Employing Strategy in a Competitive environment
Bus 599 Strategic Management
Dr. George Gannage
- Create an environmental scan for the company indicating the most significant environmental threats and discuss how the company should respond to each threat to ensure that the impact to the business is minimal.
The environmental scan of Verizon Wireless reports the Company’s core values cited in the Annual Report 2012, Chart 1 (Verizon 2012).
Chart 1. Environmental Scan, Verizon Wireless (Verizon, 2012).
Six Sigma SWOT (Strengths, Weaknesses, Opportunities, Threats) assessment of the Verizon Wireless company situation captures the main market drivers, as well as external environmental forces influencing the profitability and sustainability of the organization into the near future, Chart 2.
Chart 2. SWOT analysis of the Verizon Wireless company Continue reading...