Market Thesis Proposals Samples For Students

The Proposal

The purpose of this document is to present a business idea for the development of the Virtual Learning Space (VLS) for the online streaming industry. More specifically, this media product will present an interface and the category of short interactive videos, targeted at the development of specific skills, knowledge, and awareness among targeted population group. That said the product will consist of several twenty to thirty minutes’ videos, supported by the opportunity of interactive test and Q&A blog sessions. Importantly, the VLS will be licensed to only one online streaming provider, but “fed” by a variety of developers from ...

How will Starbucks maintain it?

Abstract

This thesis presents a critical analysis of the business situations faced by Starbucks Corporation over the years. It briefly analyses its business practices and the causes of its decline in sales. It argues how the company’s move to outsource some processes is ethical. This paper also looks at the sensitive side of outsourcing and argues how even the offshore outsourcing is ethical in today’s world of globalization. In order to present the arguments in favour of ethical outsourcing the paper also touches upon concepts in business economics that were present as early as 18th century and were ...

Introduction:

Achieving sound financial condition is a major focus for many organizations as it is through continual buying from customers that an organization can grow. Online banking has been identified as an effective strategy of achieving customer loyalty by delivering the best service or quality product in the banking sector. It is however worth noting that very little research has been conducted on application of online banking in the banking sector across the globe with the changing time. E-Banking or online banking seeks to produce quality the first time saves time that is often wasted on correcting mistakes hence can be ...

IDENTIFICATION OF THREE ESSENTIAL ELEMENTS IN RESEARCH PROPOSAL

A research proposal basically has nine elements that make the research proposal attractive and effective. Out of the nine elements, three elements are the most essential in a research proposal. The three elements are as follows;

Statement of the Problem

The first element is providing the reader with clear and concise statement of the research or the goals of the project. In simpler words, this section includes the specific question(s) that must be answered along with the significance of the research proposal (Sekaran, 2006). In addition, it has also been indicated in several researches that this particular section provides an explanation of how ...

Just to begin with, I would like to bring to your attention that for the purposes of this project, I met one of the senior executive officer who is responsible for marketing for a fast growing frozen yogurt chain with the name Yogurtland. After the executive officer provided us with a brief overview about the company, we were given the responsibility to conduct a comprehensive marketing research after which we were to develop a marketing program from the information obtained after conducting the marketing research.

Objectives

The following represent the fundamental goals or aim for developing this marketing program.
After thoroughly performing our ...

Introduction

The countries covering the South East Asia region have had a population surge during the past decade and at the same time the population is expected to continue increasing by around 25% of the current figures. This overly populated region is hence subjected to high degree for demand of commodities in order the needs of the consumers can be met. The high number of citizens in the particular countries has also resulted in the increase of waste materials released to the environment either in solid, liquid or even gaseous forms. The high demand for goods and services have burdened the ...

Keywords: Complaint handling, Customer loyalty, Service failure, Service recovery, Transparency

Introduction

One of the primary goals of business organizations is to provide effective customer service to ensure that they retain their existing customers and attract new customers to the business. Retaining the existing customers shows customer loyalty. Achieving customer loyalty is critical to the success of organizations because it helps them to maintain their share of the market. However, the imperfect nature of organizations means that service failures occur at times, and this has a negative effect on customer loyalty. Service failure refers to the occurrence of errors in the ...

INTRODUCTION

The society is aware that unemployment negatively affects the economy and the quality of life of many people in general. Many efforts had been put into reducing unemployment along with the high cost that comes with these efforts. Due to the apparent effect of unemployment, many people often propose on how unemployment may be lowered without thinking much about the many factors that come into play with regards to unemployment. A good proposal should not only focus on the solutions, but on the underlying principles as well. Likewise, this paper will focus on concepts that are relevant to unemployment, ...

Business proposal for change

Introduction
This paper aims to develop a business proposal for Tesco Inc. In this proposal the main focus is to explore different points of change. The change is very essential for the growth and progress of an organization. Looking at the company’s profile it can be suggested that the company can further increase its profit by making certain change in its selling and marketing strategies. In order to make a better proposal for the organization 8 phase model of change in business is illustrated. Furthermore, a detailed online channel of marketing is discussed which can be very much beneficial for ...

Abstract

The emerging economies are usually faced with more uncertainties than developed economies. This provides a harsh environment for operations, which creates a situation where the decisions of the organization are well analyzed before being enforced. This calls for inclusion of an independent body in the decision making body of an organization. This paper will expound on the role of independent directors in an organization in regard to emerging economies.
1. Introduction
1.1. Background
Corporate governance refers to the balance that exists in the management of resources of an organization in the most efficient means in order to achieve ...

For many years, animation has been one of the most effective and interesting media formats. More recently, the growth of the Internet around the world has made animated media available to everyone. Animation provides artists and filmmakers with a very creative tool. This tool can provide a range of different content to children, young people, and adults. Moreover, animation can send a variety of messages in very creative and unusual ways. This technique has been used in many fields, such as multimedia, TV ads, web design, teaching programs and some other media products. Statistics demonstrate that Japan and America ...

Request For Proposal

Introduction
Medix Company, a private company, produces and markets various medical surgical things and devices. Industrialized facilities manufacturing medical equipment are located in three main states. Distribution facilities are located in the three top urban areas. Sales are completed in the course of an outsourced transaction union. In the monetary year finished January 31, 2015, net revenues were roughly $5.5 billion and assets surpassed $6.5 billion. Additional information is accessible on our Web site at www.medixcompany.com.
The company has been established way back 1990. It makes its name in the global market by providing quality medical equipments to both ...

INTRODUCTION

A Director at the University of Georgia Atmospheric Sciences Program posed a question during an interview with the Ebony magazine “Why African American girls May Be Left Out of the 21st Century Job Market”. The answers to the question seem to be glaring simple and complicated at the same time. African Americans, especially girls in the science, technology, engineering and mathematics (STEM), continue to record decreasing numbers careerwise. Will all the data pointing to the fact that STEM jobs in the 21st century are considered the best jobs with the top 15 emanating from any one f those fields.
...

Soccer

INTRODUCTION
Soccer was introductory amplify in England in the 19th century. Soccer is also referred to as Football in some other countries like Ireland, Australia, Canada and other countries where it is popular. FIFA or Federation International de Football Association was founded in 1904 as the main federation of soccer teams around the world. Soccer is one of the most popular sports in Europe and in the Americas. It has a vigorous and impressive history in the world of sports. The sport is basically being played by two groups of 11 players and each team using a soccer ball. The ...

Business Startup Proposal

Delicious and healthy food on time
Summary
Time Food is an Asian food restaurant that is totally committed to providing its customers with healthy diets. The restaurant is also committed to ensuring that all the guests get professional, courteous, and quick services. As a leading food eatery in the region, we will continuously ensure that the food we serve to our customers meets highest standards of seasonality, freshness, and quality.

Team

Time Food’s management team comprises a chief operating officer, a catering manager, and a marketing manager. The chief operating officer has a master’s degree in management and ...

Q1. Provide a ten year present worth financial analysis to determine if this proposal is financially advisable. He is to use a minimally acceptable rate of return of 10%, income tax rate of 20%, and a capital gains tax rate of 15%.
When a company takes a decision to diversify its operations, it needs to make some investments in order to finance the decision. In order to take an investment decision for a project, financial analysis of the project is required. An analysis is required to assess how much initial investment is required for the project and when the project will begin to generate ...

Thesis Proposal

Thesis: The economic, social, and political, changes witnessed in China today could be the proof of the impact that international organizations have on the nations of the world, today. Prior to China’s rapid growth, it had not witnessed the fast economic, political, and economic growth it does today. The developments could be a result of the country’s move to join the World Trade organization.

The main question of research focuses on the reason China did not join the World Trade Organization earlier regardless of the prosperity it brings to other nations. It emanates from the academic debate through ...

Abstract

In this thesis, the security concerning the near-field communication and its applications will be investigated. A thorough risk assessment is performed on the threats, attacks and the fraud scenarios related to NFC. It goes on to argue against the statement as per the standard that NFC is safe by its design, because it works in close proximity only. It discusses the possibility of eavesdropping along with other possible hack attacks. The impact of the attacks is analyzed and the best possible solutions are discussed. It goes without any debate that the first and the foremost authentication that needs to ...

Background

Although it is a small business compared to its competitors, Bain & Company has managed to succeed in modern complicated economy. Bain & Company headquarters, which is an American global management consulting business, is based at Boston Massachusetts. One of the main services of Bain & Company is to offer advisory services to a good number of the global largest government agencies, non-profit organisation, and other global businesses. The Bain & Company started in the late 1973 by a group of individuals and employees from the Boston Consulting Group. The initial leaders of the organisation were the GCG VP bill Bain who increase its profit by ...

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Introduction
Of economic theory known such a thing as discrimination in the labor market . Discrimination on the labor market is the practice of hiring , which leads to differences in wages for equally productive workers . In the presence of wage discrimination against certain groups of workers is lower than that of other groups doing the same work with the same qualifications. Entrepreneurs often accused of discrimination on grounds of race , sex, age , disability , religious beliefs or ethnic origin .
Discrimination affects the functioning of labor markets . It generates differences in equilibrium ...

The Merck & Company, Inc is an established company that specializes in manufacture of drugs for humans, animals and the environmental health products. They divisions have specialized tasks such as research division, Animal drugs division, human drugs division and so on. Since the establishment of the Merck Sharp & Dohme Research Laboratories, the division of Merck that specializes with research activities, the rule has been that approval for the development of a product for market purposes is decided by the head of the research division. This meant that scientists were funded by Merck to conduct preliminary and extensive research to develop products ...

1.0 INTRODUCTION
Tesco has grown in leaps and bounds over the years over the last two decades. Currently, Tesco is the second largest retailer in Europe and the third largest retailer. Carrefour, which is larger than Tesco, has a lower net income than Tesco. A research conducted by Bernstein Research indicated that the international prospects of Tesco have been underappreciated. In fact, it indicated that Tesco is better positioned for growth internationally compared to its competitors. Tesco has been a success story that has been studied by various researchers in an effort to unravel the reasons behind its success. Different ...

CHAPTER ONE: INTRODUCTION

1.0 Introduction
The phrasal word ‘Big Data’ means literally an enormously huge volume of data. In the present information era, terabytes of data are generated and petabytes of data are processed everyday with the outreach of ubiquitous social media, online shopping and many other mobile and internet based applications. The traditional methodologies became inadequate to process, analyze and extract information from these huge data volumes from diverse sources and of new and different data types. So, new ‘Big Data’ methodologies have been developed in dealing with this barrage of data and to help governments, businesses and industries in taking ...

Reflective Preface

It is a generally well-accepted reality that Miami is a multicultural city. This place has always been not dominated by White Caucasian Americans, but also of Latinos, Mexicans, and in more recent decades, of Middle Eastern, Slavic and Asian cultures as well. In this regard, it may be an accurate assessment that catering to a single market share, by way language usage, may prove to be disadvantageous to any business entity in Miami, given that there is a high probability that clients or customers will be limited to a particular culture that speaks the same language as the proprietor. ...

Proposal

What is being proposed to be studied and developed in this paper is a software application that is aimed at preventing people from spending too much time on their smartphones, particularly on multimedia sites such as Facebook, Twitter, and Instagram, among others. There are already numerous apps in the market that offer a similar feature. However, the problem with those applications is the fact that they offer too little flexibility.
Their time-wasting-limiting capability is also limited in that they only serve as an indicator of how much time the users have spent staring at (and using) their smartphones—they ...

Introduction

The modern times and the increased participation of women in the labour market formulate a consistent discourse for gender equality that shapes the social, economic, political, legal and technological spheres across the world. The prevalence of the feminist discourse currently focuses on equal organizational opportunities between men and women in the workplace, targeting equal payment and equal career development opportunities. Although women work shoulder to shoulder with their men counterparts in public and private companies, there are still visible discrepancies, mostly related to the leadership positions, which are still considered more suitable for men, since they are dominating the occupancy ...

The Current state of literature

The study is going to study the relationship between the Chief Executive Officer incentives and the performance of the company.
Hamadi in 2011 investigated on, how the CEO incentives are calculated, and the effect the incentives have on the firm’s performance. He carried out the analysis using data from 231 public companies which are listed in the stock exchange. His aim was to find out if the incentives given to the CEO have any effect on the firm performance and the shareholders wealth. The shareholders wealth is the dividends the shareholders are entitled to at the end ...

IN THE PHARMACEUTICAL RETAIL MARKET

Literature Review
Concepts about social responsibility started to be formed in the early 20th century, particularly by religious thinkers and theologians who posited that religious principles could also be applied to business activities (Lantos, 2001). However, before the 1960s, ethics remained to be an area that business people did not give much attention to (Lantos, 2001). During those times, matters that concerned ethics were best left to theologians and the religious. However, the beginning of the 1960s saw an increase in concern over ethical issues in business. Some of the issues that were brought to light included unfair ...

In the realm of Western political philosophy, there are many political theories that are found in the dominant discourse. First, there is social contract theory, or contractarian theory; this theory states that individuals must adhere to the communal sense of good and evil in order to maintain that society. According to Hobbes, there is a struggle between the laws and rights of nature of all human beings. People have the right, or the liberty, to do whatever they can to stave off death and see to their interests; however, in order to interact with a group of other human beings, they ...

International joint venture is an arrangement between two or more organization to cooperate as a team through sharing of resources such as technology, human resource. The concept is majorly applicable in airline industry, construction industry to which the parties entre into agreements for strategic reasons. It helps members to grow quickly, increase productivity and generate greater profit. Despite all these advantages, it has gradually faced several problems as far as the operation is concerned. It suffers risk particularly as far as control is concerned since some partners feel like they are more superior to others; improper agreement to run the ...