Marketing Creative Writings Samples For Students

Good morning ladies and gentlemen, my name is ____________. I am delighted to have this opportunity to talk about the basics of international trade. We shall consider some scenarios of international trade like what happens when a country has a trade deficit, the effects on GDP and exchanges rates and a few other issues that affect our economy.
This reliance on imported goods negatively affects the local markets. The markets of locally produced goods dwindle in the face of stiff competition form the imported goods. This eventually leads to low production of the local goods ...

Question 1

Chapter 5 explains the consumer’s behavior towards the selection of products to consume. The chapter addresses the factors that influence the consumer decision process. The consumer’s decision depends on the marketing mix psychological needs, social factors as well as the situational factors. The market mix entails the product line and its development policies, price, promotion and distribution of the product at convenient places. The psychological needs constitute the reception of the marketer’s message by the consumer; the motives, perception, learning, lifestyle and attitudes among others. The consumer preference for products is influenced by the social environment ...

I’ve successfully worked as a restaurant manager for an approximate period of two years at the Arang-Korean restaurant where I was able to use daily operation data to investigate and create a statistic program in Microsoft Excel which optimized the business management system and cut down the inefficient time by 2 hours per day. I also collected and compared income and disbursal data, cut down the unnecessary cost by 10% and further mediated problems between customers and servers, accommodated customers, and expatiated within reason.
This kind of resilience and sense of responsibility has up to date enabled me to ...

I had the opportunity to take a family friend for lunch yesterday in exchange for an insightful discussion about the small business that she started, ran for a couple of years and sold. Below are the questions that I asked her, and a summary of what I learned from her answers.
Question 1: what made you decide to open your own business? What made you think you had what it takes to be able to do this?
The entrepreneur told me that it was her dream during her twenty five year corporate career to leave all the politics behind and ...

Contoso, Ltd

The company network users have reported that the local private network on their computers, are unable to use the host names to link to the internet destinations, like www.microsoft.com. In spite of using the host names to connect to it. The administrator can choose one of the following actions from the list given below to connect to the host names and enable user’s network:
- The administrator can take action on NS2 and NS3 by disabling recursion
- The administrator can take action on NS1 by enabling net-mask order
- The administrator can use NS1 ...

SOCIAL MEDIA

The social media phenomenon which started a decade ago has grown at a tremendous pace and thus the adoption rate of social media has become part and parcel of everyone’s daily life.
With the emergence of mobile technology in terms of internet connectivity, social mediums such as Face book, LinkedIn, and Twitter etc. have become communication channels with its constant interactive elements both from a professional and personal perspective.
The mediums discussed above have their own consumers ranging from teenagers, adults, middle age, and old age people of both sexes.
Being a student the medium which I use most ...

APPLICATION OF ECONOMIC CONCEPTS

Economic concepts in all economic systems are interrelated such that a change in a particular variable in a concept affects other variables in other concepts. For example in market determination of prices, the level of supply and demand of commodities in the market plays a large role. The equilibrium prices are determined by the availability of the commodity in the market and the extent to which buyers are willing and able to buy the commodity. Consumers’ ability to purchase the commodities may be affected by various issues like high prices as a result of inflation or unemployment during recession times. At any price less ...

Assignment

Describe the concept and importance of branding. Explain the effect of retail branding on customer relationship
Branding is a concept that is used by the organizations to effectively utilize the marketing strategies of a company to enhance the image and identity of products and service offered by the company so that the customer is able to retain the product design, logo, image and concept and return to the purchase of the particular item. Branding helps in enhancing the product quality and image recognition in the mind of target customer and the concept helps in providing the certain guidelines that should ...

A recent Clean Water Action (CWA) survey indicates that while marketers are re-evaluating the best matrix to advertise clean water. Social-media has formed the new canvas to explore and provide a real-time medium for the best advertisement. These tools of social networking, communication and collaboration are ideal to change the landscape and empower grassroots people to take active roles in developing and using clean water (Pediatrics Week 26).
Recognizing the ultimate power of social media, Clean Water Action needs to use the social media comprehensively in order to satisfy their needs. The company needs to use the YouTube, Twitter ...

Story of the product

Wheretoget.it is a ​​young online project, which helps people to find their favorite clothing items from photographs. It works quite simple. Once registered, users upload pictures of things that want to find and buy, and readers help to identify a brand of clothing, give a link to an online store, where the thing is sold, or at least find similar things. Usually to find a necessary thing takes less than three hours and in 84% of cases the search is successful.
The site was launched in 2011, but now it is very popular. Its creators, Nicholas Metske, Gilles Babinet and Romain Moyne ...

Marketing focused article

Having over 50 years in the market, it is not shocking the expansion of the product has gone through more than 150 countries in the entire world. Many products have been introduced in the same market, industry by different corporate and it has remained the only outstanding brand in the global market. In the today’s market, target of many people of different beliefs, races, morals and ethnicities has responded positively as they are aware of the energy drink in the market, in the nearest supermarket.
This has been projected to those who have not viewed the energy ...

Poverty is a bitter truth which exists in our society and after the current economic crisis, the amount of poverty and people live below the poverty line has increased heavily. The market in which poor people, who have limited income and very low level of literacy exists is known as Bottom of Pyramid Market (BOP). Companies, especially multinational companies always try to have some sort of challenges in entering in the region of BOP.
- In mitigating and managing the challenges related to the product development for BOP market could be resolved by the multinational companies (MNCs) by launch ...

[Author’s Name]
[Institution’s Name]
The entire world is moving with a robust and effective pace and the essence of entrepreneurship and industrialization are increasing heavily in all over the world. Entities are now in a state of war in getting an upper edge over its competitors and other peer companies by employing effective strategies. Without any doubt, all of these things and actions are more than essential for an organization to increase its financial and economical belongings with perfection (John Rossiter, Peter Danaher 2005).
Organizations usually have numerous departments and every department deems extremely important for ...

Abstract

This paper will discuss the reason why national brands sell their products to private labels and the importance of national brands in comparison to private labels in international markets.
Earlier, Private labels used to be the moniker of lower quality and cheaper products. Most of the retailers used to promote them as they were considered the engine of growth as all private labels had greater profitability and higher margins despite the low scale investments. The technology used for manufacturing private labels has dramatically increased overtime and most private label retailers have upgraded with relegation of low-quality products and ...

The only thing that is constant in life is change; this is especially true for organizations when the organizations’ corporate values are not in line with its mission and vision statements and that is where strategic transformation programs come in. The mission and vision of most organizations is to be the key players in whatever industry they are in sadly this gets lost in the daily operations leading to lack of focus and a decline in service provision. The corporate values should be focused on the customer right from the production process through to marketing and finally to sales, this ...

- Mission statement of your press:

Publication type and frequency

The publication is a magazine that is to be published once a month.
Staff content
Editorial team comprising of the chief editor, assistant editor, head of staff and two writers/journalists, they will be paid from the money earned from the sales.
- Acquisitions:

What type of submissions?

- Articles from teenagers and the junior youth
- Educational and academic articles from relevant authorities including parents, and educators
- Trending persons in high ranking positions in society. We will talk them into giving their stories voluntarily.
- Short stories
- Biographies gotten by ...

Technology

Technology has taken over the world with the many inventions and innovations being made on a day to day basis. Many people have tried to come up with inventions and ideas that can improve the actions carried out in the daily activities. These activities vary from the task of providing for basic human necessities such as food, water, shelter and employment. They have immensely grown as the world’s population continues to expand against climate destabilization. These forms of innovations have led to the need of addressing challenges to development that hinder access to relevant knowledge for quick technological dissemination ( ...

Apart from having basic content on a travel website, there is additional information that can attract consumers. Most websites will use information about travel schedules, offer travel strategies guides and other information related to traveling. However, web 2.0 and the social networking sites make it possible to engage consumers at a more personal level. Most outdoor travel websites do not know the kind of information to share with the public that is both interesting and informative. This paper will discuss, in brief, three types of content that can increase the number of visitors.

Videos

Most internet marketing experts has described 2013 as ...

Creating comprehensive content for an outdoor travel service website can sometimes prove to be a daunting task. Some of the paramount elements that must be present in every travel website include travel schedules, travel strategies guides, blogs, and photographs amongst others. In addition to these, other content that can be added to the website to attract more consumers includes contact information, online booking services, discount promotions and offers amongst others.
However, one of the most crucial features that many travel website creators forget to incorporate into their sites but that can actually help to boost traffic is video testimonials. ...

English

Manager
Dear Employees,
After weeks of curiosity, speculation and anxiety following the presentations and interviews of all the employees who applied for the job promotion, we are pleased to take this opportunity to formally announce and congratulate one of our employees who has received the new assignment. But first of all we want to thank and appreciate all the employees who forwarded their application letters and took part in the interviews. This promotion is just another rung in the long ladder of success and possibly just another feather in your caps, there are many other opportunities to ...

Human cultures do not die at a certain point like biological organisms. This was the observation made by Mumford. Though the various parts form the whole, the individual parts may continue functioning on their own even after the whole no longer exists. This expression applies to realization of the new nation hood as seen and that component parts of the medieval city were sustained in to subsequent phases of civilization with some remnant pieces of this reality existing up to this day. The Church of Rome has for instance stood the test of time and continues to stand today. The ...

Business

Legislation to verify voter identification falls under the domain of unintentional discrimination because the practices, procedures or tests which do not appear to be discriminatory, adversely impact a protected group of people. There may be some ways and means that may be implemented during the course of the verification which can amount to unintentional discrimination when the policies of governmental agencies tasked to verify voter identification will uncritically reflect prejudicial stereotypes.
My personal ethical perspective on unintentional discrimination refers to the principle of disparate treatment illustrated in the case of Raytheon v. Hernandez, where the Supreme Court disparate impact ...

Introduction

Porter’s five forces model plays a significant role in determining the level of profitability and attractiveness of a firm or an organization. These forces have different levels of influence on an organization, thus need to be evaluated separately. This is essential prior to developing a marketing strategy that will suit the market conditions. Marketers need to plan efficient strategies that will help organizations gain competitive advantage. Factors to be considered in developing or enhancing a marketing strategy include the changing consumer behaviors and the changing business environment. These issues are captured well in Porter’s five forces. These forces include bargaining power ...

International Operations

McDonald’s global management strategies cover the many different organizational functions of operations, marketing, human resource management, finance, research, compliance and other aspects of management. Because of the size and complexity of operating in the international marketplace, these functions confound McDonalds with many different, complex and often inter-related issues. On top of these functionary requirements, the food chain gian also has to deal with external factors that complicate the situation such as a country’s culture and the legal and administrative framework that an international corporation must work with to be eligible to compete in that said market place. Thus a ...

Introduction

The paper contains the entry plan for the Aquaponics farming in Russia. Aquaponics involves combination of growing plants without soil and fish farming. The technology is used to acquire solution of minerals, involving nitrogen fixing bacteria, from aquaculture bi-products. This type of farming is characterized of higher yield than the ordinary farming.

Make a basic market entry plan for Aquaponics in Russia

A basic market entry plan for Aquaponics must advocate for a well-balanced agriculture system that will do away with high costs of feeding, purchasing supplements and controlling the waste management. It ensures that high quality fish and fresh vegetables. The entry must apply modern technology that steers towards a ...

Karen McVeigh initiates an extremely significant discussion on organic food. His argument is based on various factors that make organic food unfavorable for human consumption. The article argues that conventional food is the best compared to organic food. This is based on the research that was carried out by Food Standards Agency (FSA) (McVeigh, 2009). However, this conclusion by FSA has been criticized on various basis of platform.
This conclusion is based on adverse research that was carried out 50 years ago. This was a research on the nutritional value of organic and nutritional food. However, the conclusion defines ...

The report by Giovanni Peri on Rationalizing U.S Immigration policy explains the market-based reforms that ought to be implemented in the immigration system to connect employment-based inflows to the labour market. According to Peri (2010) immigrants raise living standards by boosting demand and increasing productivity thereby improving the economy and the well-being of their families. The reforms intend to use market-based auctions to apportion employment-based permits to employers as well as visas to immigrants that have a high chance to contribute to economic growth and, therefore, improve the economy of the US. The government stands to generate revenue and use ...

QUESTION NUMBER TWO

Societal marketing is the activity of an organization which attempts to identify the wants, needs and interest of the consumers and strive to provide the quality products and services as compared to their competitors and a way that the well being of the society as wells as consumers are preserved. In a nutshell the organization ensures the equilibrium among the consumer’s satisfaction, its profit and the long term welfare of the society.
Societal marketing is a new marketing strategy which tries to avoid and reduce the inequalities experienced in the various levels. It stresses that organization should take the initiative ...

As the project was involved visiting towns and bringing awareness to consumers on the company’s new product. We faced a challenge of how to draw attention of people. To overcome this we were accompanied by a musician, and a loud system of music in one of the company’s trailers. All the entertainment expenses were catered for by pioneer electronic company due to the use of their system which was a form of promotion.
The planning and tracking of this project was done by the company’s project manager, making it to take effect on the recommended seven days. With the ...

Introduction

Cost price squeeze is increasing of costs when market pressures like competition make it hard to increase commodity prices in order to cover for the escalating costs. In agriculture it involves increasing costs of inputs like seeds and fertilizers and the decrease of crop prices. The farmers end up paying more than they get due to the squeeze between prices and costs. Increase of costs in upstream can be caused by energy costs fluctuation, consolidation, and inflation. When fertilizer and seed companies consolidate, there are no low cost inputs for farmers to buy. Prices on the downstream can decline ...

Cock-A-Doodle-Doo!!! The sound of the rooster pierces my dreams. My eyes open widely to the dark of the morning. I lie in bed thinking about what I will do today knowing I must go to work earlier than usual, as yesterday was not very profitable. The street markets were full of vagrants begging, and there were more food being given out than sales being made. This always makes my job so difficult, seeing that hand-outs mean no takings.
I stand from my bed, and walk to the dressing table. I splash crisp, cold water in my face to ...

Project Name: “Bukhoor”

An appraisal of the project from an investors perspective casts light on to a number of issues that need to be addressed so as to make the project appealing to an investor. First and foremost is the need for a comprehensive executive summary. This section should highlight the key points within the project, that should be made to stand out to the investor. Such a summary should communicate to the investor, the scope and size of the opportunity, the business and profit model as well as what creates a unique value proposition, or advantage for the company, in relation to the other players. ...

Introduction

Logos and branding designs serve as businesses link to existing and prospective customers. They help draw attention to the business and give them a distinguishing look from businesses in the same industry or other types of trade. As such, developing one's brand image using the appropriate logo and typography can lead to impulse sales and better business options. The focus of this paper is the evaluation of two real-world sign typography for two companies, namely, Loves Salon and Jinse Home Décor and Boutique.

Loves Salon

The company uses a San Serif typeface for the name of the organization where the fonts do ...

Re: Entry Level Enterprise Small Business Sales

In response to your organization’s online posting of job offering for the position of an Entry Level in your Enterprise Small Business Sales division, I am hereby applying for the said position which is deemed based in Mountain View, California. Based on my educational background as a Business Management degree holder with a strong alliance and patronage for Google’s applications, I believe I am qualified for this entry level role.

A review of the responsibilities including the need to address customer inquiries; working with marketing personnel; achieving sales targets; monitoring customer feedback; and recommending areas of improvement through creative and ...

After considering a number of options, VW decided to consolidate its production for all North America in Puebla. The decision served in the right direction toward ensuring that the firm maintains its operation in this region. Consolidating production in Puebla is advantageous to VW due to the relative low cost of conducting business in Mexico. In addition to projected increase in cost efficiency and volume growth in the medium term, Mexico offered a more viable option as compared to the United States. VW market in the US is small with dwindling market share while in Mexico, VW is the market leader. ...

Abstract

A call option can be defined as a contract which gives its holder the purchase rights a financial security or commodity at the exercise price. On the other hand, put options could be defined as contracts which gives its holder the purchase rights a financial security or commodity at the exercise price. Usually call options and put options must be exercised within a given duration or period as agreed in the contract. Call options and put options are normally used to hedge risk by one party which is risk averse while the other party uses call options to make a profit by assuming the ...

A swap as a financial instrument refers to a notional principal contract in which one party undertakes to make payments to the other party using a specified variable rate, the notional amount. On the other hand, the other party undertakes to make regular payments, which would, be based on a different rate or index in application to the notional amount. In other words, swaps refer to derivatives in which the parties engage in the exchange of cash flows hence the term swap. The benefits inherent in a swap depend on the kind of financial instrument exchanged. The agreement of the swap includes the dates ...

Trading Issues and Basics of Forward and Future Contracts: DB2

Derivatives provide investors with the opportunity to create wealth in the future. Besides being very secure investments, these financial instruments provide investing firms with a good mechanism of hedging multiple currency transactions. Many companies are now embracing derivatives as one way of securing their future financial stability and strengthening the company’s hedging policy on currencies.

Difference between contango and backwardation markets

A contango market is one where prices of futures are set higher than the expected future prices. Therefore, the prices of futures in this kind of market decline gradually until they reach the expected price level just before the date of delivery. On the ...

Social Media refers to marketing using media such as online communities, social networks and blogs. The top four social media tools are Facebook, twitter, linkeldn and blogs. There has been an increase in the use of social media as it fulfils certain human needs. People want to connect with others and make friends. They want to know what others are doing and hear their views on what is happening in the world. People also want to express their feelings and even tell people what they are doing right now and what they plan to do in the future.

The Advantages of Social Media Marketing

Social ...

Derivatives - DB1

Future trading is a kind of investment involving speculation of commodity price movements in the future. The commodities in question vary and the trading is referred to as speculative paper investing. This implies that the investor does not hold the physical commodity but a paper called a futures contract. Like any other contract, the futures investment has expiry dates. Future trading is a lucrative business opportunity for organizations and individual investors. This is because it can be used by organizations to avoid market risks as well as currency risks.

There are many benefits that can be derived from futures markets. When a firm invests ...

More than often, financial analysis using calculated financial ratios of different companies act as a measure of the financial performance in terms of profitability, market value, leverage and liquidity levels in operations. In most cases, price-earnings (P/E) ratio is used by investors to measure the market value of company’s viability in terms of investment relative to its earnings in the market (Davies & Pain, 2011). Considerably, as a market value measure price-earnings (P/E) ratio expresses the relationship between the market price of a share of common stock and the prevailing earnings per share. As a result, investors use the calculated value of price-earnings ...

Abstract

OPEC is an international cartel aimed at securing interests of the oil producing countries by restricting the oil production levels. The market structure of a cartel is similar to an oligopoly, the only difference being collusion between the dominant players. The paper attempts to understand these market structures, their welfare benefits and how the firms respond in certain situations. Game theory explains the incentive for firms to cheat in a cartel. The future strategy for OPEC is suggested based on synthesis of these concepts. It includes maintaining an active dialogue, designing a detailed disincentive plan and innovation.

Keywords: collusion, cartel, OPEC, oligopoly, ...

Communication is among the most essential elements in the success of any business, be it large, small, local or international. There are numerous communication methods in existence today for business organizations, thanks to changes in technology. The effectiveness of an organization’s communication will be dependent on a number of factors. For example, it is important that the essence of the communication is established, and the communicant should know whom the message is intended for. The organization of the message, the style of communication, purpose and format of communication should be considered to ensure that communication is effective and realizes ...

Question 1

Oppositional readings are a strategy being adopted by individuals who feel the media sometimes provides them with what they do not require. This is usually revealed through criticism of some authors and even movies ‘fans take found footage from television texts and edit them to construct their own videos which comment sometimes with irony’ (Jenkins, 1989, pg 550). Authors and directors who form part of oppositional analysts go a head to write books and even shoot movies to discourage the audience against such literature. A clear example is the movie titled I hate vampires. The movie is a production of people who ...

Wrong market

Having been newly voted in as the first CEO of my company. I was totally excited that I was spearheading the unveiling of a new product that was with no doubt going to take the market by storm. As the head of the company that was seen as about to bring a revolution on the cleaning systems market, I genuinely aimed at ensuring that I had a strong team that I could trust. After getting the whole team up and running, I was more confident than ever in their competency and that they were going to deliver. After a board meeting followed by several ...

The management department in any business organization plays a significant role of decision making. It is the management that comes up with the appropriate business strategy that can keep the organization in a competitive edge. Therefore, if there is any mess or poor performance in the management department of any given organization, a whopping downfall should always be anticipated any time in that organization. This paper will focus on a topic of management by considering a case of Kodak. Kodak is a company that deals with photography. In the paper, the history Kodak’s performance is going to be highlighted so as to make some ...

New Product Development and Launch in the market

Introduction
This report entails the development of a marketing plan for the launch of a new product which I have named I-Active Multi-Function Cleaning System to be presented to the American intercontinental brainstorming conference which is a meeting of elite entrepreneurs and marketing executives. As a marketer I have worked hard to make this product popular among the consumers and decrease its failure in the market.
The product I will develop is known as the I-Active Multi-Function Cleaning System which is a three in one cleaning system. The cleaning system is unique in that has three of the major cleaning systems that ...

Introduction

A company should have a strategic marketing plan in order to deal with the dynamic and turbulent market environment. The marketing mix, market segmentation and positioning and distribution channel strategies should be measured to assess whether they are assisting the company attain their revenue targets (Barlon, 2006).

Marketing Mix

The marketing mix of a company is made up of four things, that is the price, product, place and the promotion. The company keeps checking that its marketing mix, product, place, promotion and product are tailored to meet the needs of the target customers.
When it comes to the promotion, the company considers ...

Good day. From now on, I will be your life-coach and hopefully with your cooperation, you could be a successful physician someday and if you have other goals that you think you want to achieve, I could also be able to help you regarding those things. I am neither saying that you cannot do things without me nor you can only do things with my supervision. If you are just going to rely on my every hint, then it may not be a life coach that you are looking for but a personal assistant. Anyways, expect that you will encounter a lot of ...

The mission statement developed here is for a hospital specializing in cardiovascular treatment and care. The hospital provides treatment for different types and levels of heart ailments as well as giving post treatment follow up care. The staff consists of a team of expert surgeons and physicians assisted by care giving and nursing staff. Key focus during and after treatment is to have a personalized approach towards each patient in order to better understand their individual needs and formulate a best fit strategy for treatment. The hospital also provides internships to medical students who have completed their final year of studies with an ...

1. Chuck Taylor’s Vignette

Because Chuck Taylor was such a mule he did not change his mind to have another type of shoe other than All-Stars which became popular since the year 1907. The All-Star shoes were thin gnarled branches, twisting oddly from the stem of her palms tree. This type of shoe was very important during then when the fans of world famous started grudge-punk and Nirvana emulates the band’s front-man called Kurt Cobain, who have worn All-stars for several years after its production . We find that this was influenced by different punk rock bands that he is enjoying in his youth. ...

Business Network

Abstract
Over the last decade, the competitive business environment has seen significant changes. Corporations use business networks instead of traditional marketing methods. High-tech companies and large industries have a challenge of aligning their management to suit this new trend. The management has to look far beyond regular clients and suppliers, into a complex web of companies establishing research and development networks, reliable supplier’s web and ambitious partnerships. SMEs are also adopting and implementing the business coalitions in their operations just like their large corporation counterparts. The goal of business networks is to enhance competitive advantage and draw closer ...

Reflection of MBA

The experience during MBA was quite interesting as I learned many useful things that are related to business. The learning outcomes of the whole MBA were attractive as many important queries regarding business administration had been solved. The aim of joining MBA was to analyze substantial the areas of business and learn how to manage different functions of the business. The tactics and techniques to analyze the situation and provide rationale decision over the analysis were learned from different outcomes of the program. The learning outcomes of the program were helpful in analyzing the situations and find out effective ...

Introduction

We have chosen energy drink for the purpose of identifying the marketing and branding strategy. The energy drink is newly launched by a renowned beverage company. Ever since people all around the globe become aware of the benefits of a healthy lifestyle, the concept of energy drinks has started gaining popularity. The first type of energy drinks were introduced in Europe some twenty five years ago. Many popular beverage brands came up with their versions of energy drinks. People preferred consuming energy drinks over soda as they possessed less number of calories, little or no preservatives and leave the ...

Letter to Chamber of Commerce

[Address: XYZ]
[City, State, Zip]

Executive Vice President Local Chamber of Commerce

U.S. Chamber of Commerce
1615 H Street, NW Washington, DC 20062-2000
RE: Letter from owner of XYZ organization to the Executive Vice President of local chamber of commerce, introducing XYZ health care organization.

Dear Mr. Vice President,

I’m writing this letter to familiarize you and the whole community with the noble mission of health care xyz organization. Healthcare organizations function in the society with an objective of providing best health at the affordable range to every citizen available. The social responsibility of healthcare organizations sums up the mission and vision envisioned by the creators of an organization. ...

In the past, the major target market for new students at Regional State University in the Gulf Region was high school seniors. Recent statistics state that there will be a steady decline of high school seniors over the next ten years. Our goal at Regional State University is to develop three new market segments to fill our educational rosters. The three target segments we will focus on are 1) new graduate students, 2) transferring community college students, and 3) online students. New market strategies will focus on increasing these market segments while continuing to bolster programs to interest incoming ...

Measuring Business Success on Social Media

Thesis
While much has been hypothesized on the pivotal role played by the social media in offering a viable platform in which business firms can attain an enormous magnitude of success (Jilly, 2012), it is imperative to device and note adequate ways in which such business firms can attain their success (Casimir & Doris, 2012). Social media in the recent has past played a major role in creating a platform in which business firms, individual and companies advertise their goods and services. Social media has a huge area of coverage and attracts many followers who happen to be the target clients of many ...

Business

A Personal Business Plan: Verizon and Verizon’s TAP

My personal business plan takes into account the dreams I have for the future based on goals I have set for myself concerning my education and work experience. Focusing on a personal business plan has given me an opportunity to explore the opportunities that the Verizon Company offers for employees. I am particularly interested in Verizon because the company offers not only tuition payment assistance but also a career path that allows promotions from the lower level to the highest level. This is the way I can move from an entrance position ...

Introduction

If any organisation were to succeed in achieving its objectives and targets, it is at the mercy of the strategies that it develops for itself. A lack of strategy will tell on the manner the organisation works. Hence, the team employed to this effect should be efficient and have the required knowledge for the same. Plans should match what the company envisions for itself in the light of its finances and operations. Such plans work in the long run. The more changes occur in them, the more difficult it is for them to move ahead. Realistic yardsticks can be ...

Positions and Industries within Public Relations

Public Relations Specialists
Press Secretary
Communication Director
Marketing Executive
Media Specialist
Meeting, Convention, and Event Planning
Communications
Journalism
Public Relations
Marketing
Work Environment
In office
Onsite depending on specifications of clients
Create marketing advertisements
Handle all public relations for clients
Coordinate planning of events
Alternative Industries Preferred
Hospitality
Job Outlook for 2024
10% growth
Median annual income $55,680
Currently #3 Best Creative and Media Jobs
Salary
Currently 46,490 annual median
Approximately $22 an hour
Job Satisfaction
Above average upward mobility
Above average stress levels
Average amount of flexibility
According to the U.S. News and World Report web ...