The requirements of the complex and dynamic environment in which companies operate has made it empirical to understand the strategic issues which face organizations today so that they can develop sustainability and long term success for themselves. It has become important for strategic managers to develop their organizational goals and strategies in such a manner that the company is able to create competitive advantages and position itself effectively within the industry that it is operating (Kotler, 2009).A number of strategic tools are present that can be used by companies today such as Porter’s Five Forces Model, Value Chain ...
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Human beings have relied on communication for most of their daily activities. Communication has been developing with time, from its primitive forms during the Stone Age, where face-to-face was the only way people could communicate to the modern methods, where science technology has brought advancement in communication (Perse 2001). In the modern world, Television has become the most important and the most effective means of communication (Gorman & Mclean 2009). It is an essential part of our homes to the extent that it is impossible to imagine life without it. It entertains people of all ages particularly children. Kids love ...