Travel Case Studies Samples For Students

1. Company Profile

Thomas Cook Group Plc operates within the tourism and travel industry. The Company owns, operates and manages travel agencies, tour operators and car hire agencies, as well as owning their own aircraft fleet, cruise ships and resort properties. Thomas Cook is known as one of the largest travel companies in Europe.

2. Financial Analysis

The Thomas Cook Group has reported a robust set of results for the 2009 and 2010 financial years despite the uncertain economic environment and the significant adverse impact of a weak sterling pound. Thomas Cook‘s revenue for the year decreased by4% to £8,890million (5% deduction at constant currency).

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The changes in the global economy, the progressing state of the emerging countries that resulted to the increasing middle income consumers, and the development and spread of the internet technology impacted the ticket distribution system of the airline industry. The airline companies developed new and more cost-efficient ways of selling and distributing air tickets to be price competitive and at the same time to survive the intense competition in the industry and the economic struggles especially in North America and Europe.
The global distribution systems (GDS), was the most common and prevalent system of airline ticket distribution in ...

WTTC’s Blueprint

World travel and Tourism Council is the organization of international significance with the overall aim to bring forward knowledge innovation and outline the critical role of tourism as the driver of national and international economic affairs. Comprised of the top management partners from various international companies within the top 100, the organization built on the sustainable internal capacity and experience, able to deliver the important mission of raising the awareness of the population about the impact of tourism and travel activities on generating global wealth and wellbeing (WTTC, 2016). The WTTC's Blueprint for New Tourism was announced in 2003 ...

Tourism has been one of the fastest growing industries in the USA. In 2011, the travel and tourism industry provided support for approximately 7.5 million people and real travel and tourism spending rose by 3.5%. In 2011, more than 60 million people visited the USA and spent $153 billion (President’s Task Force on Travel and Competitiveness, 2012, p.3). However, the competition in the global tourist market has become very fierce. The European and Asian countries are competing for the bigger market share and there are a large number of new destinations that attract tourists. Therefore, the USA needs ...

In modern world the number of issues the company should deal with is dramatically increasing. Some main threats of the previous years are replaced by more significant ones. To remain competitive the organization should pay attention to all the decisions made on different levels. The company is also exposed to new types of risks. It means that the organization should use new approaches to manage both external and internal operations. The main requirement to the behavior of the firm is to be as flexible as possible. New strategies need to be defined in accordance with environmental issues and up-to-date ...

Customer Inserts His/Her Name

Customer Inserts Tutor’s Name
QUESTION 1
Throughout its history Chinese Airlines Limited (CAL) has been beset with a number of problems that have negatively impacted both its profitability and reputation. The sources of these woes have been diverse in nature ranging from human resource management issues to various political considerations. The airline continues to face a number of threats as well as harboring internal weaknesses that may threaten to derail the company’s future prospects, however the company also possesses significant internal strengths and possible opportunities to avail. These will be described below using various analytical methods.

PEST

Political ...

Introduction and Background of Organization

JetBlue Airlines was founded in 1998 by the former executives of the Southwest Airlines led by David Neeleman. The company specializes in the low-cost travel, but it is very different from the other competitors, because it was able “to bring humanity back to air travel” (Dess, Eisner, McNamara, 2012, p. 148). In particular, the company offers in-flight customer service; the booking and check-in systems are user-friendly, and the multiple routes and low flight fares provide JetBlue with the strong competitive advantage.
However, the quick growth in the 2000s meant being exposed to many risks that existed in the external ...

Introduction

Tourism has been the biggest revenue earner for most of the OECD countries on the continental map. The member countries have had a consistent rise of both local and international tourism which has encouraged them to consider policies to enhance the industry. There are countries that have had a significant growth of the industry, but the economic crunch of 2008 and 2009 worked a dent in the progressive rise of the industry. It triggered a closer scrutiny into the industry and the countries have been on the lookout to guard the same events from happening.

The Policies and State of Affairs

The U.S has had ...

Tourism is a very important industry that impacts the world and its economy. Since the advent of air travel, tourism has become more easy and affordable. International travel has assumed huge proportions with the growth in the travel industry and the airline industry. But challenges abound and persist. The Tourism industry is burdened with increases in taxes, which increases fares and rental rates, impacting growth. The cost of fuel keeps changing, adding a level of disruption to the industry. Globalization and standardization in the industry is delivering similar experiences to tourists – be it in hotels, cuisines, activities, locations; while ...

Porter’s Five-Force analysis is an examination that helps a company or an individual in determining whether to invest in a certain industry. The analysis examines the level of competition that exists in an industry, the potential of new entrants, the possibility of introducing substitute products, and the bargaining power of buyers and sellers in the industry (Truxal 54). These factors when combined inform an investor about the profitability of investing in an industry. Therefore, it means that the porter’s framework acts like a SWOT analysis because it identifies the strengths and weaknesses that exist in a market. An analysis of the ...

Macro Environment

An external analysis is carried out to identify a company’s strategic position; it is very important to know the company’s strengths and capabilities of the shareholders anticipations on the share value in order to identify the strategic position of the business. Delta airlines are a major airline company in United States and it is headquartered in Atlanta. The airline and its subsidiaries have more than 80,000 employees and operate more than 5000 trips on a daily basis. The company has an asset base of $52 billion dollars and net profit for the year 2013 is $10.5 billion.
Macro ...

Step 1:

This efficiency analysis will examine the efficiency of widen an intercity highway in Los Angeles from four lanes to six lanes with the intention of reducing traffic congestion. Already the existing highway has four lanes. However, due to congestion, the project team proposed the idea to widen the highway to accommodate six lanes.

Step 2:

In this case, the main purpose of the economic efficiency analysis is to determine whether the project is viable for its entire lifetime. Any major infrastructure works within a city are very expensive. In addition, infrastructure projects have a life expectancy and they are expected to ...

Introduction

The airline industry had long been using online service to sell tickets. Online ticket sales have continued to grow at about 10-15% every year. Air France has been among the early users of online ticket selling and has benefitted greatly from it. The airline has enjoyed some growth and respectable performance in spite of the crises within and outside the industry.

The Internet and the Airline Industry
Since the early years of the internet, the airline industry has been among the first to embrace the power of the internet. It had been among the first industries to begin selling ...

A Case Study

Introduction
Sports Tourism or Sport Tourism in general is the activity of traveling to different locations around the world to witness or take part on a sporting event. This activity is all about sports participation and is reinforced by leisure. In the late 1990s, information published connected to this topic is about Sports and Tourism. The role of sports to promote holiday tourism, meaning sports only played a minor role to attract travelers into a certain area in the world (Bull & Weed, 2011). So it is clear that Sports Tourism right now, doesn’t have the certain factors to ...

Abstract

Hong Kong Disneyland has been opened for over a period of ten years .It is beautiful and attractive place to visit. Being so famous it still has many problems till today. Below discussion describes the issues faced by the Hong Kong Disneyland.

ISSUES FACED BY HONG KONG DISNEYLAND ARE AS FOLLOWS:

- With over emphasis on China market, Hong Kong Disneyland has focussed on China market for a long period. With the opening of Shanghai Disneyland this year, Hong Kong Disneyland predicts that they will lose 50 percent of tourist’s attendance.
- Brand image of Hong Kong Disneyland is diluting because it has created too many issues like ...

JetBlue is a relatively new airline in the United States. JetBlue has produced impressive financial results at a time when the other airlines were suffering from losses. The company instead of targeting the masses selected to target a niche market and specialize in the underserviced airline routes. It currently stations its planes in secondary airports to avoid competition and get better treatment from the airports, and has been promptly acquiring new aircrafts in response to its growing popularity and increasing number of passengers.

SWOT Analysis

Strengths:
- Balances cost cutting well with high levels of customer service
- The company does not ...

Introduction

Executive Summary
Southwest Airlines is an airline company headquartered in Dallas, Texas. The company has been in operation since 1971. It is the leading local airline in the US. Analysed as per the porter’s five forces model, Southwest Airlines has a good chance of weathering competition from market entrants due to its unique approach to business as Simple, Fun and Profitable. The general external environment presents increased population and therefore higher market, better and supportive technologies, non-bureaucratic political and legal environment among other aspects advantageous to the growth of the company. The main weaknesses for the company are ...

TICK BITE CASE

Discussion - Cara L. Munn against The Hotchkiss School
What are the standards of care for liability of a private boarding school for its students and the international travel programs?
The Hotchkiss school is a non-stock corporation having registered its business in Connecticut and therefore, formed pursuant to the laws of this District. According to the State of Connecticut Regulation of State Board of Education, the well-being of students is defined as a fundamental value in all decision making and actions. Besides, the dignity of each student’s family and open communication with them must be respected. “Educational tour ...

Market Research

Every year, most Britons like to go on vacations. The primary aim is to escape the harsh winter weather. The most common destinations preferred by British citizens are usually in the tropical or temperate regions. In these areas, temperatures are mild and provide a lot of comforts. A recent study stated that in 2016, almost a quarter of the population will be willing to spend more on their holidays. This finding is, of course, in relation to the previous year.
Furthermore, the research stated that one in five citizens will travel to a place they have never been before. ...

1.0 Introduction
Operating in a constantly changing business environment is a challenging task. Therefore, those organizations are most likely to develop and expand that take strategic initiative and avail opportunities available to them. However, the expansion could be international or regional where decision is made on the basis of target market and competing regions. This paper overviews case of Southwest Airline and proposes a marketing plan for expansion in a new market.
2.0 Overview of South West Airlines
South West Airlines is one of the largest low-cost airline in the world. The airline was founded on 1967 by Rollin ...

Introduction

Southwest Airlines is a major US based airline that provides high frequency short-haul services. The airline began its operations in 1971 with a few Boeing aircrafts serving only three cities in the US. Today, Southwest Airlines is one of the largest airlines in the United States, and operates close to 300 aircrafts to 60 cities. The airline’s rapid growth is partly due to its low-cost strategy and efficient customer services. Although the air travel industry has previously suffered a series of drawbacks, Southwest Airlines has always remained resilient. The company’s mission objective is to embrace high quality ...

Boeing Company is a leading manufacturer of military, aerospace and commercial aircraft based in the United States. Despite decades at the helm of the global airframe manufacturing industry, in the early 2000s, the company encountered a major threat to its grip on the market due to competition from Airbus, a European-based aircraft manufacturer. The competition between the two corporations intensified with Airbus undertaking to build the world's largest commercial plane, A380 that could not only carry more passengers but could also fly further distances and significantly reduce the operation costs. The Boeing responded by approving the construction of a ...

The company has financed its operations using the initial investment, limited partnership, and five different private equity offerings. The initial investment was $2,000 put into the company by Jim Hornthal, its founder. The company also entered into a limited partnership that enabled it to raise $387,000 from wealthy individuals. It then raised money by issuing preferred shares (Series A shares) in a private equity offering. These funds were used to finance the Non-broadcast Program Development. Series A shares raised $98,000.
The firm’s Television Programming development phase was financed through 13 different private equity offerings. This ...

Introduction

Big Yellow Self Storage is the largest self-storage company in UK. It has 76 operating locations in London and South East of the United Kingdom. Big Yellow provides self-storage service to both individuals and businesses (Big Yellow, 2014). Established in 1998, the company has grown into most-favored self-storage company of Londoners. The company takes pride in its revenue of £70 million and a net income of £32 million (Yahoo Finance, 2014). Big Yellow is facing some competition in recent times. This paper has given an SWOT analysis of the company.

Strength

The overall rate of people travelling globally has increased in ...

Executive summary

Airlines industry is marked by innovations and dynamism. With technological advancement, increased attractiveness of the industry and increasing liberalization in airlines industry, have made the airline industry highly competitive. The low cost carrier industry is going through its best growth phases presently. With level of competition is increasing with every airline company trying to gain share of profit from this industry. Price wars are increasing. To offer the services in a cost effective manner, the challenge faced by the low cost airlines is to reduce their operating costs. The companies adopt different strategies based on their product and service offering ...

In The Economic, Social, Spiritual and Political Spheres of Aboriginal Life

In The Economic, Social, Spiritual and Political Spheres of Aboriginal Life
Reciprocity is an underlying principle expressed throughout Aboriginal societies. The first thing to recognize when considering any aspect of Australian Aboriginal Society is that this is not one single social group but rather a society interwoven by more than five hundred social groups. Many attributes of each society are different from group to group. There are different languages, life styles, customs, and practices. There are certain core beliefs and customs that do cross the continent and appear universal. Reciprocity is a learned behavior. This is easy to see when ...

1. What audiences will you need to consider in your response?
Since the letter was published in the local newspaper, the response should also be published in the same local newspaper to cater to the particular audiences who read this newspaper within the local community. The response should be sent to the editor of the local newspaper and be requested to be published as a response to the disgruntled customer who allegedly complained on the service and entertainment in the recent cruise. As such, the readers who have apparently read the complaint could also read the response from the ...

Executive Summary

The study focuses on identifying the major issues related to Southwest Airlines. It uses internal, external, and financial analysis for the company and the results show that information system of Southwest Airlines, the risk of competition, lack of long route flights, and integration issues are the current problems faced by the Airline.

The internal analysis reveals that the company faces major threats in the market, and the specific threats are as under.

Competition,
Legal infrastructure,
Unemployment and inflation, and
The shaky economy of the US.
The SWOT analysis also explains that the company is dependent on different sources that create specific weaknesses for the business. The dependence of Southwest Airlines is provided below.

Revenues through passengers,

Single provider/supplier,
Limited domestic presence,
No ...

Business Strategy: Southwest Airlines

Introduction
Southwest Airlines has established its brand as a lost-cost air transport service provider spreading its wings across 58 states in the United States and the nearby international market. Herb Keller, the founder of Southwest Airlines, started the airline project with the ideology that getting passengers to their destination in time and at the lowest fare possible will always make them fly the airline. With this simple notion, the Southwest Airlines was born and has been able to gather traction in the US Airline industry catapulting it into the top five largest commercial airlines today.

Operating Revenue, Net Income, Load Factor and Trips Flown for 2014 to 2010 (Figures in $M except load factor)

Data derived from Southwest ...

JetBlue Airways is a new airline company in the United States that is noted for its low-fare and efficient service. The company was founded by David Neeleman in 1999 and is now one of the major airlines that operate in the United States (Gittell, & O'Reilly, 2001, p.1). One of the key factors of JetBlue Airway’s success is its aggressiveness towards expansion. The company, for instance, added 10 new planes every year as part of its expansion plan as well as adding new routes and domestic markets. Accordingly, the company wishes to achieve rapid growth “while building a value-based, ...

Business Strategy Formulation and Implementation

Business Strategy Formulation and Implementation

In the United States, there are more than 600 fast food restaurants and thus there is a strong rivalry in the market. Every day, a new entrant in the market tries to steal the revenue and existing customers of the already established business firms. This has forced many firms into coming up with competitive strategies to maintain or increase their market share and revenue. For Panera Bread, the main strategy that they have implemented is the product differentiation. The firm comprehends that the differentiation is a determining factor in the fast casual industry, and it provides a competitive advantage ...

1. How does Southwest add value? What makes Southwest different from just “any airline”?
Southwest Airlines adds value through its focus on simplicity, efficiency, excellent customer service, and fun. Its lower prices, outstanding delivery of service to customers, innovative human resource management practices, and efficient operations to drive the low cost structure, makes Southwest different from other airlines. Some of the operations include the purchase of only one type of plane to ensure large discounts during purchase and reduce the maintenance and repair costs. The company also adds value through its excellent communication – it communicates frequently, in a ...

Michael Porter developed the developed the five force parameter to determine the factors threat influence the performance of a company within an industry. The forces will be applicable to SkyWest Airlines by considering both the internal and external factors affecting its performances in the airlines industry. This study will also consider some financial aspects of the company, which influences its performance.

Threats of new entrants and barriers of entry

The airline industry is versatile and does not promote any monopoly. This predisposes a company like SkyWest Airlines to intense rivalry because the company that enters the industry may have access to better inputs compared to it. In this regard, ...

Introduction

The need for organizations to provide their employees with a work-life balance is increasing every day. Although most companies would love to provide their staff with the opportunity to work from the comfort of their homes, there are various challenges standing in the way. The ability to access company networks regardless of the geographical location presents different benefits such as increased employee productivity, satisfaction but also presents some cons such as security concerns and increasing costs for the company. Developments such as the Cisco Virtual Office Solution have significantly addressed the concerns for many businesses and still provided the ...

How do economic issues, politics, and social factors affect the airline industry?

Since these external factors also affect the airline customers, airline industries also need to adjust their business operations and standards. With that, their strategies, prices, and resource allocations are being adjusted according to how these factors affect customers. As such, the most important thing that the airline industries need is to keep updated with the changes made by these factors. With that, they will be able to optimize their strategy, and keep up their revenues with their costs (Cederholm, 2014).
What is the financial position of the companies in the airline industry including the impact on airline suppliers? (Lessors), ...

Introduction

Southwest Airlines was launched with an aim of offering cheap, reliable and friendly flights to different destinations around the U.S. The company’s objective is to connect people to their crucial lives (About Southwest n. p.). Importantly, Southwest Airlines has grown to be one of the largest airline companies offering domestic flights in the United States. The acquisition of AirTran is a strategy that aims at expanding Southwest both in assets and international flights.
This paper analyzes the market position of Southwest by answering questions on the company’s culture, values, opportunities, challenges and acquisition of AirTran.

SWOT analysis of Southwest Airline

SWOT analysis ...

Most of the culture-related problems facing 3rd world countries rely on traditional methods of production such include the participation rate of men and women. Women are not very active in the labor force. There are beliefs that women should not participate in particular jobs thus lowering the number of viable employees (Jiang 190). Education and skills necessary is also a major challenge as far as culture is concerned. Education is a basic necessity to any human. In most of these third-world countries, illiteracy levels are very high, and this mostly has been contributed by bad culture. People from these ...

Southwest Airlines Company is a major and the largest low-cost carrier in the world, which is located in Dallas, Texas. The company’s vision is to become the world’s most loved, most flown, and most profitable airline. The vision lays a strong background for the attainment of its main purpose, which is connecting people to what is important in their lives through friendly, reliable, and low-cost air travel. The paper tries to establish the state of Southwest Airlines in 2008 through the analysis of its strategic plan, ethics, marketing research, leadership, organization structure, creativity, and success factors.

Managing Growth

In ...

Introduction

Over the long period of its history casino gambling has been an important source of entertainment, as well as a focus for the government’s regulatory activities, significantly influencing the competition within the industry. According to the information by the PwC, the revenue of the USA-based casinos accounts for 48.9 percent of the revenues of global casino industry. The casino gambling market is characterized with relative stability following the 2008-2010 decline. The major trends of the industry development are an expansion of regional casino markets (e.g., in Pennsylvania), a growing accessibility of gaming for different customer groups, as well ...

Introduction

According to United Nations (2008), deregulation of the airlines in the recent years has resulted to free strategic choice making in terms of fares and network structures. Most airlines, including Hainan opted for the hub-and-spoke networks, which resulted to increased concentration of traffic on spoke routes and increased savings from the fewer routes. The advantage from the same was maximizing the traffic densities due to the use of large crafts along the routes. However. Graham (2013) outlines that the system adopted has resulted to congestion in airports and a high number of flights have been affected by delays, missed ...

Question 1: Telepresence Benefits

Based on Cisco’s claims, there are a number of reasons why TelePresence should already be used in companies and other organizations. First, it has the capability to increasing employee productivity and collaboration because it reduces the need for employees to travel to places where they need to attend meetings. This eventually results in less wasted time travelling and recovering from fatigue caused by the travels. Another benefit realized through the utilization of TelePresence is that it enables business process transformation making a company closer to its clients. This is done by conducting meetings with their customers regarding products or giving ...

- “Stopping Outshopping” provides a good practice model for healthcare executives, by exploring the Scarlet Hospital case. Activating as an insulated business, Scarlet Hospital never stood back in terms of providing qualitative and modern services, although it enjoyed the favorable condition of not having relevant competitors, which could have allowed the company not to strive for quality. Not being complacent is the key of longevity for Scarlet Hospital and Barr (2010) acknowledges that businesses need to change, to permanently adapt on the changing customer needs and market trends in order to remain relevant. This is the lesson that Scarlet Hospital ...

A society that is too dependent on technology will only be crippled if so ever the same technology malfunctions or ceases to exist. Technology has made the lives of people more comfortable and easier by turning what was seemingly impossible before into a reality that people have benefitted from. One can now travel faster and communicate with other people no matter the distance. One can search for information and gather data that would have taken a long time in a matter of seconds. In terms of productivity, technology has contributed greatly in its augmentation. However, an overdependence on technology can lead to ...

Background of human trafficking

Human trafficking can be related to the slave trade, a practice that was common before the 17th century. Human trafficking involves the transportation of human beings from one region to the other for the main purpose of providing cheap labour, as well as some income to the traders. In this procedure, humans are lured or forced into accepting to work elsewhere for a fee. In some cases, there is no payment accorded to the workers, they are not paid anything especially if they have been exchanged for money. Their masters or mistress only agree to carter for their needs during the ...

Introduction

The Virgin Group is a chain of businesses that are run separately under the aegis and leadership of Sir Richard Branson. The Group has vast interests in various fields such as entertainment, travel and lifestyle among other key fields. Indeed, the company’s most distinctive resource is its chief executive Richard Branson and its people. Branson’s charismatic style makes the company stand out. In fact, the entrepreneurial flair of the chief executive gives the company the competitive edge as other companies are unable to replicate this in the affairs of their companies. The Virgin people also constitute human resource ...

Executive summary

As the newly appointed head of the travel and hotel support operations strategic unit of this company, I have thoroughly schemed through these units activities and would like to present my suggestions on some of the changes that need to be made in the company’s operational activities. My role as the head of the operations strategic unit is to manage the product portfolio of this unit. The operations unit is responsible for providing all the services offered by this company to its various clients. I have scrutinized my area of control and have come up with a concrete proposal ...

Rapid Freight is experiencing major technological challenges following its successful expansion and rapid growth over the past few years. The company needs to rapidly incorporate networking solutions into their system. Some of the challenges ailing the company include keeping customers informed about on-time delivery; the demand on its wide area network (WAN) keeps on exceeding capacity; the company’s main data center keeps suffering network outages and spontaneous downtime; the ISDN telephone system in the company keeps on failing. Rapid Freight wants to have the ability to monitor, supervise and manage all the data and voice services. Rapid Freight ...

Abstract

In this essay, a description is made about the SARS virus and of the characteristics that most make this pathogen a feared one, in what regards its spread and severity of the disease.
On SARS cases that have been studied, the characteristics that make this pathogen a feared one are the fact that it is a highly infectious pathogenic agent that is easily transmitted, both by person-to-person contact, in everyday situations like coughing or sneezing, and by contact with infected surfaces, and also the fact that it can be easily confused with common cold situations in its early onset stage and, consequently, ...

The case is about International travel agency and talks about the sales force inability and lack of motivation to increase sales revenue. The CEO is apprehended and deeply concerned about the declining sales volume and inactive sales people. The sales force has been divided into two categories; the consultants and travel counselors. The people entitled as sales consultants work outdoor and the counselors work indoor. There is no quota assigned to people of either group and no remedial actions are taken in case of any failure to meet the sales target. Agency organizes trips for the sales people to ...

Demographics. Technology and younger generation of travellers. The change in demographic pattern shows that air travel is becoming more appealing to younger generations. It is because of the integrated technology to airline services such as wifi, social media and mobile features. An example of this trend is the increasing number of South Floridians flying to Caribbean, which prompted expansion plans for the industry (Satchell, 2011, web).
Economic Segment. Continued Growth. The effects of the economic crash back in 2008 is slowly wearing out. As a result, more and more people are now turning to air travel. In fact, the ...

Discussion

One of the sustainability efforts by Microsoft is using information technology to improve energy efficiency. Microsoft is empowering people and organizations on how to use software to assist in increasing energy efficiency and hasten innovation and the use of clean energy resources. Microsoft is especially focused in upgrading energy efficiency of information technology. This is through working in collaboration with customers and other players in ensuring that there is increased energy efficiency across all sectors of the economy. Additionally, Microsoft is developing new products and services that will aid in solving environmental problems. The company is focusing on developing ...

Abstract
Shelter is one of the basic human necessities. Provision of decent-quality and affordable housing is one challenge that various authorities have been faced with, and Sheffield is not left behind. Though she has surpassed her average annual housing needs, Sheffield is still struggling to mitigate housing problems. This research project reviews the use of Geographic Information System (GIS) in Sheffield’s housing and how education level affects the adoption of GIS in affordable housing initiatives. In order to achieve this objective, the current state of Sheffield’s housing is exhaustively considered. Using the boundary data from EDINA ...

The recommendation that the U.S government collaborates with other governments to prevent the entry of terrorists has been well-applied over the past few years. For starters, the United States has agreed on data-sharing with the European Union for identification of potential security threats, and the prevention of the threats accessing mobility channels. The US-EU Passenger Name Record (PNR) Agreement deals exclusively with travel between the two countries. The PNR agreement governs the application of passenger records contained in the PNRs that are generated by airlines from the information obtained from passengers on transatlantic flights. This information is forwarded to ...

Question 1: Arabic Perfume Unique Selling Propositions and Position Strategy in the Global Market

Pursuit defines unique selling propositions as an act that sets a business to stand out uniquely because of what it produces in the market. In most cases, companies make mistakes of wanting to be known for everything as soon as they enter the market. One of the Arabic Perfume propositions is that their fragrance produces are descent and anchored in the local’s culture, and traditions and consumers use it a lot, and the businesses have a tradition of gifting the fragrance. For this reason, a Middle Eastern customer can buy several units of same scent perfumes (Elizabeth Arden ...

5 Forces Case Report: The Air Express Industry Case Questions

Introduction

The air industry in the US dates back the early 1970s and its growth and development was gradual and based on numerous factors. In the initial period of operation, the industry particularly dealt with small packages and the entry into the industry was challenging due to the environment characterized by significant regulations. It is essential to understand the primary factors which led to its growth and development to its current status. First, the deregulation in the industry is attributed with significant changes, which allowed Federal Express, which was among ...

About the report

The objective of this report is to assist One-World Investment Consortium, who is planning to invest £150 million in Thomas Cook PLC, a British global travel company listed on the London Stock Exchange under the ticker sign of ‘TCG’. We duly understand the impact of our professional recommendation on Consortium’s final decision making related to investment, and therefore, we intend to be comprehensive in the approach our analysis.
As for the structure of this report, it will be a two-part report. In the first section of the report, we will evaluate the past 5 year(2007-2011) financial performance ...

Improving Revenue for Hong Kong International Airport

Abstract
Hong Kong International Airport is one of the most thriving airports globally due to its quality, innovations and extraordinary services offered to the customers. The primary source of revenue for the airport currently mainly comes from the passengers and cargo. The airport has over 160 destinations worldwide, indicating how expansive the company covers worldwide. It has been ranked as one of the best airports globally over 40 times for ten years. The airport is highly accredited due to its high levels of security, comprehensive safety measures and its obsession with environmental protection. In the year 2008, the airport ...

Researchers estimate that there will be the emergence of new global trends that will significantly shape the future of businesses. The single most important macro trend that will affect the hospitality industry in the near future is the continuation and evolution of global violent extremism and terrorism. This trend falls under the macro category of political and legal forces. Events associated with terrorism have intensified over recent years, and they pose a great risk to major economies and businesses around the world. Recent research indicates that sectarian and fascist ideologies have continued to expand and in the process, new ...

PHIL 434 Medical Ethics

Short answers 3 point seach
What is medical tourism?
Medical tourism is “where patients travel overseas for operations and various invasive therapies.” (Connell 2006, p. 1093).

What are 3 reasons people choose surgeries/procedures in other countries?

1. Economics – Even with health insurance, many procedures can be performed
for a fraction of the cost overseas.
2. Quality of care – quality of care is increasing around the world to the
near equivalent of Western countries.
3. More options- Even with health insurance, many patients find their health insurance companies limit the kinds of procedures they are able to receive.

What is the commoditization of care?

Turning health care into a commodity that is undifferentiated from other competing ...

Tourists Relationship with Food and Drinks

Introduction
According to Dale (2006, p.2), tourism involves activities of people travelling to take vacationsin places that are outside their typical environments. These vacations do not exceed one consecutive year. Tourism is driven by several factors such as leisure, business, or any other purpose (Dale, 2006 p.2). The definition indicates that tourists move away from their usual homes to a destination where food, drinks, and culture are different.Food and culture are strongly linked. Food choices reflect the identity of the eater (Hurh and Kim, 1998 p.72). Human beings tend to adhere to taking familiar foods and drinks because of ...