such as media, the internet, and people. These stimuli tend to fix any individual to a certain pattern, which he or she may not afford or sustain. This would eventually create stress for such a person, leading to poor performance in the organization. However, through appropriate motivation, such individuals can be made to understand themselves and how they can always be themselves without being swayed away. This research is to determine and provide a better art of motivating workers by basing on psychological motivation.

The Scope

The scope of this study is limited to large-scale organizations. This is because the study requires highly trained personnel and statisticians who can conduct the appraisal accordingly to avoid wrong intervention.

The Problem

The fact that every employee has different needs and desires implies that the nature of motivation used to motivate such employees should cater to these specific needs if the organization's productivity is expected to improve. This is because an employee's work productivity is affected by their needs. Managers should also acknowledge the differences in behavior among members and understand the motivation that each member expects.

This era of information explosion has brought about some advantages as well as disadvantages. A lot of information is being passed on how to motivate workers, but this information is meant only for some specific big organizations that can give out rewards to their workers without any loss. However, these organizations still cannot realize their optimum potential. It implies that the systems of performance appraisal are poor, and the motivational strategies cannot satisfy the needs of the employees. Due to this, this paper finds its base in researching the motivational ways that can be used to improve the status nationally.

Hypothesis

There is a close correlation between corporate productivity, performance appraisal system, and the motivational system employed.

Assumptions of the Study

The research assumes that the current poor performance of the company is attributable to the inadequate motivational system and that the era of information explosion is negatively impacting the worker's performance, and hence the need to adjust the motivational system accordingly can solve the current problems experienced by the company.

Limitations of the Research

Adopting several motivational systems and conducting performance appraisals is extremely expensive. Due to this, the research would only be significant for large companies.

Literature Review

Performance appraisal systems have a vital role in the organization's success (Latham, 2007). This is because it forms an important mechanism for controlling the organization, where employees can view their performance in the immediate past and take concrete actions for improvement. It also provides important information for human resource management to create fair and correct decisions regarding intervention measures, promotions, incentives, training programs, and career management (Goble, 1970). Companies typically require different performance appraisal systems tailored to the needs of their functions and processes.

For appropriate motivation, appropriate performance assessments must be done (Goble, 1970). Especially the provision of feedback to enable employees to learn how they worked; setting specific goals about what employees should do; team building to enable employees to participate with colleagues and managers in solving problems that hinder productivity, and monetary incentives that reward good performance.

According to Maslow (1954), three factors affect performance: 1) individual factors such as ability, skill, family background, and experience of employment, social and demographic levels. 2) Psychological factors like perception, roles, attitudes, personality, motivation, and job satisfaction. 3) Organizational factors, including organizational structures, job design, leadership, and reward systems.

Most organizations are using different modes of performance appraisal. Compensation is one of the most common. Compensation refers to the benefits received by employees for services rendered to the company, including financial benefits like salary, wages, incentives, bonuses, insurance, allowances, and non-financial benefits like the work environment and payroll systems. These rewards can motivate some employees but not all (Maslow, 1943). Employees will be motivated to perform better when they feel the benefits meet their internal and external needs. Companies must realize that their compensation system affects employee motivation. Per equity theory (Oliver, 1974), the most motivated employees perceive their rewards as equal to their contributions. Feeling rewarded comparably to peers means being treated fairly. Conversely, Maslow's hierarchy of needs states that motivation stems from meeting human needs in a certain order. Although these theories attempt to explain motivation, they may not be feasible today. This research aims to provide a more practical motivational approach to address the limitations of other theories.

Research Design

This study will use a qualitative design with a questionnaire covering various aspects of performance appraisal and motivational systems to collect employer perspectives on motivation and its influence on productivity. Productivity levels will be determined via a balance sheet review. Spearman rank correlation coefficients will determine the correlation between productivity, performance appraisals, and motivational systems.

Data Presentation

Collected data will be presented in simple graphs, with the y-axis showing agreement levels on performance appraisal and motivation aspects. The graph will reflect that a nurturing environment where contributions are valued is more important than rewards.

Strong retention correlates like pride, affinity for the work, leadership, trust, and teamwork indicate appropriate rewards should create an overall positive environment for employers and employees. Individual employee agreement levels on motivational aspects will be determined through survey questions.

References:

Goble, F. The Third Force: The Psychology of Abraham Maslow. Richmond, Ca: Maurice
Bassett Publishing, 1970. Pg. 62.
Herzberg, F., Mausner, B., & Snyderman, B. B. (1959). The motivation to work.

New York: John Wiley & Sons.
Latham G, (2007) ‘Work Motivation-History, Theory, Research and Practice’ Foundations
for Organizational Science, Sage Publications California
Maslow, A, (1943) A Theory of Human Motivation, Psychological Review 50(4):370-96
Maslow, A. (1954). Motivation and Personality. New York: Harper. pp. 236
Oliver, R. (August, 1974). Expectancy Theory Predictions of Salesmen’s Performance.

Journal of Marketing Research 11, 243-253.

Introduction:

Achieving sound financial condition is a major focus for many organizations as it is through continual buying from customers that an organization can grow. Online banking has been identified as an effective strategy of achieving customer loyalty by delivering the best service or quality product in the banking sector. It is however worth noting that very little research has been conducted on application of online banking in the banking sector across the globe with the changing time. E-Banking or online banking seeks to produce quality the first time saves time that is often wasted on correcting mistakes hence can be ...

Introduction

Apple includes a renowned company that stands out from many other companies of the world. It includes one of the most highly esteemed software companies that pose numerous economic threats to other renowned companies. A major competition occurs between Apple and Samsung companies. The main differences that occurred existed in their models. This led to a prolonged lawsuit between the two competing companies. Their raw over superiority and fame has led to long cases that most specialists view as rather meaningless. This kind of view by specialists since the probability that any of the two companies win the case appears vague.

Literature Review

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